Best App Store Optimization Software in 2026
Updated
In short: AppFollow is ranked #1 of 29 as of 4 October 2026, ahead of Appstro and AppTweak. The best-ranked option with a free plan is Appstro. The lowest first paid tier on this page is App Radar at $4.75/mo.
App store optimization software can help you track app listings and assess their marketplace presence. Compared on competitor and keyword tracking, listing experiments and localization, and marketplace coverage, the entries provide several dimensions to consider for your work. Check tracked app limits alongside free-plan availability and paid-from pricing to understand the access options shown. AppFollow, AppTweak, and ASOdesk are among the tools included. Consider which marketplaces you need to monitor, whether listing tests or localized listings matter to you, and how many apps you expect to track. Use those priorities to weigh the listed capabilities and plan details.
29 app store optimization software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
8 of the 25 here have a free tier you can use, 0 have open-source code on record, and 0 have full bars: free, open, on most of your devices and documented.
| # | App | Signal | Free tier | Open code | Devices | From | Score |
|---|---|---|---|---|---|---|---|
| 1 | AppFollowWeb · API | Two bars | — | 1 of 6 | $19/mo | 6.4 | |
| 2 | AppstroWeb · API | Two bars | — | 1 of 6 | Free | 6.4 | |
| 3 | AppTweakWeb · API | Two bars | — | 1 of 6 | $79/mo | 6.4 | |
| 4 | ASOdeskWeb · API | Two bars | — | 1 of 6 | $39/mo | 6.4 | |
| 5 | ASOMobileWeb · API | Two bars | — | 1 of 6 | $59/mo | 6.4 | |
| 6 | ASOToolsWeb · API · Extension | Two bars | — | 1 of 6 | $9/mo | 6.4 | |
| 7 | KWRDSMac · iPhone | Two bars | — | 2 of 6 | €12/mo | 6.4 | |
| 8 | ASO.devWeb · Windows · Mac · Linux · Android · iPhone · API · Extension | Two bars | — | — | 6 of 6 | $15/mo | 5.4 |
| 9 | ASOScanWeb · API | One bar | — | — | 1 of 6 | $15/mo | 5.4 |
| 10 | APPlyzerWeb | No signal | — | — | 1 of 6 | — | 5.2 |
| 11 | ASO AgentWeb | No signal | — | — | 1 of 6 | — | 5.2 |
| 12 | ASOStacksWeb | No signal | — | — | 1 of 6 | — | 5.2 |
| 13 | ASOWebWeb | No signal | — | — | 1 of 6 | — | 5.2 |
| 14 | Aurora ASOMac | No signal | — | — | 1 of 6 | — | 5.2 |
| 15 | Lumos ASO AIWeb | No signal | — | — | 1 of 6 | — | 5.2 |
| 16 | AppBrainWeb | No signal | — | — | 1 of 6 | — | 5.1 |
| 17 | AppCompeteWeb | No signal | — | — | 1 of 6 | — | 5.1 |
| 18 | AppifactsWeb | One bar | — | 1 of 6 | $19/mo | 5.1 | |
| 19 | AppLaunchpadWeb | No signal | — | — | 1 of 6 | — | 5.1 |
| 20 | AppSEOWeb | No signal | — | — | 1 of 6 | — | 5.1 |
| 21 | ASOTrendHQWeb | No signal | — | — | 1 of 6 | — | 5.1 |
| 22 | DATACUBENo platforms listed | No signal | — | — | 0 of 6 | — | 5.1 |
| 23 | MobileActionWeb | No signal | — | — | 1 of 6 | — | 5.1 |
| 24 | App RadarWeb · API | One bar | — | — | 1 of 6 | $4.75/mo | 5.0 |
| 25 | ASOnestWeb · API | One bar | — | — | 1 of 6 | $10/mo | 5.0 |
Is your app on this list?
Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.
Questions about this list
Which app store optimization software is ranked first on Freedom251?
AppFollow is ranked #1 of 29 with a score of 6.4. Appstro is second and AppTweak third.
How many of these have a free plan?
8 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, App Radar has the lowest first paid tier we found: $4.75/mo.
How is this list ranked?
Ranked free-and-open first: a usable free tier and open-source code, then the platforms it runs on and its documentation. Paid placements never change a rank.