No. 79 of 131 ·Marketing Automation Software

Selligent

Web

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Freedom report

One barScore 5.6

Free tierNo free tier on record
Open codeNo open-source code on record
Runs widely1 of 6 device platforms
DocumentedPlans, terms and facts published

Selligent is ranked #79 of 131 in marketing automation software on Freedom251. It runs on Web.

Compared on marketing automation software

Real-time profiles: Yes
Audience activation: Yes

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The record

What it does: Selligent is a marketing automation platform for enterprise businesses to design and execute personalized campaigns across email, mobile, and other digital channels.
Journeys: The platform supports one-time campaigns and always-on customer journeys using advanced targeting, dynamic content, and automated cadence plans.
Multichannel campaigns: Selligent supports responsive content templates and custom journey flows across channels.
Audience management: Its audience management feature offers AI-driven recommendations for targeting.
Reporting: Selligent provides real-time campaign updates and detailed reports to help identify trends and patterns.
CRM and commerce integrations: Documented connectors include Salesforce CRM, Microsoft Dynamics, SugarCRM, Shopify, Adobe Commerce, and Snowflake.
Advertising integrations: Documented social advertising integrations include Meta, Snapchat, X, and Google Customer Match; Zeta says customers must contact it to activate the feature and set up the required plugins.
Customer support: Zeta says its in-house experts and specialist partners help implement the solution and its Customer Success team supports customers with best practices.
Privacy role: Zeta states that Selligent processes personal data exclusively as a service provider on behalf of its clients.
Login security: Zeta Login supports single sign-on with Okta, Azure, and Ping One, and multifactor authentication is mandatory for non-SSO users.
GDPR and CCPA requests: Selligent’s Consumer Information Management tool lets users manage requests to obtain their information, unsubscribe from lists, or have their data removed.
Audience: Zeta describes Selligent as serving enterprise businesses.
Pricing availability: The Selligent product page directs visitors to fill out a form to get a demo and does not state a price.

Where it ranks on Freedom251

Best Marketing Automation Software in 2026#79 of 131
Best Customer Data Platforms in 2026#16 of 54
Best Customer Journey Orchestration Software in 2026#13 of 34
Best Lead Nurturing Software in 2026#8 of 28

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Sources

zetaglobal.com/privacy-policy/· checked 4 Oct 2026
knowledgebase.zetaglobal.com/selligent· checked 4 Oct 2026
zetaglobal.com/selligent/· checked 4 Oct 2026
products.zetaglobal.com/selligent/EN/Content/IntegrationsHub.ht· checked 4 Oct 2026
products.zetaglobal.com/selligent/EN/Content/Engage/Getting%20S· checked 4 Oct 2026
products.zetaglobal.com/selligent/EN/Content/Engage/Interface/L· checked 4 Oct 2026
products.zetaglobal.com/selligent/EN/Content/GDPR/DSRWalkthroug· checked 4 Oct 2026