No. 33 of 48 ·Email Marketing Analytics Software

Ruler Analytics

Name: Ruler Analytics
Price: 400 USD

Web · paid plans from $400/mo

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Freedom report

One barScore 4.9

Free tierNo free tier on record
Open codeNo open-source code on record
Runs widely1 of 6 device platforms
DocumentedPlans, terms and facts published

Ruler Analytics is ranked #33 of 48 in email marketing analytics software on Freedom251. It runs on Web. There is no free plan. Paid plans start at $400/mo.

Ruler Analytics plans and pricing

All plans

Small $400/mo $400/month monthly; $360/month annual Up to 10k monthly visits · First Party Data Platform · Integration & Activation · Multi-touch Attribution ruleranalytics.com · 5 Oct 2026

Medium $668/mo $668/month monthly; $601/month annual Up to 50k visits/mo · Advanced Segmentation · Data-Driven & Impression Attribution ruleranalytics.com · 5 Oct 2026

Large $1,326/mo $1326/month monthly; $1193/month annual Up to 100k visits/mo · Advanced Segmentation · Data-Driven & Impression Attribution ruleranalytics.com · 5 Oct 2026

Advanced $2,000/mo $2000/month monthly; $1800/month annual From 100k visits/mo · Marketing mix modelling · AI Agent – Analyst & Media Planner ruleranalytics.com · 5 Oct 2026

Compared on email marketing analytics software

Free plan: No

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The record

Purpose: Ruler combines marketing measurement solutions to show how marketing affects leads, opportunities, sales, pipeline, and revenue.
Attribution: The platform offers multi-touch, data-driven, and impression attribution, including first-click, last-click, time-decay, linear, and position-based models.
First-party tracking: Ruler tracks customer journeys and conversions using first-party tracking and conversion tags.
Marketing mix modelling: Its MMM features include modelled ROAS, online and offline channels, diminishing-returns forecasting, and a budget scenario planner.
Integrations: Listed integrations include Google Ads, Google Analytics, Salesforce, HubSpot, Shopify, Snowflake, Tableau, and Zapier.
Revenue activation: Ruler connects marketing touchpoints to sales reporting and pushes revenue data to marketing reporting tools.
Reporting: Reports can segment by channel, campaign, keyword, device, country, CRM opportunity and revenue stages, and customer journey.
Intended customers: Ruler says it serves B2B, B2C, and D2C businesses, including lead-generation and ecommerce organizations.
Support: Pricing plans list phone, email, and live-chat support, a dedicated customer success manager, and white-glove onboarding.
Pricing limits: Pricing is indicative and scales with monthly traffic volumes and product, data, and integration requirements.
Data protection: The client privacy notice says Ruler acts as a processor for contact data processed to deliver services and processes that data according to client data instructions.
Data location: The client privacy notice says client and contact data will not be transferred outside the EEA without first seeking client approval.
Headquarters: Liverpool, United Kingdom
Price from: $400/mo

Where it ranks on Freedom251

Best Email Marketing Analytics Software in 2026#33 of 48
Best Marketing Attribution Software in 2026#28 of 38
Best Revenue Operations Software in 2026#20 of 24
Best Sales Call Tracking Software in 2026#18 of 24

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Sources

ruleranalytics.com· checked 5 Oct 2026
ruleranalytics.com/pricing· checked 5 Oct 2026
ruleranalytics.com/integrations· checked 5 Oct 2026
ruleranalytics.com/why-ruler-analytics/· checked 5 Oct 2026
ruleranalytics.com/Ruler_Analytics_Privacy_Notice_to_Clien· checked 5 Oct 2026