folk
What folk is
folk is a sales and relationship management product with a visual sales pipeline, email sync, marketing automation, AI features and a mobile app. It runs on the web, Windows, macOS, iOS and Android. Standard costs $30 a month for one member and includes 500 contacts enrichment, 2,000 magic fields and 2,000 messages per member each month. Premium costs $60 a month for five members, with 1,000 contacts enrichment, 5,000 magic fields and 5,000 messages per member each month. Enterprise starts at $100 a month per member and has custom limits. The pricing note lists a starting price of $24/mo when billed annually and a 14-day trial. folk has no free plan and is not open source. Its combination of pipeline tracking, synchronized email, marketing automation and AI features supports sales and relationship workflows across desktop and mobile devices. The available plans distinguish team size and monthly allowances, so the appropriate option depends on the number of members and expected contact, field and message usage.
Who it suits
folk suits sales teams and individuals managing relationships, pipelines and follow-up across desktop and mobile devices. Its AI and automation features fit users seeking structured marketing and sales workflows.
What it does well
- Visual sales pipeline
- Email synchronization
- Marketing automation and AI features
- Web, desktop and mobile apps
- 14-day trial available
What to know first
- No free plan
- Standard plan supports one member
- Monthly limits vary by plan
- Enterprise starts at $100/member/month
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Standard | Billed monthly · 1 member · 500 contacts enrichment per month · 2,000 magic fields per month · 2,000 messages per month per member | $30 a month |
| Premium | Billed monthly · 5 members · 1,000 contacts enrichment per month · 5,000 magic fields per month · 5,000 messages per month per member | $60 a month |
| Enterprise | Billed monthly; from $100/member/month · Custom limits | $100 a month |
As folk.app lists them, read 22 Sept 2026. The maker's own page has the final word.
Verdict
folk combines pipeline management, email sync, automation and AI across a wide range of platforms. It is a paid product with a trial, and plan allowances should be matched to team size and messaging needs.
Facts from folk's own pages
- AI features
- Yes · folk.app, 22 Sept 2026
- Email sync
- Yes · folk.app, 22 Sept 2026
- Free plan
- No · folk.app, 22 Sept 2026
- Free trial
- Yes · folk.app, 22 Sept 2026
- Marketing automation
- Yes · folk.app, 22 Sept 2026
- Mobile app
- Yes · folk.app, 22 Sept 2026
- Open source
- No · folk.app, 22 Sept 2026
- Visual sales pipeline
- Yes · folk.app, 22 Sept 2026
Where folk stands on Freedom251
- CRM Software#93 of 244
- Sales Follow-Up Software#21 of 42
- Mac CRM#19 of 34
- Small Business CRM#20 of 33
- CRM for small business#30 of 33