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Instead of Factors.ai

Factors.ai alternatives

Factors.ai is built for account-based marketing teams that need company-level signals tied to advertising and revenue. It identifies visiting companies, segments and scores accounts with firmographic and behavioral filters, tracks buyer engagement, and combines first-touch, last-touch, and influenced attribution. Its AI agents can identify accounts and launch campaigns, while Enterprise adds audience syncing with Google and LinkedIn Ads. Integrations cover CRMs, ad platforms, collaboration tools, and automation services, and Scout agents work through ChatGPT, Claude, Gemini, and other tools via Factors MCP.

  1. 1

    PostHog

    by PostHog
    Free plan AndroidAPIiPhone+5

    Product analytics across many operating systems — PostHog adds event tracking, conversion funnels, session recordings, API access, and broad desktop, mobile, web, and self-hosted coverage.

    Free plan Visit site
  2. 2

    Zoho Apptics

    Free plan AndroidAPIiPhone+4

    Mobile app diagnostics and engagement analytics — Zoho Apptics adds crash reporting, remote configuration, feedback, push notifications, retention analysis, and SDKs for numerous app frameworks.

    Free plan Visit site
  3. 3

    Matomo

    by Matomo
    Free plan APISelf-hosted

    Self-hosted website and ecommerce analytics — Matomo offers self-hosting plus event, funnel, session-recording, ecommerce, and API analytics rather than Factors.ai’s company-focused marketing intelligence.

    Free plan · paid from €230/mo (annual) · 21-day trial Visit site
  4. 4

    Jetpack Stats

    Free plan AndroidAPIiPhone+1

    Website audience and content performance reporting — Jetpack Stats focuses on real-time visitors, referrers, countries, content performance, and publishing trends, not Factors.ai’s account scoring and attribution.

    Free plan Visit site
  5. 5

    Mixpanel

    by Mixpanel
    Free plan AndroidAPIExtension+2

    Event-based product and ecommerce analytics — Mixpanel provides event tracking, funnels, session recordings, ecommerce tracking, and unlimited retention instead of Factors.ai’s ABM and advertising focus.

    Free plan · paid from $120/mo (annual) Visit site
  6. 6

    Amplitude

    by Amplitude
    Free plan AndroidAPIExtension+3

    Low-cost product analytics with extended retention — Amplitude centers on event, funnel, session-recording, and ecommerce analytics with extended retention, while Factors.ai centers on accounts and campaigns.

    Free plan · paid from $0/mo Visit site
  7. 7

    Heap

    by Heap
    Free plan AndroidAPIiPhone+2

    Automatic product behavior capture within 10,000 visitors — Heap combines event, funnel, session-recording, ecommerce, and API analytics with a 10,000 monthly visitor limit, unlike Factors.ai’s ABM focus.

    Free plan Visit site
  8. 8

    Factors.ai

    Free plan APIWeb
    7.3 From $199/mo · 14-day trial Visit site
  9. 9

    ConnectLoop Visitor Intelligence

    Free plan Web
    7.2 Free plan · paid from $599/mo Visit site
  10. 10

    Leadfeeder

    Free plan APIExtensionWeb
    7.2 Free plan · paid from €79/mo (annual) · 14-day trial Visit site
  11. 11

    Leadberry

    Free plan APIWeb
    7.1 Free plan · paid from $24/mo (annual) · 7-day trial Visit site
  12. 12

    Nalloo

    Free plan APIWeb
    6.9 Free plan · paid from €0.20 Visit site
  13. 13

    RB2B

    Free plan APIWeb
    6.8 Free plan · paid from $79/mo · 7-day trial Visit site
  14. 14

    Warmly

    Free plan APIWeb
    6.7 Free plan · paid from $10,000/yr Visit site
  15. 15

    TAPNET Visitor Identification

    Free plan Web
    6.6 Free plan Visit site
  16. 16

    Visitor

    Free plan Web
    6.6 Free plan · paid from €25/mo Visit site
  17. 17

    Albacross

    Free trial APIExtensionWeb
    6.5 From €59/mo (annual) · 14-day trial Visit site
  18. 18

    Avina

    Free trial APIWeb
    6.3 From $259/mo · 7-day trial Visit site
  19. 19

    Happierleads

    Free trial APIExtensionWeb
    6.3 From $99/mo · 7-day trial Visit site
  20. 20

    Breakout

    Free trial Web
    6.1 From $500/mo · 30-day trial Visit site
  21. 21

    GOAT Audience IQ

    Free trial APIWeb
    6.1 From $497/mo · 7-day trial Visit site
  22. 22

    Knock2

    Free trial APIWeb
    6.1 From $199/mo · 7-day trial Visit site
  23. 23

    Kwanzoo Signals Hub

    Free trial APIWeb
    6.1 From $250/mo · 14-day trial Visit site
  24. 24

    lead.box

    Free trial APIWeb
    6.0 14-day trial Visit site
  25. 25

    Lead Forensics

    by Lead Forensics
    Free trial APIWeb
    6.0 Pricing on request · 7-day trial Visit site
  26. 26

    LeadLander

    Free trial APIWeb
    5.9 From $89/mo · 14-day trial Visit site
  27. 27

    Leadpipe

    Free trial APIWeb
    5.9 7-day trial Visit site
  28. 28

    Leadinfo

    Free trial Web
    5.8 From €69/mo (annual) · 14-day trial Visit site
  29. 29

    LeadJaw

    Free trial Web
    5.8 From $49/mo · 10-day trial Visit site
  30. 30

    Leady

    Free trial APIWeb
    5.8 From $39/mo · 14-day trial Visit site
  31. 31

    DataZapp Website Visitor Identification

    Paid APIWeb
    5.7 From $0.02 Visit site

An alternative may suit you better if your priority is product analytics, website reporting, developer diagnostics, or mobile coverage. Factors’ Lite plan costs $199 a month after its trial; its free tier allows up to 5,000 monthly tracked users, 1,500 identified companies, and three seats. It runs on web and API, with no people search, phone numbers, or email finder. Compare whether you need funnels, session recordings, ecommerce tracking, feedback, crash reporting, self-hosting, mobile SDKs, longer retention, or a different pricing structure.

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