Upcellia

Overview

Upcellia combines customer messaging, lead capture and sales workflows for small and midsize businesses, with a particular fit for teams in Spain and Latin America. It is strongest for businesses that need conversations to feed into organized follow-up; smaller teams may find the low-cost plans too constrained for shared work.

Key features

The inbox brings WhatsApp Business, Instagram, Facebook Messenger, TikTok and webchat into threaded conversations that can be assigned to agents or departments. Comment management and reply automation extend that workflow to social customer service. Private notes, tags, custom contact fields and conversation states help teams keep shared queues organized, while multiple branches and mailboxes support more than one team or operation.

Facebook and TikTok lead capture, custom web forms, CRM, sales pipelines, activities and automations connect incoming inquiries to sales follow-up. That breadth is useful when a business wants messaging and pipeline work in one suite, but it is more than a team seeking only a basic shared inbox may need.

Cellia handles text, voice and audio, and can be trained on a company’s documents and processes with defined operating limits. AI capacity is tied to paid tiers: the Free and Lite plans include no AI agents, while Essential starts with one agent and 1,000 AI credits per month. The plan limits on agents, credits and knowledge-base sources make the higher tiers more relevant to teams relying on AI for regular customer work.

Upcellia states that it complies with EU GDPR and provides access, rectification, deletion and portability rights, with an appointed data protection officer. Conversation history is retained for 2, 24, 36 or 48 months depending on plan, then securely deleted unless law requires longer retention. The company says it serves clients in Spain and Peru across clinics, real estate, ecommerce, academies and marketing agencies.

Pricing

The Free plan costs nothing and is limited to one channel, one user, one mailbox, 100 conversations per month, 100 contacts, two months of history, 1 GB storage, and no AI agents or automations. It is a narrow starting point for an individual testing a single channel, not a durable option for a team or a busy inbox.

The Lite plan costs $19 a month and keeps the same one-channel, one-user, one-mailbox, two-month-history and 1 GB limits, but adds unlimited conversations and contacts plus WhatsApp campaigns. It suits a solo operator with steady message volume; the single seat and channel still restrict collaboration and reach.

Essential costs $69 a month and adds two channels, three users, three mailboxes, 24-month history, three funnels, unlimited contacts and automations, one AI agent, 1,000 AI credits per month, 10 knowledge-base sources and 10 GB storage. This is the first plan that supports a small team and a substantial follow-up workflow.

Advanced is $139 a month for five channels, 10 users, five mailboxes, 36-month history, seven funnels, two AI agents, 5,000 monthly AI credits, 30 knowledge-base sources and 30 GB storage, alongside unlimited contacts and automations. It fits a growing team that needs more channel coverage and AI capacity. Premium, at $289 a month, raises those limits to 10 channels, 25 users, seven mailboxes, 48-month history, 15 funnels, three AI agents, 15,000 monthly AI credits, 100 knowledge-base sources and 100 GB storage. Its priority WhatsApp support and scheduled meetings make it the tier for larger operations that need both greater capacity and closer support. Free, Essential and Advanced include technical support via WhatsApp; Premium upgrades that to priority WhatsApp support. No free trial is offered.

Platforms

Upcellia runs on the web and has Android and iOS apps. That gives teams mobile access alongside the web application.

Who it's for

Upcellia is a good fit for SMBs managing inquiries across social, WhatsApp and web channels that also need lead capture, CRM and sales follow-up. Its tier structure favors teams willing to pay for multiple seats, longer history and AI capacity. Solo users with modest needs can start free or on Lite, but should expect to work within one channel and one seat; businesses that only need social publishing or simple message handling may prefer a narrower tool.

Pros and cons

• Pros: One inbox spans five customer channels, with assignment, comment management and reply automation for coordinated social service.
• Pros: Lead capture and sales pipeline tools connect incoming conversations to follow-up rather than leaving them as isolated messages.
• Pros: The paid plans scale seats, channel count, history and AI capacity in clear steps, from three users on Essential to 25 on Premium.
• Cons: Free and Lite are each limited to one user and one channel, making them poor fits for collaborative or multichannel operations.
• Cons: AI agents begin only at Essential, priced at $69 a month, so lower-cost users get no AI-agent capacity.

Alternatives

Sendiee Teambox is worth considering for a free starting tier with one AI assistant, 1,000 contacts, 1,000 conversations per month and one team member; it also offers a free trial.

Mixdesk may suit users who want a free plan with 10 conversations and 10 connected channel accounts, or an Essential plan at $49 a month; its free tier has no AI messages.

Soclo is another freemium option, with a free tier for connecting accounts and manual publishing and a Starter plan at $7.99 a month.

Desku AI Chatbot Builder is an alternative for teams focused on chatbot agents, with two agents and one inbox on its free plan and six agents on Growth at $39 a month.

AmmarAI Smart Inbox offers a web-based alternative with paid plans that raise monthly word and image allowances and support longer documents and transcripts.

eksis is a social-management alternative with a free plan capped at one workspace, one social account, one team seat, 15 scheduled posts per month and seven days of inbox history.

ViralDashboard may fit teams prioritizing scheduled social posts and basic analytics; its free plan includes three social profiles, one brand, 30 scheduled posts per month and 100 AI credits.

Deskero is another option to compare for customer support, with a free Start plan that includes one agent and unlimited customers.

Browse Social Customer Service Software for more options in that category.

Verdict

Choose Upcellia if your SMB needs a shared multichannel inbox connected to lead capture and sales workflows, and you are prepared to pay for the seats and channel capacity your team needs. Essential is the practical entry point for a small team; solo users can start cheaper, but with substantial limits. Look elsewhere if you need broad collaboration on a free or low-cost plan, or if your work does not require the CRM and sales suite.