dailypoint 360° is a customer data platform for hotel CRM and loyalty, designed for individual hotels and hotel groups. It collects guest information from connected systems into Central Guest Profiles for marketing, loyalty, communication, operations, and AI. Its Data Laundry detects duplicates, corrects addresses, and enriches profiles; the maker says the Central Database and Central Guest Profile use more than 350 AI-driven processes for cleansing and enrichment. Modules cover loyalty, booking management, campaigns, vouchers, profile insights, online reputation management, and website connections. Campaign Manager supports targeted email, SMS, and WhatsApp communication, with automatic fallback and real-time performance tracking. Booking Manager supports communication during the booking journey and targeted upselling. The loyalty offer includes a virtual guest card compatible with Android, Apple, and Windows devices. The maker describes more than 200 integrations across hotel systems, but data flows and functionality vary and may not be bidirectional. An open API and SSO connect selected loyalty, website, app, and booking processes. Pricing is on request; prospects can book a free demo, with no self-serve trial duration stated.
Who it is for
It is intended for individual hotels and hotel groups that want to combine guest data for CRM, loyalty, marketing, communication, and operations. Hotels should assess whether the data flows and features of their connected systems meet their needs.
What is good
- Central Guest Profiles combine data from connected systems.
- Data Laundry cleans and consolidates guest records.
- Campaigns support email, SMS, and WhatsApp.
- Virtual guest card supports Android, Apple, and Windows.
What to know first
- Pricing is available on request.
- Integration capabilities vary and may not be bidirectional.
- No self-serve trial duration is stated.
Verdict
dailypoint 360° brings guest profiles, CRM modules, and loyalty tools together for hotel businesses. Ask about the integrations and data flows relevant to your systems, and book a demo to review the platform.
dailypoint 360° plans and pricing
All plansCompared on hospitality CRM software
- Reservation sync
- Yes
- Guest messaging
- Yes
- Loyalty programs
- Yes
- Marketing automation
- Yes
- Guest segmentation
- Yes
