KORE Intelligence is a web platform for sports and entertainment organizations seeking to make decisions, find revenue opportunities, and develop fan and partner relationships. It is built around Audience Intelligence and Partnership Intelligence. Audience Intelligence connects data from CRM, ticketing, digital, ecommerce, and marketing platforms to help organizations understand, engage, grow, and monetize their audiences. Partnership Intelligence helps rights holders measure performance, evaluate activation impact, maximize partnership value, and identify opportunities. Its dashboards and reporting can be tailored to a customer’s business and commercial priorities. KORE connects with CRM, ESP, CDP, BI, ticketing, digital, ecommerce, marketing, media, and commercial systems. It is presented for leagues, clubs, federations, brands, venues, and agencies, and includes package management, sponsor pipelines and contracts, deliverable tracking, and sponsor reporting. The paid platform’s pricing is available on request. Two Circles says it uses industry-standard security measures and does not sell users’ personal data; listed subprocessors include Microsoft Azure, Salesforce, and Ridgeon Network.
Who it is for
KORE is intended for leagues, clubs, federations, brands, venues, and agencies in sports and entertainment. It may suit organizations managing connected audience data as well as sponsorship packages, contracts, and reporting.
What is good
- Audience Intelligence connects CRM, ticketing, digital, ecommerce, and marketing data.
- Partnership Intelligence measures performance and activation impact.
- Dashboards and reporting can be tailored to commercial priorities.
- Includes sponsor pipelines, contracts, and deliverable tracking.
What to know first
- Available on the web only.
- Pricing is provided on request.
Freedom251 review
KORE: the full review
KORE combines audience data connections with partnership measurement and sponsor-management capabilities. Organizations should request a tailored demo and pricing to assess its modular offering for their needs.
KORE is an AI-powered commercial platform for sports and entertainment organizations that brings audience intelligence together with partnership operations. It suits leagues, clubs, federations, brands, venues, and agencies managing multiple data systems and sponsor programs. The trade-off is a modular, demo-led product rather than a transparent self-serve service.
Overview
KORE Intelligence is built to help organizations make faster commercial decisions, uncover revenue opportunities, and strengthen relationships with fans and partners. Its two core modules address different but connected jobs: Audience Intelligence links audience data, while Partnership Intelligence measures and manages sponsorship performance. That combination is most relevant when fan growth and partner value depend on information spread across several business systems.
KORE says it was built alongside 900 major brands and rights holders over 20 years. That background points toward established sports and entertainment operations with substantial commercial activity, not small operators looking only for a lightweight event database. The platform is delivered on the web, with headquarters in London and New York.
Key features
Audience Intelligence
Audience Intelligence creates a connected source of fan data across CRM, ticketing, digital, ecommerce, and marketing platforms. KORE also connects with ESP, CDP, BI, media, and other commercial systems. In practice, this gives organizations a foundation for understanding, engaging, growing, and monetizing audiences without treating each channel as a separate record. It is a strong fit for teams that need cross-system audience work; organizations with few data sources may not gain the same benefit from this architecture.
Partnership Intelligence
Partnership Intelligence is aimed at rights holders that must measure performance, maximize partnership value, demonstrate activation impact, and find new opportunities. Dashboards and reporting can be tailored to a customer’s business and commercial priorities, which is useful when sponsors demand different measures or reporting formats. The same flexibility also means buyers should expect an implementation shaped around their requirements rather than a fixed reporting package.
Commercial and sponsor management
The KORE Intelligence plan includes package management, sponsor pipeline, contract management, deliverable tracking, and sponsor reporting. Together, these capabilities cover the progression from organizing commercial packages and prospects through contractual commitments, delivery, and proof of performance. They make KORE more suitable for organizations coordinating several partnerships than for a single sponsor with a narrow tracking need.
Security and privacy
Two Circles states that it uses industry-standard security measures to prevent unauthorized access, use, or loss of data. It says it does not sell users’ personal data and supports access, deletion, correction, restriction, objection, and portability rights where applicable. Listed subprocessors include Microsoft Azure for hosting, application, and data services, Salesforce for CRM, and Ridgeon Network for secure FTP hosting. Support is provided by email or phone, with a Data Protection Officer reachable at [email protected].
