Free and open first

Best Customer Journey Analytics Software in 2026

Customer journey analytics tools help teams examine customer activity across channels and over time. Compare channel coverage and journey mapping with cohort and retention analysis to focus on the questions you need to answer. Data import sources, export options, and identity resolution are also useful points of comparison when assessing how information is brought together and used. Free-plan availability and paid-from pricing help with cost considerations. Fullstory, Teradata VantageCloud, and Journey Insight by Alterian are among the products included, alongside Semrush. Weigh the listed analysis and data capabilities against the customer behavior you need to understand.

34 apps
Research read 23 Sept 2026
How the order is worked out

1

Contentsquare
by Contentsquare
Free plan AndroidAPIExtension+2

7.6 Free plan · 15-day trial Visit site
2

Fullstory

Free plan AndroidAPIExtension+2

Fullstory combines behavioral analysis, session replay, and privacy controls across web and mobile. The free plan and trial have defined session, seat, and retention limits to consider.

7.4 Free plan · 14-day trial Visit site
3

AuriQ CJ Path

Free plan Web

CJ Path brings journey visualization, identity resolution, segmentation, and conversion analysis into a free web application.

7.2 Free plan Visit site
4

Teradata VantageCloud
by Teradata VantageCloud
Free plan APILinuxSelf-hosted+1

7.0 Free plan · pricing on request Visit site
5

Journey Insight by Alterian

Free plan Web

Journey Insight brings journey mapping, market reports and conversational AI analysis into a web service with an ongoing free option.

6.8 Free plan · paid from $249/mo Visit site
6

Qualtrics
by Qualtrics
Free plan API

Qualtrics offers a limited free survey account and a paid research plan with shared responses and additional question types.

6.7 Free plan · paid from $420/mo (annual) · 30-day trial Visit site
7

Traceflow

Free plan APIWeb

Traceflow brings email events and website behavior together in timelines keyed to email addresses.

6.7 Free plan Visit site
8

Adobe Customer Journey Analytics

Free trial APIMacWeb+1

Choose Adobe Customer Journey Analytics if your enterprise team needs to analyze customer data across channels, devices, and time, with unified profiles and attribution tools.

6.6 Pricing on request Visit site
9

Semrush
by Semrush
Free plan API

6.6 Free plan · 7-day trial Visit site
10

Genesys Cloud CX
by Genesys Cloud CX
Free trial AndroidAPIiPhone+4

Genesys Cloud CX offers multiple contact-center tiers, with capabilities varying from voice services to broader omnichannel and workforce features.

6.3 From $75/user/mo (annual) Visit site
11

Zendesk Guide
by Zendesk Guide
Free trial AndroidAPIiPhone+3

Zendesk Guide pairs a high listed article limit with publishing, access, and content-tracking features. Compare the annual-billing plan details and trial against the tools your team needs.

5.8 From $55/mo (annual) · 14-day trial Visit site
12

CallMiner Eureka

Paid APIWeb

Eureka brings interaction analytics, agent support, and automation capabilities together for organizations with substantial conversation volumes.

5.7 Pricing on request Visit site
13

Glassbox
by Glassbox
Paid AndroidAPIiPhone+2

Glassbox combines session review and rage-click detection across web and mobile platforms. Plan allowances and replay retention are specified, but prices are available only on request.

5.7 Pricing on request Visit site
14

JourneyTrack

Free trial Web

5.7 30-day trial Visit site
15

Dataroid

Paid AndroidAPIiPhone+2

Dataroid combines digital analytics, predictive capabilities, and customer engagement across web and mobile channels.

5.6 Pricing on request Visit site
16

Joulica Customer Journey Analytics

Free trial APIWeb

Joulica focuses on cross-channel journey visibility, analytics, and operational interventions. Its paid, demo-led model and Amazon Connect trial scope should shape evaluation.

5.6 Pricing on request · 30-day trial Visit site
17

Journey Analytics

Free trial APIWeb

Consider Journey Analytics if you need to combine data sources and examine contact profiles across customer, employee, partner, or other listed journeys.

5.6 Pricing on request Visit site
18

Medallia
by Medallia
Paid AndroidAPIiPhone+1

Choose Medallia if an enterprise needs to bring varied experience signals into analytics and structured follow-up workflows.

5.6 Pricing on request Visit site
19

CSG Xponent

Paid API

Choose CSG Xponent if your organization needs real-time customer profiles, governed decisioning, and coordinated communications across channels.

5.5 Pricing on request Visit site
20

CXMEngine

Paid Web

CXMEngine brings journey design, workflow automation and ecosystem visibility into one platform for financial and payment-related organizations.

5.5 Pricing on request Visit site
21

cxomni

Paid Web

cxomni combines journey mapping, governance, analytics, and workflow integrations in one web suite.

5.5 Visit site
22

FoxMetrics

Paid APIWeb

FoxMetrics offered a broad journey-analytics toolkit spanning modeling, dashboards, integrations, and event monitoring.

5.5 Visit site
23

Quantum Metric
by Quantum Metric
Paid AndroidAPIExtension+2

Choose Quantum Metric if an enterprise needs session replay, broad analytics, and tools to investigate experience friction across digital properties.

5.5 Pricing on request Visit site
24

SAS Customer Intelligence 360
by SAS Customer Intelligence 360
Paid AndroidAPIiPhone+1

SAS Customer Intelligence 360 brings audience management, journey planning, decisioning, and marketing analytics into one platform.

5.5 Pricing on request Visit site
25

Deep Stream Data

Paid APIWeb

Choose Deep Stream Data if your enterprise team needs journey analysis that includes competitor overlap, observed panel behaviour, and evidence-backed answers.

5.3 Pricing on request Visit site

#1Places #1, #2, #3, #4, #5 on this list can be bought by the makers of the software on it. See the price

More in Analytics & Data