Best Email Marketing Software in 2026
Updated
Email marketing software can help organize subscribers, shape campaigns and automate follow-up. Compared on A/B testing, audience segmentation, email automation, free plans, landing pages, monthly send limits, native integrations, paid starting prices and subscriber limits, these entries offer several angles for matching tools to your outreach workflow. Mailchimp, OpenEMM and SendPulse are among the options shown. Consider how you want to divide your audience and test messages, and whether landing pages or integrations are part of your process. Send and subscriber limits can help you assess the scale supported by an option, while free-plan availability and paid starting prices add cost context.
25 of 25 with known pricing have a free tier;0 apps show full bars: free, open, on most devices and documented.
| # | App | Signal | Free tier | Open code | Devices | From | Score |
|---|---|---|---|---|---|---|---|
| 1 | FirepushWeb · Android · iPhone | Three bars | 3 of 6 | $13/mo | 6.5 | ||
| 2 | listmonkWeb · Windows · Mac · Linux · Self-hosted · API | Three bars | 4 of 6 | Free | 6.5 | ||
| 3 | MailchimpWeb · Android · iPhone | Three bars | 3 of 6 | Free | 6.5 | ||
| 4 | OpenEMMWeb · Windows · Mac · Linux | Three bars | 4 of 6 | Free | 6.5 | ||
| 5 | phpListWeb · Linux · Self-hosted · API | Two bars | 2 of 6 | Free | 6.5 | ||
| 6 | SendPulseWeb · Android · iPhone | Three bars | 3 of 6 | $9.60/mo | 6.5 | ||
| 7 | Twilio SegmentWeb · Android · iPhone | Three bars | 3 of 6 | $120/mo | 6.5 | ||
| 8 | Zoho CampaignsWeb · Android · iPhone · API | Three bars | 3 of 6 | Free | 6.5 | ||
| 9 | arrobaMailWeb | Two bars | 1 of 6 | ARS 5,290/mo | 6.4 | ||
| 10 | AWeberWeb · API | Two bars | 1 of 6 | $4.99/mo | 6.4 | ||
| 11 | Brevo ConversationsWeb · Android · iPhone | Three bars | 3 of 6 | $15/mo | 6.4 | ||
| 12 | Direct MailMac · iPhone | Two bars | 2 of 6 | Free | 6.4 | ||
| 13 | DirectIQWeb · API | Two bars | 1 of 6 | $19/mo | 6.4 | ||
| 14 | GrooveJarWeb | Two bars | 1 of 6 | Free | 6.4 | ||
| 15 | JetEmailWeb · API | Two bars | 1 of 6 | $10/mo | 6.4 | ||
| 16 | KlaviyoWeb | Two bars | 1 of 6 | Free | 6.4 | ||
| 17 | LoopsWeb | Two bars | 1 of 6 | $49/mo | 6.4 | ||
| 18 | MailerLiteiPhone | Two bars | 1 of 6 | $12/mo | 6.4 | ||
| 19 | MailjetWeb · API | Two bars | 1 of 6 | $9/mo | 6.4 | ||
| 20 | MailmunchWeb | Two bars | 1 of 6 | Free | 6.4 | ||
| 21 | MailtrainWeb · Linux · Self-hosted · API | Two bars | 2 of 6 | Free | 6.4 | ||
| 22 | PushOwlWeb | Two bars | 1 of 6 | $19/mo | 6.4 | ||
| 23 | SegmentFlow.aiWeb · API | Two bars | 1 of 6 | $19/mo | 6.4 | ||
| 24 | SenderWeb · API | Two bars | 1 of 6 | $6.30/mo | 6.4 | ||
| 25 | SubstackWeb · Android · iPhone | Three bars | 3 of 6 | Free | 6.4 |
Compare all 25 in a table
| # | App | Score | Free plan | From | Free plan | Paid from | Subscriber limit | Monthly send limit |
|---|---|---|---|---|---|---|---|---|
| 1 | Firepush | 6.5 | Free plan | $13/mo | Yes | 13 /mo | ||
| 2 | listmonk | 6.5 | Free plan | Free | Yes | |||
| 3 | Mailchimp | 6.5 | Free plan | Free | Yes | 500 contacts | 5,000 emails/mo | |
| 4 | OpenEMM | 6.5 | Free plan | Free | Yes | |||
| 5 | phpList | 6.5 | Free plan | Yes | 3,000 contacts | 9,000 emails/mo | ||
| 6 | SendPulse | 6.5 | Free plan | $9.60/mo | Yes | 9.6 /mo | 500 contacts | |
| 7 | Twilio Segment | 6.5 | Free plan | $120/mo | No | 19.95 /mo | 50,000 emails/mo | |
| 8 | Zoho Campaigns | 6.5 | Free plan | Free | Yes | 500 contacts | ||
| 9 | arrobaMail | 6.4 | Free plan | ARS 5,290/mo | Yes | 10,000 contacts | 2,000 emails/mo | |
| 10 | AWeber | 6.4 | Free plan | $4.99/mo | Yes | 12.49 /mo | 500 contacts | 5,000 emails/mo |
| 11 | Brevo Conversations | 6.4 | Free plan | $15/mo | Yes | 9 /mo | 5,000 emails/mo | |
| 12 | Direct Mail | 6.4 | Free plan | Free | Yes | 500 contacts | ||
| 13 | DirectIQ | 6.4 | Free plan | $19/mo | Yes | 19 /mo | 3,000 contacts | 18,000 emails/mo |
| 14 | GrooveJar | 6.4 | Free plan | Yes | ||||
| 15 | JetEmail | 6.4 | Free plan | $10/mo | Yes | 29 /mo | 5,000 contacts | |
| 16 | Klaviyo | 6.4 | Free plan | Free | Yes | 15,000 emails/mo | ||
| 17 | Loops | 6.4 | Free plan | $49/mo | Yes | 49 /mo | 5,000 contacts | |
| 18 | MailerLite | 6.4 | Free plan | $12/mo | Yes | 12 /mo | 500 contacts | 5,000 emails/mo |
| 19 | Mailjet | 6.4 | Free plan | $9/mo | Yes | 2,000 contacts | 8,000 emails/mo | |
| 20 | Mailmunch | 6.4 | Free plan | Yes | ||||
| 21 | Mailtrain | 6.4 | Free plan | Free | No | |||
| 22 | PushOwl | 6.4 | Free plan | $19/mo | Yes | 19 /mo | 5,000 emails/mo | |
| 23 | SegmentFlow.ai | 6.4 | Free plan | $19/mo | Yes | 10,000 emails/mo | ||
| 24 | Sender | 6.4 | Free plan | $6.30/mo | Yes | 500 contacts | 6,000 emails/mo | |
| 25 | Substack | 6.4 | Free plan | Free | Yes |
Is your app on this list?
Numbered spots on this list can be sponsored, and a sponsored row is labelled as paid.