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Cresta

What Cresta is
Cresta is a customer experience AI platform for large enterprise service operations. It brings together AI Agents, real-time Agent Assist, Conversation Intelligence, and an Agent Operations Center. AI Agents automate customer conversations over voice and digital channels. Agent Assist offers real-time guidance, knowledge, and automation in voice, chat, and email interactions. Conversation Intelligence analyzes conversations to surface trends, behaviors, risk signals, and revenue opportunities. Cresta Opera is a no-code orchestration engine for building, configuring, testing, and governing AI behavior.
The platform supports autonomous resolution, ticketing workflows, routing automation, a knowledge base, and agent assistance. Listed integrations include customer service and business systems such as Salesforce, ServiceNow, Zendesk, Five9, Genesys, Amazon Connect, Shopify, Databricks, Microsoft, Twilio, and HubSpot. Cresta says connected systems exchange data in both directions with near-zero latency. It also cites encryption, dedicated databases, access controls, and PII redaction for data protection. Founded at Stanford’s AI Lab in 2017, the company is headquartered in Palo Alto, California. Cresta is offered as a paid enterprise product, with custom pricing based on products, agent count, conversation volume, channels, and language coverage.
Who it suits
Cresta suits large enterprise customer experience operations, including teams in telecommunications, financial services, insurance, healthcare, travel and hospitality, retail, home services, and automotive. It is relevant to organizations seeking both automated customer conversations and real-time support for human agents across voice and digital channels.
What it does well
- Automates customer conversations across voice and digital channels.
- Provides real-time guidance, knowledge, and automation for agents.
- Conversation analysis surfaces trends, risk signals, and revenue opportunities.
- No-code tools support building and governing AI behavior.
- Includes ticketing workflows and routing automation.
- Lists integrations with major service and business systems.
What to know first
- No free plan is available.
- Pricing is custom and requires a request.
- The listed plan has no public self-serve tier.
Limits
Cresta has no free plan or public self-serve tier. The Enterprise plan uses custom pricing based on products, agent count, conversation volume, channels, and language coverage.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Agent Assist for Chat | 12-month contract; up to 125,000 chats · $1.20 per additional chat · non-cancellable and non-refundable | $150,000 a year |
| Agent Assist for Voice | 12-month contract; up to 100,000 calls · $1.50 per additional call · non-cancellable and non-refundable | $150,000 a year |
| Enterprise (custom) | Custom pricing based on products, agent count, conversation volume, channels, and language coverage. · No public self-serve tier | On request |
| TrustRadius listing | No plans listed · No free version or trial | On request |
| Custom enterprise pricing | Pricing depends on products, agent count, conversation volume, workflows, channels and languages · No public self-serve tier | On request |
As cresta.com lists them, read 21 Oct 2026. The maker's own page has the final word.
Getting started
- Visit https://cresta.com/.
- Contact Cresta for enterprise pricing based on products, agent count, conversation volume, channels, and language coverage.
- Use the web platform or API.
Verdict
Choose Cresta if a large enterprise operation needs AI agents, agent guidance, conversation analysis, and operational controls in one customer experience platform. Its broad channel and integration coverage are useful for complex service environments. Organizations looking for a self-serve plan or publicly stated pricing should look elsewhere.
Questions
How much does Cresta cost?
Cresta uses custom pricing based on products, agent count, conversation volume, channels, and language coverage. Pricing is available on request.
Does Cresta have a free plan?
No. Its listed Enterprise plan is paid and has no public self-serve tier.
Which platforms does Cresta support?
Cresta is available through web and API.
What channels does Cresta support?
Its AI Agents handle voice and digital conversations. Agent Assist covers voice, chat, and email.
Which integrations are listed?
Cresta lists integrations including Five9, Amazon Connect, Salesforce, ServiceNow, Shopify, Databricks, NICE, Microsoft, Genesys, Zendesk, Twilio, and HubSpot.
What compliance standards are listed?
Cresta’s Trust Center lists CCPA, CPRA, GDPR, HIPAA, ISO/IEC 27001, ISO/IEC 27701, ISO/IEC 42001:2023, PCI DSS, SOC 2, TISAX, and SOC 3.
