Attentive

Web · API

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Freedom report

Two barsScore 6.4

Free tierA free tier is on its own pricing page
Runs widely1 of 6 device platforms
DocumentedPlans, terms and facts published

Attentive is ranked #3 of 51 in SMS marketing software on Freedom251. It runs on API, Web. A free trial is offered.

Attentive plans and pricing

All plans

AI Essentials Free Included with all plans AI tools for generating messages and subject lines · Automated retargeting attentive.com · 9 Oct 2026

AI Journeys Pay per click; rate not published Personalized welcome and abandonment messages · Automated cross-channel journeys attentive.com · 9 Oct 2026

Text & email Price based on subscriber list size and messages sent · SMS and email attentive.com · 9 Oct 2026

AI Grow Flat monthly fee; amount not published Automated sign-up units · Personalized landing pages attentive.com · 9 Oct 2026

SMS, email, RCS, & push Price based on subscriber list size, messages sent, channels, and AI tools attentive.com · 9 Oct 2026

Text Price based on subscriber list size and messages sent · SMS, MMS, and RCS attentive.com · 9 Oct 2026

Compared on SMS marketing software

Free plan: No
MMS support: Yes
Workflow automation: Yes

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The record

What it does: Attentive provides businesses with two-way, real-time personalized customer communications via text messaging to help manage customer relationships and drive ecommerce revenue.
Channels: The platform offers SMS, email, RCS, and push messaging that can work together across channels.
Personalization: Attentive uses browsing, cart activity, purchases, preferences, and engagement to inform message recipients, content, and timing.
AI and support: Attentive Concierge combines AI and live agents for personalized support and can route complex questions to a business's in-house team.
Sign-up: The platform includes patented two-tap sign-up.
Analytics and testing: The platform includes A/B testing frameworks and campaign and segment reporting and analytics.
Integrations: Attentive says it offers 100+ pre-built integrations and flexible APIs, including connections for ecommerce, loyalty, customer data, and customer experience tools.
Security and compliance: Attentive's security status page lists CCPA, GDPR, and SOC 2 compliance areas and identifies a SOC 2 Type 2 report available by request.
Security controls: The security status page lists product security features including multi-factor authentication and SSO support, and data security topics including access monitoring and encryption at rest.
Support: All plans include strategic planning, onboarding and deliverability support, a dedicated support team, and 24/5 service.
Pricing model: Pricing is tailored to message volume, subscriber list size, channels, and selected AI products; the page says usage-based pricing has no credit system.
Trial: Attentive says it offers free trials, but the pricing page does not state a trial duration.
Intended customers: The site presents Attentive as a messaging platform for brands and highlights solutions for retail and ecommerce, food and beverage, entertainment and media, travel and hospitality, and fitness and wellness.
Founded: 2016

Where it ranks on Freedom251

Best SMS Marketing Software in 2026#3 of 51
Best Business Text Messaging Software in 2026#2 of 30
Best Messenger Marketing Software in 2026#3 of 28

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Sources

security.attentive.com· checked 9 Oct 2026
attentive.com/messaging· checked 9 Oct 2026
attentive.com/pricing· checked 9 Oct 2026
attentive.com/integrations· checked 9 Oct 2026