Fitnito

Overview

Fitnito is a management platform for independent gyms, studios and trainers, combining class scheduling, member bookings and access sales. It is best for small fitness businesses that want members to manage their own reservations and need to track both memberships and visit packs.

The free plan offers a way to start with a small operation, while paid plans remove the stated limits. Businesses that want payment processing should note that Fitnito Payments is optional and uses Stripe.

Key features

Operators can schedule one-off or weekly classes, set capacity, assign coaches and review bookings on a Monday–Sunday calendar. That gives a small team a focused way to manage its timetable; the free plan’s limit of two weekly recurring sessions can quickly become restrictive for businesses with a varied schedule.

Each gym can offer members a booking site where they can reserve or cancel classes themselves. That self-service can reduce routine booking work for staff. Punch-card visit packs and unlimited memberships give operators two ways to sell access, while low-balance tracking helps flag members who may need to top up.

The built-in AI assistant can help with setup and handle questions or scheduling and member tasks in plain English. Fitnito also offers an MCP connection for Cursor, Grok, Claude and ChatGPT, requiring gym-owner sign-in and approval. These options may suit owners who want help with routine administration, but changes to schedules or member records still warrant oversight.

Fitnito Payments is optional and uses Stripe for recurring billing, visit packs, refunds and payouts to a gym’s bank account. Fitnito says card details are encrypted and handled by Stripe, with card storage tokenized and PCI-compliant. Its privacy policy describes SSL/TLS transmission encryption, encrypted storage, access controls, security audits, updates and monitoring. Fitnito says it does not sell personal information and may use third-party providers for payments, email, hosting, storage and analytics.

Support includes help guides; Fitnito says replies usually arrive within a day and always within two to three business days. That stated response window may be a consideration for operators who need faster help during time-sensitive issues.

Pricing

Fitnito uses a freemium model, with a free plan, paid monthly and yearly options, and a 30-day free trial on both paid plans.

• Starter Plan: free, billed forever. It includes one location, one program, one pass type, up to five staff members and two weekly recurring sessions. It is suited to a small operation testing a limited timetable, but the session, staff and setup caps make it a poor fit as the business grows.
• Monthly Plan: $34.95 a month, billed per month. It includes unlimited everything, lower Fitnito Payments fees, premium features and rapid support, with a 30-day free trial. It suits businesses that need room to expand but prefer a monthly commitment.
• Yearly Plan: $349.95 a year, billed per year. It includes unlimited everything, lower Fitnito Payments fees, premium features and rapid support, with a 30-day free trial. It is the annual option for businesses ready to commit for the year.

Both paid plans remove the stated Starter limits. The monthly plan totals more over a year than the annual plan, while the annual plan requires paying by the year; choose based on whether flexibility or the lower annual total matters more. Fitnito also supports failed-payment recovery, membership freezes, refunds and flexible billing frequency.

Platforms

Fitnito is available on Android, iOS and the web, giving owners and members access across mobile and browser platforms.

Who it's for

Fitnito is aimed at independent fitness businesses, including gyms, yoga studios, martial arts schools and bootcamps. Its mix of member self-booking, passes and memberships is a practical match for operators managing classes and more than one way to sell access. The Starter plan is most appropriate for very small operations; businesses with a larger timetable or team will need a paid plan.

Pros and cons

• Pro: Member booking and cancellation through a gym-specific site can take routine reservation changes off staff’s hands.
• Pro: Punch-card packs, unlimited memberships and low-balance tracking support businesses that sell access in different ways.
• Pro: Paid plans include unlimited everything, with a 30-day trial and lower Fitnito Payments fees.
• Con: The free plan allows only two weekly recurring sessions, one location, one program, one pass type and five staff members, limiting its use for a growing business.
• Con: Payments are optional and depend on Stripe, so operators seeking a platform with payment processing built into their workflow should account for that choice.
• Con: Support may take up to two to three business days, which may not suit businesses needing immediate assistance.

Alternatives

Clubworx is worth considering for operators who want a free plan capped at 20 active members that includes online booking, payment acceptance, email and SMS, self check-in and attendance features.

BoxBoard may suit a small gym focused on workout scheduling and tracking: its free Basic Garage Gym plan supports up to five members and includes one workout schedule, a leaderboard, weight calculator, max-rep graph and commenting. It has no free trial and is available on iOS and the web.

Sport School Manager is an alternative for sports schools: its School Plan costs $89 a month and includes unlimited students, priority support, dedicated onboarding and a 90-day free trial.

ClubWise is a paid, web-based alternative. Gym141 is a freemium, web-based alternative. GymMaster is a paid alternative with no free plan; its Foundation plan is $89 a month for 100 current members, and its Advanced plan is $129 a month. Revel is a freemium, web-based alternative. Unison Payment Solutions is a paid, web-based alternative.

For more options in this category, browse Gym Membership Billing Software.

Verdict

Fitnito is a strong fit for independent gyms and studios that want class scheduling, member self-booking and pass management in one system. The free plan is genuinely bounded, so businesses with more than two weekly recurring sessions or five staff members will need to move to a paid plan; look elsewhere if those limits or the optional Stripe-based payments setup do not suit your operation.