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BayEngage

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What BayEngage is

BayEngage is TargetBay’s email and SMS marketing software for ecommerce stores. It brings together email campaigns, signup forms, audience segmentation, A/B testing, automation workflows, and campaign reports. SMS tools cover campaigns, one-to-one conversations, pre-built message ideas, consent keywords, and automations triggered by events. A segment builder combines rules and filters, and segments can update in real time. TargetBay lists Shopify, WooCommerce, BigCommerce, Adobe Commerce (Magento), and Canva in its app and integration ecosystem. APIs can sync email contacts and suppression lists and connect marketing workflows and automations. BayEngage offers a free 14-day trial and free-plan listings with different limits: one describes 250 subscribers and 500 emails per month, while the Forever free plan describes 250 subscribers and 2,500 emails per month, 380 free email templates, advanced segmentation, A/B testing, support, and email and SMS automation. The pricing information also advertises access to 10,000+ templates. Monthly pricing is based on email send volume; SMS credits are charged separately. Unused sends do not roll over, and volumes above 2.5 million monthly sends require a custom plan.

Who it suits

BayEngage suits ecommerce stores that want email and SMS campaigns, audience segmentation, and automation in one marketing service. It may also fit teams that need integrations with the listed commerce platforms or APIs for contact and suppression-list syncing.

What it does well

  • Combines email campaigns, signup forms, automation, and reports.
  • Supports SMS campaigns, one-to-one conversations, and event-triggered automation.
  • Segments combine multiple rules and can update in real time.
  • Lists integrations including Shopify, WooCommerce, BigCommerce, Adobe Commerce, and Canva.
  • Offers a free 14-day trial.

What to know first

  • The free-plan listings give different monthly email allowances.
  • Unused email sends do not roll over.
  • SMS credits are charged separately on monthly plans.
  • More than 2.5 million monthly sends requires a custom plan.

Limits

The free-plan listings describe 250 subscribers with either 500 or 2,500 emails per month. Monthly email allowances depend on send volume, unused sends do not roll over, SMS credits are charged separately, and sending above 2.5 million per month requires a custom plan.

Plans

PlanBilled and limitsPrice
FreeForever free plan · 250 subscribers · 500 emails per monthFree
Premium251-1,000 subscribers · Unlimited emailsOn request
Forever free planforever · Up to 250 subscribers · 2,500 emails per month · 380 free email templates · advanced segmentation · A/B testing · email and chat support · email and SMS automationFree
Full MigrationAnnual contract; volume rates · Up to 2.5 million sends per month · full migration · white-glove onboarding · 24/7/365 priority support · dedicated success contact · dedicated IP availableOn request
MonthlyRecurring monthly; tiered, usage-based pricing by email send volume · Up to 2.5 million sends per month · price depends on volume · SMS credits charged separatelyOn request
Custom planCustom pricing for more than 2.5 million sends per month · Custom volume, deliverability, IP, and infrastructure sizingOn request

As targetbay.com lists them, read 20 Sept 2026. The maker's own page has the final word.

Getting started

  1. Visit the BayEngage product website.
  2. Start the free 14-day trial or choose a free-plan listing.
  3. Set up email campaigns, signup forms, and audience segments.
  4. Connect a listed integration or use the APIs for contacts, suppression lists, and workflows.
  5. Choose a monthly or other plan based on your sending needs.

Verdict

Choose BayEngage if your ecommerce store needs email and SMS marketing with segmentation, automation, and integrations. Check which free-plan allowance applies to your offer, and look elsewhere if you need unused sends to roll over or require more than 2.5 million monthly sends without a custom plan.

Questions

Does BayEngage have a free plan?

Yes. The listed Free plan costs nothing and describes 250 subscribers and 500 emails per month. A separate Forever free plan is also listed as free with 250 subscribers and 2,500 emails per month.

Is there a free trial?

Yes. The pricing FAQ describes a free 14-day trial.

Which platforms does BayEngage support?

The listed platforms are API and web.

Which integrations are listed?

TargetBay lists Shopify, WooCommerce, BigCommerce, Adobe Commerce (Magento), and Canva in its app and integration ecosystem.

How is monthly pricing determined?

Monthly pricing is tiered and based on email send volume. SMS credits are charged separately, and the price depends on volume.

What happens above 2.5 million monthly sends?

Volumes above 2.5 million sends per month require a custom plan.

Facts from BayEngage's own pages

A/B testing
Yes · targetbay.com, 20 Sept 2026
API
BayEngage provides APIs for syncing email contacts and suppression lists and integrating marketing workflows and automations. · developer.targetbay.com, 12 Oct 2026
Audience
TargetBay describes its all-in-one solution as being for ecommerce stores. · targetbay.com, 12 Oct 2026
Email automation
Yes · targetbay.com, 20 Sept 2026
Email marketing
It supports email campaigns, signup forms, audience segmentation, A/B testing, automation workflows, and campaign reports. · targetbay.com, 12 Oct 2026
Free plan
Yes · targetbay.com, 20 Sept 2026
Integrations
The maker lists Shopify, WooCommerce, BigCommerce, Adobe Commerce (Magento), and Canva among its app and integration ecosystem. · targetbay.com, 12 Oct 2026
Limits
Monthly email allowance is selected by send volume, unused sends do not roll over, and volumes above 2.5 million sends per month require a custom plan. · targetbay.com, 12 Oct 2026
Payment security
The pricing FAQ says Stripe is used as the payment gateway to protect transactions and customer information. · targetbay.com, 12 Oct 2026
Privacy
TargetBay's privacy policy says it collects account, configuration, and end-user data to provide its marketing services and describes security and data-retention practices. · targetbay.com, 12 Oct 2026
Product
BayEngage is an all-in-one email and SMS marketing software for turning leads into customers. · targetbay.com, 12 Oct 2026
Segmentation
The segment builder combines multiple rules and filters, and segments can update in real time. · targetbay.com, 12 Oct 2026
SMS
SMS features include campaigns, one-to-one conversations, pre-built message ideas, consent keywords, and event-triggered automation. · targetbay.com, 12 Oct 2026
Subscriber limit
1000 · targetbay.com, 20 Sept 2026
Support
Monthly pricing includes email support, knowledge-base access, and deliverability monitoring; Full Migration adds 24/7/365 priority support and a dedicated success manager. · targetbay.com, 12 Oct 2026
Templates
The pricing page includes 380 free email templates, while the product page separately advertises access to 10,000+ templates. · targetbay.com, 12 Oct 2026
Trial
The pricing FAQ offers a free 14-day trial. · targetbay.com, 12 Oct 2026

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