Pricing
KORE Intelligence uses custom pricing. The plan is described as modular building blocks with a tailored demo, so the commercial scope can be aligned to the modules and priorities an organization needs. There is no published free plan, free trial, seat allowance, usage quota, or renewal term. Buyers should therefore use the demo to establish which capabilities are included, implementation expectations, user access, and ongoing commercial terms before committing.
Platforms
KORE is available on the web. Its integrations span CRM, ESP, CDP, BI, ticketing, digital, ecommerce, marketing, media, and commercial systems, making browser access and connected back-office data central to its use.
Who it's for
KORE is designed for leagues, clubs, federations, brands, venues, and agencies that need connected fan intelligence alongside structured partnership management. It is particularly well matched to rights holders with active sponsorship portfolios, multiple data sources, and reporting obligations to partners. A small organization running one event or seeking published, low-cost pricing is less likely to find the modular sales process worthwhile.
Pros and cons
- Pros: Audience data can be connected across CRM, ticketing, digital, ecommerce, and marketing systems, supporting a unified commercial view.
- Pros: Partnership dashboards and reports can be tailored to business and commercial priorities rather than forcing one standard template.
- Pros: Package, pipeline, contract, deliverable, and sponsor-reporting tools cover the main stages of partnership administration.
- Cons: Pricing is available only on request, making budgeting and direct comparison difficult before a tailored demo.
- Cons: The web-only delivery may not suit teams that require native mobile access.
- Cons: The breadth of integrations and modular setup is likely excessive for organizations with simple audience or sponsorship workflows.
Alternatives
For a broader starting point, see Event Sponsorship Management Software.
Novex Speaker Management is a better choice when a freemium event workflow is the priority: its Beam plan is free forever, supports one event and up to 150 attendees, and includes email confirmations, QR e-badges, and on-site QR check-in.
Event Passport PRO suits smaller experiences needing a free entry tier, with one active experience and up to 50 attendees, while paid tickets incur a $1.99 fee each.
wehave is aimed at event guest management, offering the first 300 guests per season free and a €750-per-month minimum on its annually billed paid-per-guest option.
Clarity, SponsorCX, Eventory, and PlayMaker are alternatives for organizations that prefer paid products with quotes tailored to scale, users, integrations, portfolio size, or organizational needs. icon1 Conference is another paid web option.
Verdict
Choose KORE if your organization needs one commercial environment for connected audience data and detailed partnership measurement and administration. Its main reason to look elsewhere is the custom, demo-led buying process and the likely overhead of a modular platform for smaller or simpler operations.
Get started with KORE
- Visit the KORE website
- Request a tailored demo
- Discuss modular building blocks for KORE Intelligence
- Connect relevant CRM, ticketing, digital, ecommerce, or marketing systems
Limits to know first
KORE Intelligence is described as modular, with a tailored demo; pricing is on request.
Questions about KORE
How much does KORE cost?
Pricing is on request. KORE Intelligence is described as modular building blocks with a tailored demo.
Which organizations is KORE for?
It is presented for leagues, clubs, federations, brands, venues, and agencies.
What does Audience Intelligence do?
It connects fan data across CRM, ticketing, digital, ecommerce, and marketing platforms to support audience understanding, engagement, growth, and monetization.
What does Partnership Intelligence do?
It helps rights holders measure performance, assess activation impact, maximize partnership value, and identify opportunities. Its dashboards and reports can be tailored to commercial priorities.
Which systems does KORE connect with?
It connects with CRM, ESP, CDP, BI, ticketing, digital, ecommerce, marketing, media, and commercial systems.
What platform is KORE available on?
The listed platform is web.
KORE plans and pricing
All plansCompared on event sponsorship management software
- Package management
- Yes
- Sponsor pipeline
- Yes
- Contract management
- Yes
- Deliverable tracking
- Yes
- Sponsor reporting
- Yes




