Best Customer Advocacy Software in 2026
Updated
In short: Vocal Video is ranked #1 of 17 as of 4 October 2026, ahead of Deeto and Listen360. The lowest first paid tier on this page is Vocal Video at $99/mo.
Customer advocacy software can help organize customer participation in activities such as referrals and other forms of advocacy. Compare the entries on advocate activities, referral programs, customer segmentation, CRM integrations, and program analytics. Supported languages, free-plan availability, and paid-from pricing offer additional points to consider. Vocal Video, Deeto, and Listen360 are among the first entries, followed by Orca and Ambassify. Consider which activities your program needs to support and how you want to track them, then compare the capabilities listed for each option.
17 customer advocacy software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
| # | App | Score | From | Free plan | Paid from | Referral programs | Advocate activities | Customer segmentation | CRM integrations | |
|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Vocal Video | 6.4 | $99/mo | Yes | 99 /mo | — | Video testimonials; customer stories | — | Salesforce; HubSpot; Marketo; Klaviyo | View |
| 2 | Deeto | 5.3 | — | — | — | Yes | references, reviews, stories, referrals, rewards, testimonials | Yes | Salesforce, HubSpot | View |
| 3 |  Listen360 | 5.2 | — | — | — | — | — | — | true | View |
| 4 | Orca | 5.2 | — | — | — | Yes | referrals, references, reviews, testimonials | Yes | — | View |
| 5 | Ambassify | 5.1 | — | No | — | — | — | — | — | View |
| 6 | Testimonial Hero | 5.1 | — | No | — | No | Video testimonials; written customer stories; case studies; quote cards | — | — | View |
| 7 | Duel | 5.0 | — | — | — | — | — | — | — | View |
| 8 | HYVE | 5.0 | — | — | — | — | — | — | — | View |
| 9 | impact.com Advocate | 5.0 | — | No | — | Yes | referrals, sharing links and codes, reviews, testimonials | Yes | Salesforce | View |
| 10 |  Influitive | 5.0 | — | No | — | — | — | — | — | View |
| 11 | Kindling | 5.0 | $299/mo | No | 299 /mo | — | LinkedIn posts, X posts, YouTube posts | — | Salesforce, HubSpot | View |
| 12 | SlapFive | 5.0 | — | — | — | — | — | — | — | View |
| 13 | UserEvidence | 5.0 | — | — | — | — | testimonials, reviews, case studies | — | — | View |
| 14 | Champion | 4.9 | — | No | — | Yes | references, referrals, testimonials, reviews, community engagement | — | Salesforce, HubSpot | View |
| 15 | Higher Logic Customer Advocacy | 4.9 | — | No | — | — | — | — | — | View |
| 16 |  LunchTable | 4.9 | — | — | — | — | — | — | — | View |
| 17 | Mention Me | 4.9 | — | No | — | — | — | — | — | View |
Is your app on this list?
Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.
Questions about this list
Which customer advocacy software is ranked first on Freedom251?
Vocal Video is ranked #1 of 17 with a score of 6.4. Deeto is second and Listen360 third.
How many of these have a free plan?
1 of the 17 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Vocal Video has the lowest first paid tier we found: $99/mo.
How is this list ranked?
Ranked free-and-open first: a usable free tier and open-source code, then the platforms it runs on and its documentation. Paid placements never change a rank.