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Best Hospitality CRM Software in 2026

Hospitality CRM software is used to manage guest relationships and related communications. Compare guest messaging and segmentation with reservation sync to see how each entry may fit your booking and outreach workflows. Loyalty programs and marketing automation offer further ways to assess guest engagement, while a mobile app may matter for staff who work away from a desk. GraceSoft Hospitality CRM, Scidoo CRM, and D-EDGE CRM are among the options shown. Check free-plan availability and paid-from pricing alongside the listed features as you consider what fits your operations.

  1. 1

    Bookboost

    Free plan APIWeb

    Bookboost covers guest data, communications, campaigns, and automated journeys, with separate room-based plans and add-ons.

    7.4 From $2.60/mo Visit site
  2. 2

    GraceSoft Hospitality CRM

    Free plan AndroidiPhoneWeb

    GraceSoft Hospitality CRM combines guest engagement, loyalty, marketing, and reservation-related workflows for lodging businesses.

    7.2 Pricing on request · 14-day trial Visit site
  3. 3

    PageCRM

    Free plan AndroidAPIiPhone+3

    PageCRM brings messaging, lead intake, pipeline management, and documents into one workspace, with AI message allowances varying by plan.

    7.0 Free plan Visit site
  4. 4

    BookOne CRM

    Free trial AndroidAPIiPhone+1

    BookOne CRM combines guest information with campaigns, messaging, loyalty and feedback workflows. Its PMS requirement and on-request pricing are important to weigh before adopting it.

    6.5 Pricing on request Visit site
  5. 5

    HMS Flow Guest CRM & Loyalty

    Free trial AndroidAPIiPhone+1

    Choose HMS Flow Guest CRM & Loyalty if your property wants guest profiles, automated messaging, campaign segmentation and loyalty tools in one hotel module.

    6.1 From €325/yr · 14-day trial Visit site
  6. 6

    HoteSoft Guest CRM

    Free trial AndroidAPIiPhone+1

    HoteSoft combines guest relationship tools with reservations and hotel operations across several platforms. Compare room limits and plan features with the hotel’s needs before choosing a tier.

    6.1 From $29/mo · 14-day trial Visit site
  7. 7

    HAIP

    Free trial APIWeb

    HAIP brings guest communications, CRM information, call intelligence, and journey automations into one hospitality-focused platform.

    5.9 From ₹99/mo · 14-day trial Visit site
  8. 8

    Airship

    Paid APIWeb

    Airship combines guest data, segmentation, and automated campaigns for hospitality marketing. Consider the location-based monthly fees and setup charges when assessing its fit.

    5.8 From £30/mo Visit site
  9. 9

    Hostly CRM

    Free trial APIWeb

    Hostly combines guest profiles, property operations, distribution, and department-specific automation in a single hospitality platform.

    5.8 From $29/user/mo (annual) · 14-day trial Visit site
  10. 10

    NISKA CRM

    Free trial AndroidAPIWeb

    NISKA CRM focuses on hotel guest data, segmentation, and outreach in one web product. Its paid tiers add campaign automation, analytics depth, seats, and support levels.

    5.8 14-day trial Visit site
  11. 11

    Experience CRM

    Paid AndroidAPIWeb

    Experience CRM combines guest communications, marketing, reputation management, and reporting in selectable modules. Request a quote to clarify module costs and implementation charges.

    5.7 Pricing on request Visit site
  12. 12

    dailypoint 360°

    Paid APIWeb

    dailypoint 360° brings guest profiles, CRM modules, and loyalty tools together for hotel businesses.

    5.6 Pricing on request Visit site
  13. 13

    D-EDGE CRM

    Paid AndroidAPIiPhone+1

    D-EDGE CRM brings guest profiles, messaging, loyalty, and hotel operations together, with integrations for common hotel systems. Hotels should request a demo for product details and pricing.

    5.6 From €2,500 Visit site
  14. 14

    Cloudbeds Guest Marketing

    Paid Web

    Consider Guest Marketing if your hospitality business uses Cloudbeds PMS and needs segmented, automated campaigns with unified guest profiles.

    5.5 Pricing on request Visit site
  15. 15

    CRM Hotelier

    Paid Web

    CRM Hotelier combines guest profiles, segmentation, messaging and suggested follow-up for independent hotels. Ask for a demo to learn the exact price and assess the fit with your hotel system.

    5.5 Pricing on request Visit site
  16. 16

    Newhotel CRM

    Paid APISelf-hostedWeb+1

    Choose Newhotel CRM if your hospitality business needs guest profiles, loyalty programs, campaigns, and sales management tied to hotel information.

    5.5 Pricing on request Visit site
  17. 17

    For-Sight

    Paid Web

    Choose For-Sight if your hotel needs guest data, segmentation, and marketing automation in one hospitality CRM.

    5.4 Pricing on request Visit site
  18. 18

    Scidoo CRM

    Paid AndroidAPIiPhone+4

    Scidoo CRM connects guest records with communications, marketing, surveys, reviews, and loyalty activity across the stay. Pricing is not public on the CRM page, which instead invites demo requests.

    5.4 Pricing on request Visit site
  19. 19

    Cendyn CRM

    Paid Web

    Cendyn CRM brings guest data, campaign tools and analytics into a hospitality-focused platform.

    5.3 Pricing on request Visit site
  20. 20

    GUIREZ Guest

    Paid Web

    GUIREZ Guest combines guest records and segmentation with reporting, loyalty, and communication capabilities.

    5.3 Pricing on request Visit site
  21. 21

    GuestMaker

    Paid APIWeb

    Choose GuestMaker if a hotel group needs to unify guest records and coordinate automated marketing across properties and stages of a stay.

    5.2 Pricing on request Visit site
  22. 22

    Inntopia Marketing Cloud

    Paid ExtensionWeb

    Inntopia Marketing Cloud combines resort guest data with campaign automation, integrations, and multi-property reporting.

    5.2 From $750/mo Visit site
  23. 23

    Loyalist

    Paid iPhoneWeb

    Choose Loyalist if your business wants to connect guest information from existing systems and use it for segmentation, messaging and reporting.

  24. 24

    Revinate Core

    by Revinate Core
    Paid Web

    Revinate Core focuses on consolidating hotel guest data, segmentation, and operational visibility. Buyers should confirm which integrations support two-way data and request pricing for their needs.

    4.9 Pricing on request Visit site
  25. 25

    Weforguest

    Paid Web

    Choose Weforguest if your hotel or group needs guest data, communications, marketing, and property management tools in one suite.

    4.9 Pricing on request Visit site

#1Places #1, #2, #3, #4, #5 on this list can be bought by the makers of the software on it. See the price

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