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Best Salon Marketing Software in 2026
Salon marketing software supports client outreach, from campaign planning to tools for encouraging repeat visits. Compared on booking integration, campaign automation, and client segmentation, these options can be considered alongside email and SMS campaigns and loyalty tools. The listed free plan and paid-from details offer cost points to compare. Belliata, WellnessLiving, and FollowThrough are among the entries to consider. Think about how your salon connects marketing with bookings and which communication channels it uses, then weigh those needs against the capabilities shown for each option.
- 46 apps
- Research read 23 Sept 2026
- How the order is worked out
- 1
Belliata
Free plan AndroidiPhoneMac+2Belliata brings appointment management, online booking, client records, and sales tools into one salon-focused product.
- 2
FollowThrough
Free plan AndroidAPIiPhone+1FollowThrough brings lead tracking, follow-up workflows, and loyalty tools together for small businesses.
- 3
SalonApp
Free plan AndroidiPhoneMac+1SalonApp combines client management, booking, payments, and staff functions, with options for both smaller operators and multi-location businesses.
- 4
Salonist
Free plan AndroidAPIiPhone+1Salonist combines booking and point-of-sale functions with inventory, staff, marketing, and memberships for many service-business types.
- 5
Lumidara
Free plan WebLumidara combines booking, loyalty, and client messaging for independent beauty businesses. The free plan is listed, while paid plans start at $10 a month.
- 6
WellnessLiving
by WellnessLivingFree plan AndroidAPIiPhone+1WellnessLiving combines business operations with client-facing booking, digital forms, and virtual service tools.
- 7
Tersavia
Free plan APIWebTersavia brings booking, customer management, and operational tools together, with the core platform free for every location.
- 8
Barberly
Free trial AndroidiPhoneMac+2Barberly combines client booking, walk-in handling and payment controls with branded apps and websites. Consider the included SMS limit and the listed team-size pricing when choosing a plan.
- 9
- 10
Beauty Pro
Free trial AndroidiPhoneWebChoose Beauty Pro if your salon or wellness business needs client management, online booking, staff administration, and promotional tools in one service.
- 11
Beu
Free trial AndroidiPhoneWebBeu combines bookings, payments, marketing, and business management for hair, beauty, and barbering teams. The listed plans are billed annually, and card processing carries a separate transaction fee.
- 12
Cleomitra
Free trial AndroidAPIiPhone+1Cleomitra is worth considering for businesses seeking customer messaging tools alongside booking, billing, and inventory functions.
- 13
DaySmart Salon
by DaySmart SalonFree trial AndroidAPIiPhone+3DaySmart Salon covers client booking, payments and staff operations, with plans starting at $29 a month. The 14-day trial offers a way to try it, but there is no free plan.
- 14
- 15
Squire
Free plan WebSquire provides a compact editor core for applications that need arbitrary HTML and email-oriented behavior. Teams must build the surrounding interface and handle HTML safety themselves.
- 16
Bella Booking
Free trial APIWebBella Booking covers appointment scheduling, online booking, client records, and payments for practice-based businesses. Review the plan limits and payment fees when choosing among its paid options.
- 17
- 18
GlossGenius
by GlossGeniusFree trial AndroidiPhoneWebGlossGenius brings booking, operations, marketing, and payment features together for several service-business types.
- 19
REACH.ai
Free trial AndroidiPhoneWebChoose REACH.ai if your business needs an automated front desk alongside appointment booking, messaging, campaigns, and reputation outreach.
- 20
Salonized
Free trial AndroidAPIiPhone+4Salonized combines booking and client tools with sales, reporting and marketing features across its plans.
- 21
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- 23
Salonior
Free trial AndroidiPhoneWebSalonior brings booking, payment, client, marketing, and staff tools into one system for Indian salon businesses. Review the plan limits and additional-location charge before choosing a tier.
- 24
SalonX
Free trial AndroidAPIiPhone+1SalonX brings front-desk scheduling, customer records, transactions, outreach, and stock controls into one platform.
- 25
#1Places #1, #2, #3, #4, #5 on this list can be bought by the makers of the software on it. See the price
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