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Simple Analytics
What Simple Analytics is
Simple Analytics is a web analytics service from Simple Analytics, a company founded in 2018 and based in Amsterdam, Netherlands. Its listed capabilities include event tracking, conversion funnels and API access, with API as its listed platform. The service uses a freemium model: its Free plan costs nothing and includes one user, five websites and 30 days of history. The pricing notes also mention a 14-day trial. A plan named “Simple, privacy-friendly analytics” shows 100k pageviews at its starting price, though no price is given. The Enterprise plan includes raw data access, team reporting, single sign-on, role-based access, SOC 2 compliance support and priority support; its price is also not given. Data retention is limited. The Free plan’s allowances give a small team a defined starting point for tracking a handful of websites, while the listed API access may suit buyers who want to work with analytics programmatically. Buyers considering the other plans can assess the stated pageview level and Enterprise features against their needs. Simple Analytics is available at simpleanalytics.com.
Who it suits
Simple Analytics may suit individuals or small teams who want event tracking and conversion funnels across a limited number of websites, with API access available. Teams needing raw data, team reporting or account controls can consider the Enterprise plan’s stated features.
What it does well
- Free plan includes five websites and one user.
- Free plan keeps 30 days of history.
- Includes event tracking and conversion funnels.
- API access is listed.
- Enterprise includes team reporting and role-based access.
What to know first
- Free plan is limited to one user and five websites.
- Free plan includes only 30 days of history.
- Data retention is limited.
- Prices are not given for the named paid plans.
Limits
The Free plan covers one user, five websites and 30 days of history. Data retention is limited.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Free | Free forever · 1 user · 5 websites · 1 month history · unlimited pageviews subject to fair use · badge required | Free |
| Simple, privacy-friendly analytics | 100k pageviews shown at the starting price | On request |
| Simple, privacy-friendly analytics | 100k pageviews shown at the starting price | On request |
| Enterprise | Custom pricing · Discuss your requirements on the call · 30-day proof of concept · API & BI access · support for proxies and custom domains where needed | On request |
| Self-serve | £20/month · 100k pageviews shown · 1 user included · +£20/mo per extra user · usage-based up to 2.5M pageviews | £20 a month |
As simpleanalytics.com lists them, read 12 Oct 2026. The maker's own page has the final word.
Getting started
- Visit https://www.simpleanalytics.com/.
- Choose the Free plan or review the plan showing 100k pageviews at its starting price.
- Use the listed API platform to access analytics.
- Consider Enterprise if you need its listed raw data, team reporting or access features.
Verdict
Choose Simple Analytics if its event tracking, conversion funnels and API access fit your needs, and the Free plan’s website, user and history allowances are sufficient. Teams seeking raw data access, reporting or access controls can look at Enterprise, whose price is not given.
Questions
Is Simple Analytics free?
Yes. Its Free plan costs nothing and includes one user, five websites and 30 days of history.
Is there a trial?
The pricing note mentions a 14-day trial.
What platforms are listed?
API is the listed platform.
What features does it include?
Listed capabilities include event tracking, conversion funnels and API access.
What does Enterprise include?
It includes raw data access, team reporting, single sign-on, role-based access, SOC 2 compliance support and priority support.
Where is Simple Analytics based?
Simple Analytics is based in Amsterdam, Netherlands, and was founded in 2018.
Facts from Simple Analytics's own pages
- API access
- Yes · simpleanalytics.com, 21 Sept 2026
- Applications
- The features page lists iOS and macOS apps with widgets and a Chrome and Firefox browser extension for blocking one's own visits. · simpleanalytics.com, 12 Oct 2026
- Compliance
- The company says it is GDPR-compliant by design and that SOC 2 Type II certification is in progress. · simpleanalytics.com, 12 Oct 2026
- Conversion funnels
- Yes · simpleanalytics.com, 21 Sept 2026
- Data access
- The product offers a Stats API for aggregated statistics and an Export API for raw data in CSV or JSON. · simpleanalytics.com, 12 Oct 2026
- Data retention
- limited · simpleanalytics.com, 21 Sept 2026
- Events and funnels
- It tracks button clicks, form submissions, downloads, custom interactions, goals, and multi-step funnels. · simpleanalytics.com, 12 Oct 2026
- Event tracking
- Yes · simpleanalytics.com, 21 Sept 2026
- Founded
- 2018 · simpleanalytics.com, 28 Sept 2026
- Free plan
- Yes · simpleanalytics.com, 21 Sept 2026
- Free-plan history
- The Free plan keeps the latest month of analytics data, and data older than 30 days is automatically deleted. · simpleanalytics.com, 12 Oct 2026
- GA migration
- Users can import historical Google Analytics data so reporting does not start from zero. · simpleanalytics.com, 12 Oct 2026
- Headquarters
- Amsterdam, Netherlands · simpleanalytics.com, 28 Sept 2026
- Hosting and encryption
- Analytics data is hosted in the Netherlands, with encryption in transit and at rest and no transfer of analytics data outside the EU. · simpleanalytics.com, 12 Oct 2026
- Integrations
- Listed integrations include WordPress, Webflow, Squarespace, Wix, Ghost, Cloudflare, Netlify, Google Tag Manager, Looker Studio, and Power BI. · simpleanalytics.com, 12 Oct 2026
- Privacy
- Simple Analytics says it uses no cookies or persistent identifiers, stores no IP addresses, and does not track or profile users across sites. · simpleanalytics.com, 12 Oct 2026
- Product
- Simple Analytics is privacy-first web analytics for website owners and marketing teams, showing pageviews, referrers, campaigns, and events without cookies or personal data. · simpleanalytics.com, 12 Oct 2026
- Reports and exports
- Users can receive weekly or monthly email reports, embed live visitor stats, and download data as CSV or use APIs. · simpleanalytics.com, 12 Oct 2026
- Support
- Enterprise proof-of-concept customers receive help optimizing setup and reviewing comparisons, including support for proxies and custom domains where needed. · simpleanalytics.com, 12 Oct 2026
- Traffic insights
- The product shows where visitors come from and how they browse a site, including when they reject consent. · simpleanalytics.com, 12 Oct 2026
- Trial
- The self-serve trial lasts 14 days, requires no credit card, and allows use of advanced features without restrictions during the trial. · simpleanalytics.com, 12 Oct 2026
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