Facts from Cresta's own pages
- Agent Assist
- Agent Assist provides real-time guidance, knowledge, and automation across voice, chat, and email. · cresta.com, 7 Oct 2026
- Agentic Assist
- Agentic Assist listens to live conversations and on-screen context, then provides behavioral guidance, source-backed knowledge, workflows, reply suggestions and summaries. · cresta.com, 21 Oct 2026
- Agent Operations Center
- Agent Operations Center provides centralized assignment, performance, escalation and improvement management for human and AI agents. · cresta.com, 21 Oct 2026
- AI Agent
- Cresta AI Agent handles omnichannel customer conversations across voice and digital channels with guardrails, testing and handoff support. · cresta.com, 21 Oct 2026
- AI Agents
- Its AI Agents automate customer conversations across voice and digital channels. · cresta.com, 7 Oct 2026
- AI Analyst
- AI Analyst lets nontechnical users ask natural-language questions about conversation data and receive insights, charts and follow-up actions. · cresta.com, 21 Oct 2026
- AI governance
- Cresta says it is among the first companies certified to ISO/IEC 42001 for AI management and that sensitive signals are not used for training. · cresta.com, 21 Oct 2026
- API and SDK
- Cresta publishes SDKs and APIs for integrating conversation services and describes its SDK as customizable, framework-agnostic and extensible. · developers.cresta.com, 21 Oct 2026
- Coach
- Cresta Coach combines manager coaching with AI insights derived from real conversation data. · cresta.com, 21 Oct 2026
- Company founding
- Cresta was founded in 2017 from Stanford's AI Lab by Sebastian Thrun, Zayd Enam and Tim Shi. · cresta.com, 21 Oct 2026
- Company funding and size
- Cresta reports more than $280 million raised and 500-plus employees. · cresta.com, 21 Oct 2026
- Company history
- Cresta says it was founded at Stanford’s AI Lab in 2017 and emerged from stealth in 2020. · cresta.com, 7 Oct 2026
- Company legal name
- The legal entity is Cresta Intelligence Inc., registered in Delaware, with an office at 100 South Murphy Ave., Suite 300, Sunnyvale, California. · cresta.com, 21 Oct 2026
- Compliance
- Cresta’s Trust Center lists CCPA, CPRA, GDPR, HIPAA, ISO/IEC 27001, ISO/IEC 27701, ISO/IEC 42001:2023, PCI DSS, SOC 2, TISAX, and SOC 3. · trust.cresta.com, 7 Oct 2026
- Conversation analysis
- Conversation Intelligence analyzes customer conversations to identify trends, behaviors, risk signals, and revenue opportunities. · cresta.com, 7 Oct 2026
- Conversation Intelligence
- Conversation Intelligence analyzes all customer conversations for trends, behaviors, risks and revenue opportunities rather than only sampled interactions. · cresta.com, 21 Oct 2026
- Deputy Agent
- Deputy Agent runs long-lived workflows such as refunds, payment adjustments, complaint intake and case processing across systems and time. · cresta.com, 21 Oct 2026
- Documentation depth
- The public Client SDK Developer Guide is a 144-page PDF covering client creation, endpoints, authentication and persistence configuration. · 8998024.fs1.hubspotusercontent-na1.net, 21 Oct 2026
- Founded
- 2017 · cresta.com, 28 Sept 2026
- Headquarters
- Palo Alto, California, USA · cresta.com, 28 Sept 2026
- Independent company data
- Crustdata lists Cresta as founded in 2017, headquartered in Sunnyvale, with $276 million raised and 788 employees. · research.crustdata.com, 21 Oct 2026
- Integration data
- Cresta says its integrations support bidirectional data exchange that stays in sync at near-zero latency. · cresta.com, 7 Oct 2026
- Integrations
- Cresta lists integrations including Five9, Salesforce, Amazon Connect, NICE, Genesys, Avaya, Twilio, Zendesk, ServiceNow, SharePoint, Databricks, AWS and Google Drive. · cresta.com, 21 Oct 2026
- Knowledge Agent
- Knowledge Agent proactively supplies cited answers by combining live audio with browser context such as account status, order history and loyalty tier. · cresta.com, 21 Oct 2026
Where Cresta stands on Freedom251
- Agent Assist Software#4 of 24
- Customer Service QA Software#11 of 63
- Speech Analytics Software#7 of 30
- Call Center Speech Analytics Software#9 of 37
- Customer Interaction Analytics Software#8 of 29
- AI Agents for Customer Support Software#9 of 27
- Contact Center Quality Assurance Software#9 of 24
- AI Customer Service Software#17 of 40
- AI Sentiment Analysis Software#10 of 20
