Freedom251 › Customer Engagement Software
Appcues

What Appcues is
Appcues helps teams create in-product experiences for onboarding users, encouraging feature adoption, collecting feedback, and reducing support load. Its tools include Flows, Checklists, Launchpads, Banners, Pins, NPS and Surveys, and Workflows. Appcues Builder is a Chrome extension for making Flows, Pins, and Banners. Appcues Studio is a web dashboard for other experience types, targeting, themes, analytics, and administration.
For mobile apps, Appcues supports native iOS and Android, as well as React Native, Flutter, and Ionic through a mobile SDK. Mobile experiences include Flows, Surveys, Embeds, and push notifications, with targeting, translation, themes, and analytics. Appcues Analytics offers trends, funnels, paths, retention curves, contextualized events, segments, dashboards, reports, and AI analysis. Appcues AI is included on every plan and can help plan, troubleshoot, build, segment, and analyze experiences using Appcues data.
Integrations include Salesforce, HubSpot, Intercom, Slack, Mixpanel, and Heap, as well as MCP, webhooks, API, and Zapier. The Zapier connection supports no-code automations with more than 5,000 apps. Pricing is on request, and a free trial is available without a credit card.
Who it suits
Appcues suits teams that want to manage onboarding, feature adoption, feedback, and support experiences across web and mobile apps. It may also fit teams that need analytics, integrations, and implementation and ongoing support services.
What it does well
- Builds onboarding flows, checklists, banners, surveys, and more.
- Supports native iOS and Android plus several cross-platform frameworks.
- AI features are included on every plan.
- Connects with Salesforce, HubSpot, Intercom, Slack, Mixpanel, and Heap.
- Every customer receives implementation and onboarding support.
What to know first
- Pricing is available on request.
- The free trial is time-limited.
- The Start plan allows up to 3,000 MAUs and 10 published experiences.
Limits
The Start plan allows up to 3,000 monthly active users, 10 published experiences, and 12 months of reporting history. The free trial allows unlimited flows to be shown to users during the trial period.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Start | up to 3,000 MAUs · 10 published experiences · 12 months of reporting history | On request |
| Grow | starting at 3,000 MAUs · 25 published experiences · 24 months of reporting history | On request |
| Enterprise | custom MAU volumes · 100 published experiences · 36 months of reporting history · priority support and services support | On request |
As appcues.com lists them, read 30 Sept 2026. The maker's own page has the final word.
Getting started
- Open the Appcues website.
- Start a free trial; no credit card is required.
- Use the Chrome extension Appcues Builder to create Flows, Pins, and Banners.
- Use Appcues Studio for other experience types, targeting, themes, analytics, and administration.
- For mobile apps, use the Appcues mobile SDK for supported platforms.
Verdict
Choose Appcues if you need in-product experiences for web or mobile and want analytics, integrations, and support services alongside them. Look elsewhere if you need pricing up front or a free plan; Appcues is paid and has no free plan.
Questions
How much does Appcues cost?
Appcues is paid, and pricing is on request.
Does Appcues have a free plan or trial?
There is no free plan. A free trial is available without a credit card, with unlimited flows shown to users during the trial period.
Which platforms does Appcues support?
Appcues supports web and mobile, including native iOS and Android apps and React Native, Flutter, and Ionic through its mobile SDK.
What integrations does Appcues offer?
Native integrations include Salesforce, HubSpot, Intercom, Slack, Mixpanel, and Heap. It also offers MCP, webhooks, API, and Zapier connections.
What are the Start plan limits?
Start includes up to 3,000 monthly active users, 10 published experiences, and 12 months of reporting history.
What support comes with Appcues?
Every customer receives implementation services, onboarding support, a dedicated experience manager, and ongoing access to the support team.
Facts from Appcues's own pages
- AI
- Appcues AI is included on every plan and can plan, troubleshoot, build, segment, and analyze experiences using Appcues data. · appcues.com, 30 Sept 2026
- Analytics
- Appcues Analytics provides trends, funnels, paths, retention curves, contextualized events, segments, dashboards, reports, and AI analysis. · appcues.com, 30 Sept 2026
- Compliance
- Appcues states that it is GDPR compliant and offers a standard data-processing addendum with Standard Contractual Clauses. · docs.appcues.com, 30 Sept 2026
- Experience types
- Appcues supports Flows, Checklists, Launchpads, Banners, Pins, NPS and Surveys, and Workflows. · docs.appcues.com, 30 Sept 2026
- Integrations
- Appcues offers native integrations including Salesforce, HubSpot, Intercom, Slack, Mixpanel, and Heap, plus MCP, webhooks, API, and Zapier connections. · appcues.com, 30 Sept 2026
- Integration scale
- The Zapier connection supports no-code automations between Appcues and more than 5,000 apps. · appcues.com, 30 Sept 2026
- Mobile capabilities
- Mobile experiences include Flows, Surveys, Embeds, and push notifications, with targeting, translation, themes, and analytics. · docs.appcues.com, 30 Sept 2026
- Mobile support
- Appcues mobile supports native iOS and Android apps plus React Native, Flutter, and Ionic through a mobile SDK. · docs.appcues.com, 30 Sept 2026
- Product purpose
- Appcues creates in-product experiences to onboard users, drive feature adoption, collect feedback, and reduce support load without engineering help for every change. · docs.appcues.com, 30 Sept 2026
- Security
- Appcues states that customer data is encrypted in transit and at rest, with annual SOC 2 audits and annual third-party penetration tests. · docs.appcues.com, 30 Sept 2026
- Support
- Every customer receives implementation services, onboarding support, a dedicated experience manager, and ongoing access to the support team. · appcues.com, 30 Sept 2026
- Trial terms
- Appcues offers a free trial with no credit card required and says unlimited flows can be shown to users during the trial period. · appcues.com, 30 Sept 2026
- Usage limits
- Pricing is based on monthly active users, number of installations, and published experiences; if limits are exceeded, experiences continue running until the next billing cycle discussion. · appcues.com, 30 Sept 2026
- Web components
- Appcues Builder is a Chrome extension for creating Flows, Pins, and Banners, while Appcues Studio is a web dashboard for other experience types, targeting, themes, analytics, and administration. · docs.appcues.com, 30 Sept 2026
Where Appcues stands on Freedom251
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