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Best Conversion Rate Optimization Software in 2026

Conversion rate optimization software is used to examine visitor journeys and test changes intended to improve them. Compared on experiment workflows and funnel diagnostics, these entries can be weighed for how they support analysis and testing. Included visitors, personalization, visual editors, and platform support add practical comparison points; free plans and paid-from prices help frame access and cost. Freshsales, Omniconvert Explore, and Zoho PageSense are among the options shown. Consider which listed testing, diagnostic, and editing capabilities suit your work.

  1. 1

    ConvertFlow

    Free plan APIWeb

    ConvertFlow combines funnel creation, audience targeting, and experimentation, with a free tier and paid plans that add capabilities.

    7.3 Free plan · paid from $25/mo (annual) Visit site
  2. 2

    Croct

    Free plan APIWeb

    Croct brings content management, personalization, and experimentation into one platform, with a free tier for limited usage.

    7.3 Free plan · paid from $100/mo (annual) Visit site
  3. 3

    Freshmarketer

    by Freshmarketer
    Free plan APIWeb

    Freshmarketer combines multichannel automation, audience tools, and campaign reporting, with a free tier for limited contacts and sends.

    7.2 Free plan · paid from $15/mo (annual) · 21-day trial Visit site
  4. 4

    Omniconvert Explore

    Free plan AndroidAPIExtension+3

    Explore combines testing, segmentation, reporting, and integrations for ecommerce experimentation.

    7.2 Free plan Visit site
  5. 5

    FigPii

    Free plan Web

    FigPii combines experimentation with tools for observing and collecting feedback about website visitors. The free plan has a monthly visitor limit, while paid plans begin at $149.99/mo.

    7.1 Free plan · paid from $149.99/mo Visit site
  6. 6

    FunnelKit

    Free plan Self-hostedWeb

    FunnelKit combines funnel-building and marketing automation tools, with free versions and paid plans starting at $129/yr.

    7.1 Free plan · paid from $129/yr Visit site
  7. 7

    HoverSignal

    Free plan APIWeb

    HoverSignal combines a broad widget catalog with configurable forms and integrations for digital marketing and e-commerce use.

    7.1 Free plan · paid from $19/mo Visit site
  8. 8

    Personyze

    Free plan AndroidAPIiPhone+1

    Personyze combines real-time personalization, recommendations, and testing, with consent controls and a free plan.

    7.1 Free plan · paid from $149/mo Visit site
  9. 9

    Funnelytics

    Free plan Web

    Funnelytics combines journey maps with forecasting and step-level analytics, with a separate offering for Shopify customer journeys.

    7.0 Free plan · paid from $39/mo Visit site
  10. 10

    Mutiny

    Free plan APIWeb

    Mutiny combines sales task assistance with tools for making and sharing customer-facing assets.

    6.9 Free plan · paid from $50/mo Visit site
  11. 11

    Zoho PageSense

    Free plan AndroidAPIExtension+2

    PageSense brings analytics, behavior analysis, and multiple test types into one platform. Review tracked-user and data-retention allowances when choosing a plan.

    6.9 Free plan · 15-day trial Visit site
  12. 12

    OptiMonk

    Free plan APIWeb

    OptiMonk combines campaign creation, targeting, testing, and conversion reporting, with an ongoing free tier and paid plans billed yearly.

    6.8 Free plan · paid from $19/mo Visit site
  13. 13

    Poptin

    Free plan APIWeb

    Poptin brings lead capture, campaign targeting, and email follow-up into one service. The free plan has defined visitor, domain, and email limits; paid plans start at $25/mo (annual).

    6.8 Free plan · paid from $25/mo (annual) Visit site
  14. 14

    AB Tasty

    Free trial AndroidAPIExtension+4

    AB Tasty combines experimentation and rollout tools with personalization, feature management, and analytics across web and mobile.

    6.6 Pricing on request Visit site
  15. 15

    Poptics

    Free plan Web

    Poptics combines campaign design, targeting, scheduling, and conversion analysis for WordPress. Check the required WordPress and PHP versions, along with domain limits and support terms on paid plans.

    6.6 Free plan · paid from $79 Visit site
  16. 16

    Convert Experiences

    Free trial AndroidAPIiPhone+1

    Choose Convert Experiences if you need varied web and mobile experiments, advanced targeting, and full-stack SDK options.

    6.5 15-day trial Visit site
  17. 17

    Clickthroo

    Free trial AndroidiPhoneWeb

    Clickthroo combines landing-page creation with testing, segmentation, and campaign reporting. Check the trial limits and visitor allowances against your expected traffic before selecting a plan.

    6.4 From $95/mo · 14-day trial Visit site
  18. 18

    Optimizely Experimentation

    Free plan AndroidiPhoneWeb

    Optimizely Experimentation offers a range of web and mobile testing approaches and feature flags. Its free Rollouts plan has unlimited flags but permits one experiment at a time.

    6.3 Free plan Visit site
  19. 19

    Kameleoon

    Free trial AndroidAPIiPhone+1

    Choose Kameleoon if your teams need experimentation across web, back-end, and mobile, with feature rollout controls and integrations.

    6.2 From $495/mo · 30-day trial Visit site
  20. 20

    Fomo

    Free trial APIWeb

    Fomo combines website social proof with personalization, experimentation, analytics connections, and an API. Buyers should account for its paid-only model and plan-specific website and Inline limits.

    6.1 From $25/mo · 14-day trial Visit site
  21. 21

    Conductrics

    Paid AndroidAPIiPhone+2

    Choose Conductrics if your team needs experimentation across web and mobile alongside adaptive optimization, surveys, and flexible deployment.

    6.0 Pricing on request Visit site
  22. 22

    Convertize

    Free trial Web

    Convertize focuses on visual web experimentation, automated traffic allocation, and conversion reporting.

    6.0 14-day trial Visit site
  23. 23

    Dynamic Yield

    Paid AndroidAPIiPhone+1

    Choose Dynamic Yield if your team needs experimentation and audience targeting across web and mobile, with both visual and server-side testing capabilities.

    5.9 Pricing on request Visit site
  24. 24

    Instapage

    Free trial APIWeb

    Instapage brings landing-page creation, AI copy generation, personalization, integrations, and plan-based experimentation together.

    5.9 14-day trial Visit site
  25. 25

    Landingi

    by Landingi
    Free trial APIWeb

    Landingi combines AI-assisted page creation with visual editing, testing, localization, integrations, and several publishing options.

    5.9 From $24/mo (annual) · 14-day trial Visit site

#1Places #1, #2, #3, #4, #5 on this list can be bought by the makers of the software on it. See the price

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