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Unwrap

What Unwrap is
Unwrap is a customer intelligence platform that analyzes feedback and surfaces insights for teams. It connects to public and private sources including support tickets and chats, surveys, app and review sites, social posts, call transcripts, uploaded data, CRM, product, and data warehouse tools. The Auto Tagger applies a taxonomy to organize customer anecdotes. Its Assistant responds to natural-language questions with anecdotes and dynamic charts, while users can create and share dashboards for different teams. Unwrap can notify teams through Slack or email when it detects an anomaly and provide weekly trend digests. It also offers sentiment analysis and API access. The company says setup requires no engineering and can be completed within two weeks, with no limit on feedback volume. Listed safeguards include SOC 2 Type II and GDPR compliance, SSO, activity monitoring, and automatic PII redaction. Flexible plans start at $24,000 a year; pricing depends on monthly feedback volume and integrations, with no seat charges. A 30-day trial is available, but there is no free plan.
Who it suits
Unwrap is aimed at executives, customer experience teams, and product teams working across multiple feedback channels. It may suit organizations seeking shared dashboards, alerts, and structured ways to examine customer anecdotes.
What it does well
- Auto Tagger organizes anecdotes with an applied taxonomy.
- Assistant answers questions with anecdotes and dynamic charts.
- Alerts can arrive through Slack or email.
- Company says feedback volume has no limit.
- Listed security includes SSO and automatic PII redaction.
What to know first
- No free plan is listed.
- Flexible plans start at $24,000 a year.
- Pricing depends on feedback volume and integrations.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Flexible plans | Starting at $24,000 per year · Pricing depends on monthly feedback volume and integrations · No seat charges | $24,000 a year |
As unwrap.ai lists them, read 8 Oct 2026. The maker's own page has the final word.
Verdict
Unwrap brings feedback analysis, dashboards, and alerts together with a broad range of source integrations. Its annual starting price and volume- and integration-dependent pricing are important considerations for prospective buyers.
Facts from Unwrap's own pages
- Additional plan features
- The pricing page lists Okta, HIPAA compliance, API access, tailored onboarding, multilingual support, and PII removal among its key features. · unwrap.ai, 8 Oct 2026
- Alerts
- Unwrap can send Slack and email notifications when it detects an anomaly, and provide weekly digests of trends. · unwrap.ai, 8 Oct 2026
- Assistant
- The Assistant answers natural-language questions with customer anecdotes and dynamic charts. · unwrap.ai, 8 Oct 2026
- Auto Tagger
- Auto Tagger organizes customer anecdotes using an automatically applied taxonomy. · unwrap.ai, 8 Oct 2026
- Company history
- The About page describes the idea emerging in September 2021 from two Amazon Alexa product managers, Ryan Millner and Ashwin Singhania. · unwrap.ai, 8 Oct 2026
- Dashboards
- Users can create and share dashboards customized for different teams. · unwrap.ai, 8 Oct 2026
- Feedback volume
- Unwrap says there is no limit to the feedback volume it can process. · unwrap.ai, 8 Oct 2026
- Integrations
- Unwrap connects to public and private feedback sources, including support, survey, call, review, social, CRM, product, and data warehouse tools. · unwrap.ai, 8 Oct 2026
- Integration setup
- The company says setup requires no engineering and can be completed within two weeks. · unwrap.ai, 8 Oct 2026
- Security
- The site lists SOC 2 Type II and GDPR compliance, SSO, activity monitoring, and automatic PII redaction. · unwrap.ai, 8 Oct 2026
- Support
- The company says it provides personalized expert guidance tailored to a customer’s business throughout the process. · unwrap.ai, 8 Oct 2026
- What it does
- Unwrap is a customer intelligence platform that analyzes customer feedback and proactively surfaces insights. · unwrap.ai, 8 Oct 2026
- Who it is for
- Unwrap describes use cases for executives, customer experience teams, and product teams. · unwrap.ai, 8 Oct 2026
Where Unwrap stands on Freedom251
- Customer Experience Analytics Software#14 of 28
- Feedback Analytics Software#11 of 19
- Voice of Customer Software#20 of 29
