Freedom251 › Inbound Call Tracking Software

WhatConverts

Name: WhatConverts
Price: 1250 USD

Free trial APIWeb

What WhatConverts is

WhatConverts combines call tracking, reporting, and lead management to help marketers identify which marketing activity produces leads. It captures calls, forms, chats, and e-commerce conversions with marketing attribution. Call tracking covers calls and text messages, instant tracking numbers, dynamic number insertion, recordings, transcripts, and location data. Users can search, qualify, value, and export leads, while reports include campaign and keyword views, custom report building, and scheduled delivery. The Elite plan adds customer journey data, multi-click attribution, page views, and custom lead qualification rules. WhatConverts says it offers over 1,000 integrations, including Google Ads, Bing Ads, Google Analytics, Calendly, and Pipedrive. Its API provides account data and account, profile, lead, and recording resources, with API keys limited to 10,000 requests per day. The service has web and API platforms, no free plan, and a 14-day trial. Pricing starts at $30 a month, billed $30/mo.

Who it suits

WhatConverts is aimed at agencies, marketers, franchises, and businesses that want to connect marketing activity with leads. It may suit teams that need call tracking alongside attribution, reporting, and lead management.

What it does well

Captures calls, forms, chats, and e-commerce conversions.
Call tracking includes recordings and transcripts.
Reports cover campaigns and keywords.
Offers over 1,000 integrations.

What to know first

No free plan is listed.
The API is limited to 10,000 requests per day.
Elite features are limited to the Elite plan.

Limits

The API limits each API key to 10,000 requests per day. Customer-journey data, multi-click attribution, page views, and custom lead-qualification rules are listed as included with the Elite plan.

Plans

Plan	Billed and limits	Price
Elite	$1250/mo · Unlimited Accounts · $400 Free Usage Credit	$1,250 a month
Call Tracking	$30/mo · Single Account · $30 Free Usage Credit	$30 a month
Plus	$500/mo · Unlimited Accounts · $250 Free Usage Credit	$500 a month
Pro	$800/mo · Unlimited Accounts · $300 Free Usage Credit	$800 a month

As whatconverts.com lists them, read 8 Oct 2026. The maker's own page has the final word.

Getting started

Open the WhatConverts website
Start the 14-day free trial
Connect the marketing services you use through its integrations
Configure tracking numbers, dynamic number insertion, or other lead sources
Use the web application or API

Verdict

WhatConverts combines lead capture and management with attribution and reporting. Its listed starting price is $30 a month, and a 14-day trial is available; consider the API request limit if you plan to use the API.

Questions

Does WhatConverts offer a free plan?

No. It offers a 14-day free trial, and customers can cancel anytime.

What is the starting price?

The Call Tracking plan costs $30 a month, billed at $30/mo, with a $30 free usage credit.

Which platforms does WhatConverts support?

WhatConverts is available through the web and provides an API.

How many integrations does it offer?

The company says it offers over 1,000 integrations, including Google Ads, Bing Ads, Google Analytics, Calendly, and Pipedrive.

What does the Elite plan add?

Elite includes customer journey data, multi-click attribution, page views, and custom lead-qualification rules.

Facts from WhatConverts's own pages

API: The API provides access to account data and supports account, profile, lead, and recording resources; API keys are limited to 10,000 requests per day. · whatconverts.com, 8 Oct 2026
Attribution: The Elite plan includes customer journey data, multi-click attribution, page views, and custom lead qualification rules. · whatconverts.com, 8 Oct 2026
Audience: The site identifies agencies, marketers, franchises, businesses, and multiple industries as intended users. · whatconverts.com, 8 Oct 2026
Call tracking: Call tracking includes phone calls and text messages, instant tracking numbers, dynamic number insertion, recordings, transcripts, and location data. · whatconverts.com, 8 Oct 2026
Integrations: WhatConverts says it offers over 1,000 integrations, including Google Ads, Bing Ads, Google Analytics, Calendly, and Pipedrive. · whatconverts.com, 8 Oct 2026
Lead capture: The platform captures calls, forms, chats, and e-commerce conversions with marketing attribution. · whatconverts.com, 8 Oct 2026
Lead management: Users can search, qualify, value, and export leads in one platform. · whatconverts.com, 8 Oct 2026
Privacy compliance: WhatConverts states that it complies with GDPR and CCPA, and offers HIPAA compliance for HIPAA-enabled customer accounts. · whatconverts.com, 8 Oct 2026
Purpose: WhatConverts combines call tracking, reporting, and lead management to help marketers identify which marketing works. · whatconverts.com, 8 Oct 2026
Reporting: Reporting includes campaign and keyword reporting, custom report building, and scheduled reports. · whatconverts.com, 8 Oct 2026
Security: WhatConverts says it completes an annual SOC 2 Type II audit and encrypts databases at rest and data in transit using TLS. · whatconverts.com, 8 Oct 2026
Support: The company says its team helps customers customize the product for their business, and the site advertises dedicated support. · whatconverts.com, 8 Oct 2026
Trial: The company advertises a 14-day free trial and says customers can cancel anytime. · whatconverts.com, 8 Oct 2026