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Best SMS Marketing Software in 2026

SMS marketing software can support subscriber outreach, automated messages, and conversations with recipients. Compared on audience segmentation, compliance tools, inbound messaging, workflow automation, message and subscriber limits, MMS support, free plans, and paid-from pricing, these entries offer criteria for matching capabilities to your communications needs. Think about whether you need inbound replies or MMS, and how limits affect your planned campaigns. CallHub, CallFire IVR, and Klaviyo are among the names to consider as you compare the listed features and costs.

  1. 1

    CallFire IVR

    Free plan AndroidAPIiPhone+1

    CallFire IVR combines call routing, response collection, and reporting for several voice-response uses. Check its touch-tone-only input and credit and allowance limits against your calling needs.

  2. 2

    Blazon

    by Blazon
    Free plan Web

    Blazon combines email automation, audience segmentation, and landing pages in a web service. Its free plan includes 2,500 contacts, with paid plans starting at 285 ZAR a month.

    7.2 Free plan · paid from 285 ZAR/mo Visit site
  3. 3

    ExpressText

    Free plan Web

    ExpressText offers event-focused SMS campaigns, with a free plan and paid tiers that raise message and keyword limits.

    7.1 Free plan Visit site
  4. 4

    Nonito

    Free plan APIWeb

    Choose Nonito if your business needs event-driven customer messaging across WhatsApp, SMS, and email, especially in one of its supported markets.

    7.1 Free plan · pricing on request Visit site
  5. 5

    Klaviyo

    by Klaviyo
    Free plan Web

    Klaviyo combines marketing channels, automation, and customer support tools in a web platform. Its free plan has defined usage limits, and sending can be restricted if those limits are exceeded.

    7.0 Free plan Visit site
  6. 6

    Postscript

    Free plan APIWeb

    Postscript combines ecommerce messaging workflows with audience tools and optional AI products. Compare the minimum spend, message rates, and carrier fees with the plan features you need.

    7.0 From $49/mo · 30-day trial Visit site
  7. 7

    Textedly

    Free plan AndroidiPhoneWeb

    Textedly brings campaigns, automated replies, and shared conversation handling together, with mobile apps and a web option.

    7.0 From $29/mo · 14-day trial Visit site
  8. 8

    Pony Express HQ

    Free plan Web

    Pony Express HQ combines group messaging, shared replies, and opt-in tools with prepaid credit bundles. Check the 250-message monthly limit and credit use against your planned SMS and MMS volume.

    6.9 From $13 Visit site
  9. 9

    SMSGlobal API

    Free plan APIWeb

    SMSGlobal API provides application-level SMS sending with scheduling, receipts, and several sender options. Note its one-way description and AEDT scheduling requirement when planning an integration.

  10. 10

    PushOwl

    by PushOwl
    Free plan Web

    PushOwl pairs email marketing tools with plans based on monthly send volume. The free tier is capped at 500 emails per month, and paid plans start at $19 a month.

    6.8 Free plan · paid from $19/mo · 14-day trial Visit site
  11. 11

    SMSPortal

    Free plan APIWeb

    Choose SMSPortal if your business needs SMS or WhatsApp messaging, inbound replies, API access or automated journeys.

    6.8 Free plan · paid from $0.08 Visit site
  12. 12

    Textluma

    Free plan APIWeb

    Textluma combines campaign sending, customer replies, opt-in collection, and analytics.

    6.8 Free plan · paid from $49/mo · 14-day trial Visit site
  13. 13

    CallHub

    by CallHub
    Free trial AndroidAPIiPhone+3

    CallHub combines phone banking, messaging, outreach, and workflow tools, with integrations and an API for connecting data.

    6.5 From $0.04 Visit site
  14. 14

    CampaignHQ

    Free trial AndroidAPIiPhone+1

    CampaignHQ is built for coordinated customer messaging, combining campaign tools, transactional alerts, automation, and shared contact history.

    6.5 From ₹0.25 · 7-day trial Visit site
  15. 15

    CM.com Campaigns

    Free plan Web
    6.5 Free plan · paid from €315/mo Visit site
  16. 16

    EZ Texting

    Free trial AndroidAPIiPhone+1

    EZ Texting combines multiformat messaging, campaign automation and mobile tools, with a 14-day trial but no free plan.

    6.4 From $20/mo (annual) · 14-day trial Visit site
  17. 17

    Attentive

    Free trial APIWeb

    Choose Attentive if your business needs personalized, two-way messaging across several channels, with analytics, automation, and support included across plans.

    6.3 Pricing on request Visit site
  18. 18

    BestText

    Free trial APIWeb

    Choose BestText if your messaging work spans SMS, MMS, ringless voicemail, and team reply management. Its 14-day trial and onboarding support can help with evaluation and campaign setup.

    6.3 Pricing on request · 14-day trial Visit site
  19. 19

    Mobile Text Alerts

    Free trial AndroidAPIiPhone+1

    Choose Mobile Text Alerts if your business needs SMS campaigns, two-way messaging, and automation with subscriber management on mobile.

    6.3 From $36/mo (annual) · 14-day trial Visit site
  20. 20

    Sakari

    by Sakari
    Free trial AndroidAPIiPhone+1

    Sakari combines messaging, workflow automation, analytics, and compliance tools across web and mobile.

    6.2 From $25/mo · 14-day trial Visit site
  21. 21

    Call Loop

    Free trial Web

    Choose Call Loop if your outreach needs scheduled, personalized SMS, voice broadcasts, and ringless voicemail in coordinated campaigns.

    6.1 From $15/mo · 14-day trial Visit site
  22. 22

    SimpleTexting

    Free trial AndroidAPIiPhone+1

    SimpleTexting combines campaign messaging with automation, contact tools, and mobile apps.

    6.1 From $29/mo · 14-day trial Visit site
  23. 23

    Sinch Engage

    Free trial AndroidAPIiPhone+1

    Sinch Engage combines campaign tools, a team inbox, integrations, and an SMS/MMS API. The trial is restricted, and the listed starting price is $99/mo before possible additional fees.

    6.1 From $99/mo · 14-day trial Visit site
  24. 24

    SMSAPI

    by SMSAPI
    Free trial AndroidAPIiPhone+1

    SMSAPI combines web, API, and mobile tools for business SMS, with inbound messaging, reports, authentication, and integrations.

  25. 25

    Emotive

    Free trial Web

    Emotive combines conversational SMS flows, signup capture, templates, integrations, and compliance tools for ecommerce marketing.

    6.0 From $100/mo · 14-day trial Visit site

#1Places #1, #2, #3, #4, #5 on this list can be bought by the makers of the software on it. See the price

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