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Privy

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What Privy is

Privy is an email and SMS marketing platform for ecommerce brands. It combines lead-capture displays, customer segmentation, and campaign automation to help businesses reach shoppers and encourage repeat sales. Email tools include customizable templates, a drag-and-drop editor, Shopify product and coupon integrations, and automated flows. SMS campaigns support personalization, Shopify coupon integration, two-way conversations, and quiet-hours protection. Privy Flows can address abandoned carts, welcome new visitors, follow up after purchases, and run winback series. Teams can segment contacts by shopping, email, and website behavior, as well as built-in or custom properties. Displays include popups, Spin-to-Win, free-shipping bars, cross-sells, landing pages, embedded forms, and exit-intent prompts. Shopify sync covers customers, products, collections, cart values, orders, consent, and coupons. Other listed integrations include BigCommerce, Wix, WordPress.org, Squarespace, Klaviyo, Mailchimp, and Zapier. The Email plan is $30 a month and includes unlimited emails; pricing is based on mailable contacts. There is no free plan, but a 15-day trial is listed. The subscriber limit is 1500 contacts.

Who it suits

Privy suits small and mid-sized ecommerce brands and non-technical teams looking to manage email, SMS, and lead capture. It may also fit Shopify merchants seeking connected customer and purchase data.

What it does well

  • Automates abandoned-cart and post-purchase messaging.
  • Segments contacts by shopping and engagement behavior.
  • Includes popups, forms, and landing pages.
  • Shopify sync includes orders, consent, and coupons.
  • Live chat and email support are available.

What to know first

  • No free plan is available.
  • Email starts at $30 a month.
  • Subscriber limit is 1500 contacts.
  • Messages may go only to explicit opt-ins.

Limits

Privy lists a 1,500-contact subscriber limit and charges $30 a month based on mailable contacts. The Pop-ups & Displays only plan costs $24 a month and bases pricing on monthly page views; SMS uses selectable monthly credits that roll over.

Plans

PlanBilled and limitsPrice
Emailper month · Only pay for mailable contacts · Send unlimited emails$30 a month
Pop-ups & Displays onlyper month · Pricing based on monthly page views · Extensive template library · Landing pages · Embedded forms · A/B testing$24 a month
SMS Add-onper month · Monthly credits selectable · Credits rollover to next billing periodOn request

As privy.com lists them, read 1 Oct 2026. The maker's own page has the final word.

Getting started

  1. Open the Privy website
  2. Start the 15-day trial
  3. Use Privy through its web or API access
  4. Connect Shopify or another listed integration
  5. Choose Email, Pop-ups & Displays, or add SMS
  6. Create forms, displays, campaigns and automated flows

Verdict

Privy brings ecommerce email, SMS, segmentation, and lead-capture displays together, with detailed Shopify syncing. Check the 1500-contact limit and monthly plan cost against your list before choosing it.

Questions

How much does Privy cost?

The Email plan costs $30 a month, billed monthly, with unlimited emails and charges based on mailable contacts. Pop-ups & Displays only costs $24 a month; SMS is a separate add-on.

Is there a free plan or trial?

Privy has no free plan and offers a 15-day trial.

Which platforms does Privy support?

Privy is available through web and API access. Listed integrations include Shopify, BigCommerce, Wix, WordPress.org, Squarespace, Klaviyo, Mailchimp, Zapier, Google Analytics, Gorgias, Recharge and SMS providers.

What marketing tools are included?

Features include email automation, audience segmentation, landing pages, A/B testing, popups, embedded forms, SMS campaigns and automated customer flows.

Does Privy support Shopify?

Yes. Its Shopify integration syncs customers, products, collections, cart values, orders, consent state and coupon codes.

How does Privy handle messaging permissions?

Privy says customers may send messages only to recipients who have explicitly opted in.

Facts from Privy's own pages

A/B testing
Yes · privy.com, 23 Sept 2026
Automation
Privy Flows can recover abandoned carts, convert new visitors, send purchase follow-ups, and run customer winback series. · privy.com, 1 Oct 2026
Displays
Privy offers popups, Spin-to-Win, free-shipping bars, cross-sells, landing pages, embedded forms, and exit-intent displays. · privy.com, 1 Oct 2026
Email automation
Yes · privy.com, 23 Sept 2026
Email marketing
Privy provides customizable email templates, a drag-and-drop editor, Shopify product and coupon integrations, and automated flows. · privy.com, 1 Oct 2026
Free plan
No · privy.com, 23 Sept 2026
Landing pages
Yes · privy.com, 23 Sept 2026
Other integrations
Privy lists integrations including BigCommerce, Wix, WordPress.org, Squarespace, Klaviyo, Mailchimp, Zapier, Google Analytics, Gorgias, Recharge, and SMS providers. · privy.com, 1 Oct 2026
Privacy and compliance
Privy states that its data processing addendum covers GDPR and CCPA processing requirements. · privy.com, 1 Oct 2026
Product purpose
Privy is an email and SMS marketing platform that helps ecommerce brands capture leads, send campaigns, and drive repeat sales. · privy.com, 1 Oct 2026
Security reporting
Privy accepts vulnerability reports by email and says valid reports are investigated and receive a reply; it does not operate a formal bug bounty program. · privy.com, 1 Oct 2026
Segmentation
Privy segments contacts by shopping behavior, email engagement, website engagement, and built-in or custom properties. · privy.com, 1 Oct 2026
Shopify integration
The Shopify integration syncs customers, products, collections, cart values, orders, consent state, and coupon codes with Privy. · privy.com, 1 Oct 2026
SMS marketing
Privy supports SMS campaigns with merge-tag personalization, Shopify coupon integration, two-way conversations, and built-in quiet-hours protection. · privy.com, 1 Oct 2026
Paid from
30 · privy.com, 23 Sept 2026
Support
Privy offers live chat and email support plus one-to-one ecommerce strategists for Shopify customers. · privy.com, 1 Oct 2026
Target customers
Privy describes its conversion product as built for small and mid-sized ecommerce brands and non-technical teams. · privy.com, 1 Oct 2026
Usage restrictions
Privy prohibits unsolicited messaging and says customers may send messages only to recipients who explicitly opted in. · privy.com, 1 Oct 2026

Where Privy stands on Freedom251

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