Best Email Automation in 2026

25 apps
Research read 10 Oct 2026
How the order is worked out

1

GetResponse
by GetResponse
Free plan AndroidAPIiPhone+1

GetResponse combines campaign channels, automation, lead capture and ecommerce functions, with mobile apps and an API. Review the free-account limits and trial transition if you need premium features.

7.4 Free plan · paid from $15.58/mo (annual) · 14-day trial Visit site
2

AWeber
by AWeber
Free plan APIWeb

AWeber combines email campaigns with automation, landing pages, integrations, and ecommerce features. Review the free-plan limits and trial billing before signing up.

7.3 Free plan · paid from $12.49/mo (annual) · 14-day trial Visit site
3

EmailOctopus
by EmailOctopus
Free plan APIExtensionWeb

Choose EmailOctopus if you want web-based email marketing with segmentation, automation and landing pages, and the Starter plan’s allowances fit your needs.

7.3 Free plan · paid from $9/mo (annual) Visit site
4

HubSpot Marketing Hub
by HubSpot Marketing Hub
Free plan AndroidAPIiPhone+1

7.3 Free plan · 14-day trial Visit site
5

Mailchimp
by Mailchimp
Free plan AndroidAPIiPhone+1

Choose Mailchimp if you want email marketing with automation, segmentation and campaign testing in one service.

7.2 Free plan · 14-day trial Visit site
6

EngageBay
by EngageBay
Free plan Web

EngageBay combines customer management with marketing, communication, and support tools, and offers a no-cost plan for small teams.

7.0 Free plan · paid from $11.04/user/mo Visit site
7

Mautic

Free plan APISelf-hostedWeb

Mautic offers marketing automation through self-hosted software and managed plans. The free download requires server and software setup knowledge; managed Essential is €247.50/mo when billed annually.

7.0 Free plan · paid from €247.50/mo (annual) · 14-day trial Visit site
8

Zoho Campaigns
by Zoho Campaigns
Free plan AndroidAPIiPhone+4

Choose Zoho Campaigns if your email work needs segmentation, automation or A/B testing and the plan's contact and user allowances fit your team.

6.9 Free plan · 14-day trial Visit site
9

Klaviyo
by Klaviyo
Free plan Web

Klaviyo combines marketing channels, automation, and customer support tools in a web platform. Its free plan has defined usage limits, and sending can be restricted if those limits are exceeded.

6.8 Free plan Visit site
10

MailerLite
by MailerLite
Free plan iPhone

MailerLite combines email marketing tools with landing pages, automation, integrations, and AI features. Its free tier has subscriber and sending limits, while paid plans start at $12 a month.

6.7 Free plan · paid from $12/mo · 14-day trial Visit site
11

Omnisend
by Omnisend
Free plan Web

Choose Omnisend if you want web-based email marketing with automation, segmentation, landing pages, and A/B testing.

6.6 Free plan · paid from $16/mo Visit site
12

ActiveCampaign
by ActiveCampaign
Free trial WebiPhoneAndroid

ActiveCampaign brings multichannel marketing automation, journey tools and team features together. Compare its customized annual plans and plan-specific user and automation limits with your needs.

6.5 14-day trial Visit site
13

Braze
by Braze
Free trial AndroidAPIiPhone+1

Choose Braze if your team needs lifecycle marketing across multiple channels, with data activation and journey orchestration in one platform.

6.5 Pricing on request Visit site
14

Constant Contact
by Constant Contact
Free trial AndroidAPIiPhone+1

Choose Constant Contact if you want campaign tools, audience organization, and a choice of monthly send allowances.

6.4 30-day trial Visit site
15

Campaign Monitor
by Campaign Monitor
Free trial APIWeb

Campaign Monitor combines campaign tools, audience organization, and automation in a web service.

6.2 30-day trial Visit site
16

Keap
by Keap
Free trial WebiPhoneAndroid

Choose Keap if your business wants sales pipeline visibility, email sync, marketing automation, and AI features with web and mobile access.

6.0 From $299/mo · 14-day trial Visit site
17

Adobe Marketo Engage
by Adobe Marketo Engage
Paid APIWeb

Choose Marketo Engage if an enterprise marketing team needs automation across channels, lead management, CRM alignment, and campaign attribution.

5.8 Pricing on request Visit site
18

Customer.io
by Customer.io
Paid WebiPhoneAndroid

Choose Customer.io if your team needs email automation, customer journeys, lead scoring, and lead capture forms, with a choice of defined or custom plan allowances.

5.8 From $100/mo · 14-day trial Visit site
19

Ontraport
by Ontraport
Free trial WebiPhoneAndroid

Ontraport brings CRM, marketing automation, and communication features into a platform with web and mobile access. It requires a paid plan after the 14-day trial.

5.8 From $83/mo · 14-day trial Visit site
20

Iterable
by Iterable
Paid AndroidAPIiPhone+1

Iterable brings data, segmentation, journeys and multichannel messaging into one platform, with API and webhook options for external systems.

5.7 Pricing on request Visit site
21

Moosend

Free trial APIWeb

Moosend covers campaigns, audience management, automation, and lead capture, with API access and transactional email support.

5.7 30-day trial Visit site
22

Drip
by Drip
Paid Web

Drip brings email sending, automation, segmentation, landing pages, and A/B testing together in a web service. Check that its 2,500-person limit and unlisted plan price suit your needs.

5.4 14-day trial Visit site
23

Ortto
by Ortto
Paid Web

Ortto brings several marketing automation functions together and supports multiple CRM integrations. Starter is listed at $199 a month, billed monthly, and the service has no free plan.

5.0 From $199/mo · 14-day trial Visit site
24

Salesforce Marketing Cloud Engagement
by Salesforce Marketing Cloud Engagement
Paid APIWeb

Choose Salesforce Marketing Cloud Engagement if your organization needs coordinated marketing across email, mobile channels, and customer journeys, with lead tools and Salesforce cloud connections.

5.0 From $2,000/mo (annual) Visit site
25

Salesforce Account Engagement
by Salesforce Account Engagement
Paid Web

Salesforce Account Engagement combines lead management, automation, and personalization capabilities with plan-based contact and automation limits.

4.9 From $1,250/mo (annual) Visit site

#1Places #1, #2, #3, #4, #5 on this list can be bought by the makers of the software on it. See the price

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