Freedom251 › App Store Optimization Software
ASOWeb
What ASOWeb is
ASOWeb is a web-based app store optimization tool that tracks app keyword rankings daily on the Apple App Store and Google Play. It finds competitors whose apps rank alongside yours and records changes to their titles, subtitles, screenshots, icons, and prices. Its listing analysis scores metadata against each store’s indexing and suggests terms that could open up additional phrases. Public store data powers rank tracking, competitor monitoring, and metadata scoring, so these features do not require an App Store Connect or Apple Search Ads connection. Connecting those Apple services adds a conversion funnel with impressions, product page views, installs, and conversion rate, and enables comparison of converted paid search terms with organic rankings. ASOWeb shows App Store review history and supports drafting or editing developer replies; Google Play reviews and responses are also shown, but replies are not supported there. Rankings refresh daily, while manual refreshes after metadata changes depend on plan allowances. Its free plan covers one app, 25 tracked keywords, one storefront, 30 days of history, and the top three competitors. Pro costs £5.99 a month.
Who it suits
ASOWeb is aimed at indie developers, small studios, agencies, and freelancers managing app store optimization. It suits people tracking keyword positions, competing listings, and store performance across Apple App Store and Google Play.
What it does well
- Daily keyword ranking updates across both marketplaces.
- Tracks competitor listing changes and prices.
- Listing analysis suggests terms based on store indexing.
- Public data features work without Apple service connections.
- Free plan covers one app and 25 tracked keywords.
What to know first
- Free plan is limited to one app and one storefront.
- Google Play replies are not supported.
- Manual refresh allowances depend on the plan.
- Pro costs £5.99 a month.
Limits
The Free plan includes one app, 25 tracked keywords, one storefront, 30 days of history, and the top three competitors. Pro allows three apps, 200 keywords, three storefronts, three seats, and a year of ranking history; Studio allows 10 apps, 1,000 keywords, all storefronts, and 10 seats. Manual refreshes after metadata changes have a plan-based daily allowance.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Free | 1 app · 25 tracked keywords · 1 storefront · 30 days of history · daily rank tracking · top 3 competitors · Apple integrations · CSV export | Free |
| Studio | or £149.90 a year, two months free · 10 apps · 1,000 tracked keywords · all storefronts · 10 team seats · full ranking history · everything in Pro | £14.99 a month |
| Pro | or £59.90 a year, two months free · 3 apps · 200 tracked keywords · 3 storefronts · 3 team seats · a year of ranking history · all competitors and full review history · App Store Connect and Apple Search Ads · CSV export | £5.99 a month |
As asoweb.app lists them, read 8 Oct 2026. The maker's own page has the final word.
Getting started
- Open https://asoweb.app/ in a web browser.
- Choose the Free plan or a paid plan.
- Add an app and select the storefronts and keywords to track.
- Connect App Store Connect or Apple Search Ads for their additional data and features.
Verdict
ASOWeb covers keyword and competitor monitoring, listing analysis, reviews, and connected Apple conversion data. Its free plan is limited to one app and one storefront, while Pro costs £5.99 a month.
Questions
Is ASOWeb free?
Yes. Its Free plan costs 0.00 GBP and covers one app, 25 tracked keywords, one storefront, and 30 days of history. Paid plans start at £5.99 per month.
What does Pro cost?
Pro costs £5.99 per month or £59.90 per year, with two months free on annual billing. It includes three apps, 200 tracked keywords, three storefronts, and three team seats.
Which app stores does it cover?
ASOWeb tracks rankings and analyzes listings on the Apple App Store and Google Play.
Do I need to connect Apple services?
No, rank tracking, competitor monitoring, and metadata scoring use public store data. Connecting App Store Connect adds conversion funnel figures, while Apple Search Ads connection enables comparison of converted paid terms with organic rankings.
Can I manage reviews in both stores?
ASOWeb shows App Store review history and supports writing or editing developer replies. Google Play reviews and responses are shown, but replies are not supported there.
What happens to data if I downgrade?
Collected data is not deleted when downgrading, and collection continues through a 14-day grace period.
Facts from ASOWeb's own pages
- Apple Search Ads
- Connecting Apple Search Ads lets users compare paid search terms that converted with their organic rankings. · asoweb.app, 8 Oct 2026
- Competitors
- It identifies competitors from apps ranking alongside yours and records changes to their titles, subtitles, screenshots, icons, and prices. · asoweb.app, 8 Oct 2026
- Conversion funnel
- App Store Connect provides impressions, product page views, installs, and conversion rate in ASOWeb. · asoweb.app, 8 Oct 2026
- Data retention
- The pricing page says downgrading does not delete collected data and collection continues through a 14-day grace period. · asoweb.app, 8 Oct 2026
- Intended users
- The maker describes ASOWeb as built for indie developers, small studios, agencies, and freelancers managing app store optimization. · asoweb.app, 8 Oct 2026
- Listing analysis
- It scores listing metadata against each store’s indexing and suggests terms that could unlock new phrases. · asoweb.app, 8 Oct 2026
- Plan limits
- A tracked keyword means one search term in one storefront, so tracking ten terms across three storefronts counts as 30 tracked keywords. · asoweb.app, 8 Oct 2026
- Product
- ASOWeb tracks app keyword rankings daily on the Apple App Store and Google Play. · asoweb.app, 8 Oct 2026
- Public data
- Rank tracking, competitor monitoring, and metadata scoring work from public store data without connecting App Store Connect or Apple Search Ads. · asoweb.app, 8 Oct 2026
- Refreshes
- Rankings update daily, and manual refreshes after metadata changes are subject to a plan-based daily allowance. · asoweb.app, 8 Oct 2026
- Reviews
- The product supports viewing App Store review history and writing or editing developer replies; Google Play reviews and responses are shown alongside, but replies are not yet supported there. · asoweb.app, 8 Oct 2026
- Security
- The site says App Store Connect and Apple Search Ads keys are generated by the user and encrypted with Google Cloud KMS so they cannot be read back. · asoweb.app, 8 Oct 2026
Where ASOWeb stands on Freedom251
- App Store Optimization Software#17 of 29