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Hostly CRM

What Hostly CRM is
Hostly CRM is an AI-native hospitality operating system for hotels, resorts, wellness properties, fitness clubs, and membership clubs. Its Guest 360 CRM keeps a shared guest profile across stays, wellness, fitness, memberships, retail, and food and beverage. The platform presents 35 modules covering areas such as property management, spa and wellness, revenue, operations, and finance, alongside 76 department AI agents for tasks including appointment booking, rate strategies, complaint triage, and night audit. Its channel manager synchronizes room inventory, rates, and availability with named services including Booking.com, Expedia, Agoda, Hotels.com, Trip.com, Vrbo, Trivago, TripAdvisor, and Google Hotels. Wellness integrations named on the site include WHOOP, Oura Ring, Garmin, and Apple Health. Developers have a portal with 22 API modules, webhook events, and sandbox access. Hostly says property data is isolated by tenant and staff use scoped permissions and session controls. Licenses are purchased per user per location, not per room. Annual pricing is $29 a year, billed $348 per user upfront yearly; monthly pricing is $39 a month per user. Both plans include every module, Guest 360 CRM, unlimited locations, and a 14-day trial on each new location.
Who it suits
Hostly suits hospitality operators spanning lodging, wellness, fitness, and membership services. Its per-user, per-location licensing is relevant for organizations evaluating costs across multiple properties.
What it does well
- Guest 360 shares profiles across hospitality services.
- Includes 35 modules and 76 department AI agents.
- Channel manager syncs inventory, rates, and availability.
- Developer portal includes APIs, webhooks, and sandbox access.
- Both plans include every module and unlimited locations.
What to know first
- No free plan is listed.
- Licenses are charged per user per location.
- Annual plan is billed upfront yearly.
Limits
Hostly has no free plan. Licenses are purchased per user per location, and the 14-day trial applies to each new location.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Hostly Platform — Annual | $348 per user billed upfront yearly · Every module · Guest 360 CRM included · Unlimited locations; per-user license per location · 14-day trial on every new location | $348 a year |
| Hostly Platform — Monthly | Billed monthly; per user / month · Every module · Guest 360 CRM included · Unlimited locations; per-user license per location · 14-day trial on every new location | $39 a month |
As hostly.one lists them, read 7 Oct 2026. The maker's own page has the final word.
Getting started
- Open the Hostly website
- Choose annual or monthly billing
- Start the 14-day trial for a new location
- Create users and assign scoped permissions
- Connect reservation, wellness, or other available integrations
- Use the web or API platform
Verdict
Hostly combines guest profiles, property operations, distribution, and department-specific automation in a single hospitality platform. Buyers should account for per-user, per-location licensing when comparing the annual and monthly options.
Questions
How much does Hostly CRM cost?
The annual plan is $29 a year, billed $348 per user upfront yearly. The monthly plan is $39 a month.
Is there a free plan or trial?
There is no free plan. Every new location has a 14-day trial.
Who is Hostly CRM for?
It is presented for hotels, resorts, wellness properties, fitness clubs, recovery destinations, and membership clubs.
Which channels does its channel manager support?
Named channels include Booking.com, Expedia, Agoda, Hotels.com, Trip.com, Vrbo, Trivago, TripAdvisor, and Google Hotels.
Does Hostly provide an API?
Yes. Its developer portal includes 22 API modules, webhook events, and sandbox access.
Facts from Hostly CRM's own pages
- AI
- Hostly lists 76 department AI agents for tasks such as booking spa appointments, applying rate strategies, triaging complaints, and running night audit. · hostly.one, 7 Oct 2026
- API
- The site describes a developer portal with 22 API modules, webhook events, and sandbox access. · hostly.one, 7 Oct 2026
- CRM
- Guest 360 provides a shared guest profile across stays, wellness, fitness, memberships, retail, and food and beverage. · hostly.one, 7 Oct 2026
- Distribution
- Its built-in channel manager syncs room inventory, rates, and availability with named channels including Booking.com, Expedia, Agoda, Hotels.com, Trip.com, Vrbo, Trivago, TripAdvisor, and Google Hotels. · hostly.one, 7 Oct 2026
- Enterprise infrastructure
- The site says its enterprise tier offers dedicated database isolation for properties with compliance requirements. · hostly.one, 7 Oct 2026
- Founded
- 2013 · hostly.one, 28 Sept 2026
- Headquarters
- Dubai, United Arab Emirates · hostly.one, 28 Sept 2026
- Intended users
- The product is presented for hospitality operators such as hotels, wellness resorts, fitness clubs, recovery destinations, and membership clubs. · hostly.one, 7 Oct 2026
- Modules
- The platform presents 35 modules, including property management, spa and wellness, fitness, memberships, food and beverage, revenue, operations, and finance. · hostly.one, 7 Oct 2026
- Pricing limit
- The site says licenses are purchased per user per location, rather than per room. · hostly.one, 7 Oct 2026
- Product
- Hostly describes itself as an AI-native hospitality operating system for hotels, resorts, wellness properties, fitness clubs, and membership clubs. · hostly.one, 7 Oct 2026
- Security
- The site says each property has its own tenant with isolated data, and staff use scoped permissions and session controls. · hostly.one, 7 Oct 2026
- Support
- The module catalogue includes a Support Desk with tickets, SLA policies, and a knowledge base. · hostly.one, 7 Oct 2026
- Wellness integrations
- The wellness section names WHOOP, Oura Ring, Garmin, and Apple Health as wearable integrations. · hostly.one, 7 Oct 2026
Where Hostly CRM stands on Freedom251
- Hospitality CRM Software#9 of 27