Best Video Marketing in 2026
Updated
In short: Dubb is ranked #1 of 22 as of 4 October 2026, ahead of Hippo Video and Bonjoro. The best-ranked option with a free plan is Hippo Video. The lowest first paid tier on this page is Dacast at $3.25/mo.
Video marketing software can support work from making a video through publishing it and reviewing its performance. The ranking starts with Dubb, Hippo Video, and Bonjoro. Compared on video creation tools, hosting, storage, analytics, interactive video, and publishing destinations, the entries offer several ways to assess fit with your workflow. Consider which destinations you need and whether interactive video or particular analytics matter to your plans. Free-plan availability and paid-from pricing provide additional details to weigh as you compare the listed capabilities.
22 video marketing ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
| # | App | Score | From | Free plan | Paid from | Video hosting | Video creation tools | Video analytics | Interactive video | |
|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Dubb | 6.7 | $41.58/mo | Yes | — | — | — | — | — | View |
| 2 | Hippo Video | 6.7 | $20/mo | Yes | — | — | — | — | — | View |
| 3 | Bonjoro | 6.6 | $15/mo | Yes | — | — | — | — | — | View |
| 4 | Promo | 6.6 | — | Yes | — | — | — | — | — | View |
| 5 |  Vidyard | 6.6 | Free | Yes | — | — | — | — | — | View |
| 6 | Vimeo | 6.6 | $12/mo | Yes | — | — | — | — | — | View |
| 7 | Animoto | 6.5 | Free | Yes | — | — | — | — | — | View |
| 8 | Cinema8 | 6.4 | $12/mo | Yes | 12 /mo | — | — | — | — | View |
| 9 |  Wave.video | 6.4 | $16/mo | Yes | 16 /mo | — | — | — | — | View |
| 10 | Wistia | 6.4 | $79/mo | Yes | 79 /mo | — | — | — | — | View |
| 11 |  VideoAsk | 6.2 | — | Yes | — | — | — | — | — | View |
| 12 | Brightcove | 5.2 | — | — | — | — | — | — | — | View |
| 13 | Dacast | 5.2 | $3.25/mo | No | 29 /mo | — | — | — | — | View |
| 14 | Covideo | 5.1 | — | No | — | — | — | — | — | View |
| 15 | Sendspark | 5.1 | $39/mo | No | 49 /mo | — | — | — | — | View |
| 16 |  Vudoo | 5.0 | — | — | — | — | — | — | — | View |
| 17 | Biteable | 4.9 | $15/mo | No | — | — | — | — | — | View |
| 18 |  Smartzer | 4.9 | — | No | — | — | — | — | — | View |
| 19 | Spotlightr | 4.9 | $15/mo | No | 13 /mo | Yes | templates | advanced | Yes | View |
| 20 | Tolstoy | 4.9 | $8/mo | No | 8 /mo | — | — | — | — | View |
| 21 | TwentyThree Webinars | 4.9 | €499/mo | No | — | — | — | — | — | View |
| 22 | SproutVideo | 4.8 | $12/mo | No | 12 /mo | — | — | — | — | View |
Is your app on this list?
Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.
Questions about this list
Which video marketing is ranked first on Freedom251?
Dubb is ranked #1 of 22 with a score of 6.7. Hippo Video is second and Bonjoro third.
How many of these have a free plan?
9 of the 22 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Dacast has the lowest first paid tier we found: $3.25/mo.
How is this list ranked?
Ranked free-and-open first: a usable free tier and open-source code, then the platforms it runs on and its documentation. Paid placements never change a rank.