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Sugar Market
by Sugar Market
What Sugar Market is
Sugar Market is a paid marketing automation platform from Sugar Market, founded in 2004 and headquartered in Cupertino, California. It helps teams plan, run, and measure campaigns intended to generate leads and connect marketing activity with pipeline and revenue. Email automation, nurture campaigns, landing pages, forms, customer journeys, and lead scoring are combined in one system. Lead scores can change as prospects interact with campaigns and websites, while account-level scoring surfaces engagement insights. Real-time analytics support campaign adjustments and impact measurement. Event features cover coordination, promotion, attendee engagement, and follow-up. Sugar Market supports multiple CRM integrations and REST APIs, with listed connections including Dropbox, DocuSign, Office, SharePoint, ZoomInfo, and ERP systems such as Epicor, NetSuite, Sage, and SYSPRO. It runs through web, Android, iOS, and API access. The Market plan lists 10,000 contacts and unlimited users.
Who it suits
It suits marketing teams that need campaign automation, lead capture, scoring, analytics, and CRM connections. Teams should also consider the listed service plans when they need coaching, audits, or consulting hours.
What it does well
- Automates campaigns and lead qualification
- Includes journeys, forms, and lead scoring
- Provides real-time campaign analytics
- Supports multiple CRM integrations
- Offers REST APIs
What to know first
- No free plan
- Market plan lists 10,000 contacts
- Advisor and Partnership service hours are capped
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Market | 10,000 contacts · Unlimited users | On request |
| Advisor | 20 hours/year maximum service | On request |
| Partnership | 40 hours/year maximum service | On request |
| Strategic | Everything in Partnership · One-to-one coaching · Web and platform integration audits · Monthly KPI audit · Creation of one marketing use case | On request |
| Sugar Market | Pricing page offers a pricing request; no Sugar Market price stated | On request |
As sugarcrm.com lists them, read 22 Sept 2026. The maker's own page has the final word.
Verdict
Sugar Market combines campaign execution, scoring, analytics, event support, and integrations for marketing teams. Plan selection depends on contact needs and whether additional coaching, audits, or service hours are required.
Facts from Sugar Market's own pages
- Account scoring
- It scores marketing touchpoints at the account level and surfaces those engagement insights to teams. · sugarai.com, 11 Oct 2026
- Analytics
- Sugar Market describes real-time analytics for adjusting campaign strategy and measuring each campaign’s impact. · sugarai.com, 11 Oct 2026
- API
- Sugar supports REST APIs for integrating, customizing, and extending its CRM solution. · sugarai.com, 11 Oct 2026
- Campaign automation
- It automates campaigns to attract, nurture, and qualify leads, with workflows intended to simplify lead qualification and sales handoffs. · sugarai.com, 11 Oct 2026
- Cloud data regions
- SugarCloud says customers can choose Australia, Germany, the United Kingdom, or the United States as their data region. · sugarai.com, 11 Oct 2026
- Included contacts
- 10000 · sugarcrm.com, 22 Sept 2026
- CRM integrations
- multiple · sugarcrm.com, 22 Sept 2026
- Customer journeys
- Yes · sugarcrm.com, 22 Sept 2026
- Data retention
- Departing customers can access their data for up to 120 days, after which it is permanently deleted unless otherwise requested. · sugarai.com, 11 Oct 2026
- Email automation
- Yes · sugarcrm.com, 22 Sept 2026
- Events
- Its event features cover coordination, promotion, attendee engagement, and post-event follow-ups. · sugarai.com, 11 Oct 2026
- Lead capture forms
- Yes · sugarcrm.com, 22 Sept 2026
- Founded
- 2004 · sugarcrm.com, 19 Oct 2026
- Free plan
- No · sugarcrm.com, 22 Sept 2026
- Headquarters
- Cupertino, California, United States · sugarcrm.com, 19 Oct 2026
- Integrations
- SugarAI says its ecosystem connects with Dropbox, DocuSign, Office, SharePoint, ZoomInfo, and ERP systems including Epicor, NetSuite, Sage, and SYSPRO. · sugarai.com, 11 Oct 2026
- Intended users
- Sugar Market is presented as a marketing automation solution for teams seeking to generate leads and feed the sales pipeline. · sugarai.com, 11 Oct 2026
- Lead scoring
- Yes · sugarcrm.com, 22 Sept 2026
- Marketing tools
- The product combines email, nurture campaigns, landing pages, and forms in one marketing tool. · sugarai.com, 11 Oct 2026
- Personalization
- The product supports personalized outreach and dynamically scores leads as they interact with campaigns and a website. · sugarai.com, 11 Oct 2026
- Purpose
- Sugar Market helps marketing teams plan, execute, and measure campaigns in one place to generate leads and track what drives pipeline and revenue. · sugarai.com, 11 Oct 2026
- Security and compliance
- SugarAI lists ISO/IEC 27001:2022, SOC 2 Type II, GDPR, CCPA, and Data Privacy Framework among its compliance credentials. · sugarai.com, 11 Oct 2026
- Support
- SugarAI points customers to its support portal, professional services, and a SugarClub community for guidance and support. · sugarai.com, 11 Oct 2026
Where Sugar Market stands on Freedom251
- Marketing Automation Software#56 of 130
- Predictive Lead Scoring Software#16 of 23