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Best Customer Engagement Software in 2026

Customer engagement software helps businesses plan and deliver interactions with audiences across channels. This page is for readers comparing tools for campaigns, in-app messages, audience groups, and mobile communication.

  1. 1

    OneSignal

    by OneSignal
    Free plan WebWindowsMac+2

    OneSignal brings several messaging channels, segmentation and automation into one platform, with a free plan and month-to-month Growth option.

    7.2 Free plan · paid from $19/mo Visit site
  2. 2

    Appcues

    Free trial AndroidAPIExtension+2

    Choose Appcues if you need in-product experiences for web or mobile and want analytics, integrations, and support services alongside them.

    6.5 Pricing on request Visit site
  3. 3

    Braze

    by Braze
    Free trial AndroidAPIiPhone+1

    Choose Braze if your team needs lifecycle marketing across multiple channels, with data activation and journey orchestration in one platform.

    6.5 Pricing on request Visit site
  4. 4

    Chameleon

    Free trial APIExtensionWeb

    Chameleon combines in-app guidance, experimentation, integrations, and listed AI agents for teams shaping product experiences.

    6.3 From $279 · 14-day trial Visit site
  5. 5

    Airship Experimentation

    by Airship Experimentation
    Paid AndroidAPIiPhone+1

    Airship Experimentation combines testing, rollout controls, and real-time optimization for app and web experiences. Teams should request pricing to assess either listed option.

    6.1 Pricing on request Visit site
  6. 6

    ContactPigeon Predictive Insights

    Free trial APIWeb

    ContactPigeon Predictive Insights combines retail data, predictive signals, segmentation, and multichannel activation.

    6.1 From $50/mo · 14-day trial Visit site
  7. 7

    Intercom

    by Intercom
    Free trial AndroidiPhoneWeb

    Intercom combines customer messaging, helpdesk features, and AI-assisted answers across web and mobile.

    6.1 From $29/user/mo (annual) · 14-day trial Visit site
  8. 8

    Userpilot

    Free trial AndroidAPIExtension+2

    Choose Userpilot if your team wants no-code in-app guidance paired with product analytics, surveys, and session replay. It also covers native mobile engagement and a broad set of integrations.

    5.9 From $299/mo · 14-day trial Visit site
  9. 9

    Blueshift

    by Blueshift
    Paid APIWeb

    Blueshift brings customer data, cross-channel marketing, and AI features into one platform for B2C teams.

    5.7 Visit site
  10. 10

    Customer.io

    by Customer.io
    Paid WebiPhoneAndroid

    Choose Customer.io if your team needs email automation, customer journeys, lead scoring, and lead capture forms, with a choice of defined or custom plan allowances.

    5.7 From $100/mo · 14-day trial Visit site
  11. 11

    Iterable

    by Iterable
    Paid AndroidAPIiPhone+1

    Iterable brings data, segmentation, journeys and multichannel messaging into one platform, with API and webhook options for external systems.

    5.7 Pricing on request Visit site
  12. 12

    Optimove

    by Optimove
    Paid AndroidAPIiPhone+1

    Choose Optimove if your brand needs customer data, campaign orchestration, and personalization across multiple channels. Look elsewhere if you need a free plan or a fixed published price.

    5.6 Pricing on request Visit site
  13. 13

    Insider One

    by Insider One
    Paid AndroidAPIiPhone+1

    Insider One brings customer data, personalization, journeys, and marketing functions together for business teams.

    5.5 Pricing on request Visit site
  14. 14

    Listrak

    by Listrak
    Paid APIExtensionWeb

    Listrak combines customer data, journey automation, personalization, and reporting across marketing channels. Buyers should contact the company for a demo and pricing tailored to their program.

    5.5 Pricing on request Visit site
  15. 15

    Qualified Signals

    Paid AndroidiPhoneWeb

    Choose Qualified Signals when your team needs account-level buying intent tied to Salesforce and timely trend alerts.

    5.4 Pricing on request Visit site
  16. 16

    Oracle Responsys

    by Oracle Responsys
    Paid APIWeb

    Responsys is designed for large B2C teams managing multichannel journeys, personalization, and integrations. Its purchase conditions and enterprise-oriented setup should be reviewed before adoption.

    5.3 Pricing on request Visit site
  17. 17

    Xtremepush

    Paid AndroidAPIiPhone+1

    Consider Xtremepush if you need a CRM and marketing platform spanning player data, multiple messaging channels, and loyalty features.

    5.3 Pricing on request Visit site
  18. 18

    Zeta Marketing Platform

    Paid AndroidAPIiPhone+1

    Zeta Marketing Platform brings campaign orchestration, data onboarding and measurement into one marketing platform. Its price is not public, so interested teams need to contact Zeta for details.

    5.3 Pricing on request Visit site
  19. 19

    Salesforce Marketing Cloud Engagement

    by Salesforce Marketing Cloud Engagement
    Paid APIWeb

    Choose Salesforce Marketing Cloud Engagement if your organization needs coordinated marketing across email, mobile channels, and customer journeys, with lead tools and Salesforce cloud connections.

    5.2 From $2,000/mo (annual) Visit site
  20. 20

    WebEngage

    by WebEngage
    Paid AndroidAPIiPhone+1

    WebEngage brings customer profiles, segmentation, journeys and analytics into a multichannel marketing suite.

    5.1 Pricing on request Visit site
  21. 21

    Adobe Journey Optimizer Web Personalization

    Paid Web
    4.9 Pricing on request Visit site
  22. 22

    Infobip Customer Engagement Platform

    Paid Web
    4.5 From $530/mo Visit site
  23. 23

    Twilio Engage

    Paid Web

    Twilio Engage combines customer data planning with orchestration across mobile and web experiences. Its custom pricing and web-only platform listing should be reviewed with sales before purchase.

    4.3 Pricing on request Visit site
  24. 24

    Pendo Listen

    Paid Web
    4.2 Pricing on request · 30-day trial Visit site

#1Places #1, #2, #3, #4, #5 on this list can be bought by the makers of the software on it. See the price

Check whether each product has a free plan or trial, its published starting price, and the channels and platforms it covers. If code access matters, check the licence terms before choosing; also review contacts, automation, segmentation, and push options.

Questions

Do customer engagement tools offer free plans?

Check each product's pricing details to see whether it offers a free plan and what limits apply.

Can I try a paid customer engagement tool before paying?

Check each product's pricing details to see whether it provides a free trial. Trial length and terms vary, so read the pricing details before starting.

What pricing information should I compare?

Compare the paid starting price, included contacts, and any usage limits. Some products publish a starting price, while others provide pricing on request.

Which platforms do these tools run on?

The products represented here run on web, API, iOS, Android, extension, or macOS platforms. Confirm support for your required platform.

Which engagement capabilities should I review?

Assess each tool's engagement channels, campaign automation, in-app engagement, audience segmentation, mobile push, and included contacts.

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