Free and open first
Best Predictive Lead Scoring Software in 2026
These tools generate lead or account scores that can inform sales and marketing choices. They may include account scoring, live signals, intent data, or adjustable models.
- 23 apps
- Research read 28 Sept 2026
- How the order is worked out
- 1
Breadcrumbs
Free plan APIWebBreadcrumbs combines lead scoring, model testing, and integrations for teams working across multiple go-to-market approaches.
- 2
- 3
- 4
Gradient Works
Free plan APIWebGradient Works brings several sales operations tasks into one platform, with account scoring, territory planning, book management and routing tied to Salesforce.
- 5
Koala
Free plan ExtensionWebKoala offers sales signal, enrichment and automation features, but its announced shutdown on Sept 30 is a major limitation. Consider the notice before choosing it.
- 6
Trailspark
Free plan APIWebTrailspark focuses on account scoring and buying-group signals across acquisition, expansion, and renewal.
- 7
UserMotion
Free plan APIWebUserMotion combines lead prioritization, customer health signals and guided actions for go-to-market teams.
- 8
Albacross
Free trial APIExtensionWebChoose Albacross if your sales or marketing team wants to identify visiting companies, prioritize intent, and coordinate contact discovery with outreach.
- 9
CoreMedia CMS
by CoreMedia CMSFree trial AndroidAPIiPhone+2CoreMedia CMS provides headless delivery alongside visual editing, governance, localization, and asset management.
- 10
Common Room
Free trial APIExtensionWebCommon Room brings buyer signals, AI-assisted research, and go-to-market workflows into one platform. Essential has a listed annual-billing price, while Advanced and Enterprise require custom pricing.
- 11
Demandbase
by DemandbaseFree trial APIExtensionWebDemandbase combines account intelligence, marketing and sales capabilities for B2B go-to-market teams.
- 12
Cotera Account Scoring Agent
Free plan Web - 13
Salespanel
Free trial APIExtensionWebSalespanel brings lead capture, visitor tracking, and account-level insights into one marketing and sales workflow.
- 14
CaliberMind
Paid WebCaliberMind combines attribution, data unification and audience activation for enterprise B2B teams. Its custom, data-volume pricing means organizations need to request a quote to assess cost.
- 15
D&B Hoovers
Paid APID&B Hoovers combines sales intelligence and campaign support with account and risk-related capabilities. Its listed Essentials plans are paid, with monthly and annual credit allowances.
- 16
Sugar Market
by Sugar MarketPaid AndroidAPIiPhone+1Sugar Market combines campaign execution, scoring, analytics, event support, and integrations for marketing teams.
5.4 Visit site - 17
Openprise
Paid APIWeb5.3 Visit site - 18
RevSure
Paid APIWebRevSure brings marketing, funnel, pipeline, and retention analytics into one platform with connected agents.
- 19
Pecan AI
Paid WebChoose Pecan AI if your team wants a no-code predictive analytics workflow with automated model creation, natural language questions, and scheduled batch deployment.
- 20
SalesWings
Paid APIWebChoose SalesWings if your teams need combined behavioral, intent, and qualification signals connected to sales and marketing workflows.
- 21
Tomi.ai
Paid APIWebTomi.ai connects behavioral and CRM data to predictions that can inform advertising and sales systems.
- 22
Cien
Paid - 23
Endgame
Paid Web
#1Places #1, #2, #3, #4, #5 on this list can be bought by the makers of the software on it. See the price
When comparing options, review free access, trial conditions, entry-level paid prices, monthly record allowances, score rationale, model settings, and supported platforms. If code access matters, check the licence and whether self-hosting is supported.
Questions
Do predictive lead scoring tools offer free plans?
Breadcrumbs, Cotera Account Scoring Agent, and Gradient Works list free plans. Other entries use paid plans or provide pricing on request.
Are free trials available?
Some entries include a free trial. Albacross specifies 14 days; check the terms for the tool you are considering.
What scoring features should I compare?
Review monthly record capacity, account and real-time scoring, score rationale, adjustable model settings, and intent-data scoring.
Which platforms do these tools support?
The listed deployment choices cover web, API, browser extension, iOS, Android, and self-hosted use.
How can I compare pricing?
Review whether a tool has a free plan, its paid starting price, billing period, record limits, and whether pricing is supplied on request.