Best Customer Journey Analytics Software in 2026
Updated
In short: Fullstory is ranked #1 of 34 as of 7 October 2026, ahead of Teradata VantageCloud and Semrush. The best-ranked option with a free plan is Teradata VantageCloud. The lowest first paid tier on this page is JourneyTrack at $3/mo.
Customer journey analytics tools help teams examine customer activity across channels and over time. Compare channel coverage and journey mapping with cohort and retention analysis to focus on the questions you need to answer. Data import sources, export options, and identity resolution are also useful points of comparison when assessing how information is brought together and used. Free-plan availability and paid-from pricing help with cost considerations. Fullstory, Teradata VantageCloud, and Journey Insight by Alterian are among the products included, alongside Semrush. Weigh the listed analysis and data capabilities against the customer behavior you need to understand.
34 customer journey analytics software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
8 of the 25 here have a free tier you can use, 0 have open-source code on record, and 0 have full bars: free, open, on most of your devices and documented.
| # | App | Signal | Free tier | Open code | Devices | From | Score |
|---|---|---|---|---|---|---|---|
| 1 | FullstoryWeb · Android · iPhone · API | Three bars | — | 3 of 6 | Free | 6.5 | |
| 2 | Teradata VantageCloudWeb · Linux · Self-hosted · API | Two bars | — | 2 of 6 | Free | 6.5 | |
| 3 | SemrushAPI | Two bars | — | 0 of 6 | Free | 6.4 | |
| 4 | Journey Insight by AlterianWeb | Two bars | — | 1 of 6 | $249/mo | 6.3 | |
| 5 | JourneyTrackWeb | Two bars | — | 1 of 6 | $3/mo | 6.3 | |
| 6 | QualtricsAPI | Two bars | — | 0 of 6 | $420/mo | 6.3 | |
| 7 | TraceflowWeb · API | Two bars | — | 1 of 6 | Free | 6.3 | |
| 8 | ContentsquareAPI | Two bars | — | 0 of 6 | Free | 6.2 | |
| 9 | DataroidWeb · Android · iPhone · Self-hosted · API | Two bars | — | — | 3 of 6 | — | 5.5 |
| 10 | SAS Customer Intelligence 360Web · Android · iPhone · API | Two bars | — | — | 3 of 6 | — | 5.5 |
| 11 | Deep Stream DataWeb · API | One bar | — | — | 1 of 6 | — | 5.4 |
| 12 | GlassboxWeb · Android · iPhone | One bar | — | — | 3 of 6 | — | 5.4 |
| 13 | Journey AnalyticsWeb · API | One bar | — | — | 1 of 6 | — | 5.4 |
| 14 | CallMiner EurekaWeb · API | One bar | — | — | 1 of 6 | — | 5.3 |
| 15 | Genesys Cloud CXWeb · Windows · Mac · Android · iPhone | Two bars | — | — | 5 of 6 | $75/mo | 5.3 |
| 16 | Talkdesk Interaction AnalyticsWeb | One bar | — | — | 1 of 6 | $85/mo | 5.3 |
| 17 | Temenos Journey AnalyticsWeb · API | One bar | — | — | 1 of 6 | — | 5.3 |
| 18 | AuriQ CJ PathNo platforms listed | No signal | — | — | 0 of 6 | — | 5.1 |
| 19 | Clayfin Channel AnalyticsNo platforms listed | No signal | — | — | 0 of 6 | — | 5.1 |
| 20 | CSG XponentNo platforms listed | No signal | — | — | 0 of 6 | — | 5.0 |
| 21 | MedalliaNo platforms listed | No signal | — | — | 0 of 6 | — | 5.0 |
| 22 | Talkdesk CX CloudWeb | One bar | — | — | 1 of 6 | $85/mo | 5.0 |
| 23 | Weberlo Customer Journey AnalyticsWeb · API | One bar | — | — | 1 of 6 | $39/mo | 5.0 |
| 24 | CXMEngineWeb | One bar | — | — | 1 of 6 | — | 4.9 |
| 25 | cxomniWeb | One bar | — | — | 1 of 6 | €2,000/mo | 4.9 |
Compare all 25 in a table
| # | App | Score | Free plan | From | Free plan | Paid from | Channel coverage | Journey mapping |
|---|---|---|---|---|---|---|---|---|
| 1 | Fullstory | 6.5 | Free plan | Free | Yes | — | — | — |
| 2 | Teradata VantageCloud | 6.5 | Free plan | Free | Yes | — | — | — |
| 3 | Semrush | 6.4 | Free plan | — | Yes | — | — | — |
| 4 | Journey Insight by Alterian | 6.3 | Free plan | $249/mo | Yes | 249 /mo | omnichannel | Yes |
| 5 | JourneyTrack | 6.3 | No | $3/mo | No | — | — | — |
| 6 | Qualtrics | 6.3 | Free plan | $420/mo | Yes | 420 /mo | — | — |
| 7 | Traceflow | 6.3 | Free plan | Free | Yes | — | cross-channel | Yes |
| 8 | Contentsquare | 6.2 | Free plan | Free | Yes | — | — | — |
| 9 | Dataroid | 5.5 | No | — | — | — | omnichannel | Yes |
| 10 | SAS Customer Intelligence 360 | 5.5 | No | — | — | — | omnichannel | Yes |
| 11 | Deep Stream Data | 5.4 | No | — | — | — | omnichannel | Yes |
| 12 | Glassbox | 5.4 | No | — | — | — | — | — |
| 13 | Journey Analytics | 5.4 | No | — | — | — | cross-channel | Yes |
| 14 | CallMiner Eureka | 5.3 | No | — | — | — | — | — |
| 15 | Genesys Cloud CX | 5.3 | No | $75/mo | No | — | — | — |
| 16 | Talkdesk Interaction Analytics | 5.3 | No | $85/mo | No | — | omnichannel | Yes |
| 17 | Temenos Journey Analytics | 5.3 | No | — | — | — | — | Yes |
| 18 | AuriQ CJ Path | 5.1 | No | — | Yes | — | cross-channel | Yes |
| 19 | Clayfin Channel Analytics | 5.1 | No | — | — | — | omnichannel | Yes |
| 20 | CSG Xponent | 5.0 | No | — | — | — | omnichannel | Yes |
| 21 | Medallia | 5.0 | No | — | — | — | — | — |
| 22 | Talkdesk CX Cloud | 5.0 | No | $85/mo | No | — | omnichannel | Yes |
| 23 | Weberlo Customer Journey Analytics | 5.0 | No | $39/mo | No | 39 /mo | cross-channel | Yes |
| 24 | CXMEngine | 4.9 | No | — | No | — | omnichannel | Yes |
| 25 | cxomni | 4.9 | No | €2,000/mo | No | — | — | — |
Is your app on this list?
Numbered spots on this list can be sponsored, and a sponsored row is labelled as paid.
Questions about this list
Which customer journey analytics software is ranked first on Freedom251?
Fullstory is ranked #1 of 34 with a score of 6.5. Teradata VantageCloud is second and Semrush third.
How many of these have a free plan?
7 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, JourneyTrack has the lowest first paid tier we found: $3/mo.
How is this list ranked?
Ranked free-and-open first: a usable free tier and open-source code, then the platforms it runs on and its documentation.