SugarCRM
by SugarCRM
What SugarCRM is
SugarCRM is a customer relationship management platform for B2B teams focused on finding sales opportunities and acting on recommended next steps. Sugar Sell can surface priority accounts and opportunities, preparation context, early warning signs, and guidance for stalled deals. The broader product suite includes Sugar Sell, Sugar Predict, Sugar Market, and Sugar Serve, with listed capabilities spanning a visual sales pipeline, email sync, marketing automation, AI features, and mobile access.
Sugar supports REST and SOAP APIs and names integrations including Dropbox, DocuSign, Office, SharePoint, ZoomInfo, and ERP systems such as Epicor, NetSuite, Sage, and SYSPRO. It offers SugarCloud and an on-premises Sugar Enterprise solution, along with no-code configuration for features, workflows, and integrations. SugarCloud customers can choose a data region, with listed options including Australia, Germany, the United Kingdom, and the United States. Sugar lists ISO/IEC 27001:2022, SOC 2 Type II, GDPR, CCPA, and Data Privacy Framework among its compliance credentials or standards. There is no free plan. Listed plans have user or contact minimums, but prices are not provided; Standard and Advanced each require at least 15 users.
Who it suits
SugarCRM says it suits mid- to large-size organizations with complex account management needs, particularly businesses that rely on repeat sales to existing customers. Its deployment options may also suit teams choosing between SugarCloud and an on-premises solution.
What it does well
- Sales guidance highlights priority accounts and stalled deals
- Offers SugarCloud and on-premises deployment
- Supports REST and SOAP APIs
- No-code configuration covers workflows and integrations
- SugarCloud offers regional data choices
What to know first
- No free plan
- Standard, Advanced, and Premier require 15 users minimum
- Most listed plan prices are not provided
Limits
Standard, Advanced, and Premier have a 15-user minimum. Market is listed with 10,000 contacts, while Advisor allows up to 20 hours per year and Partnership up to 40 hours per year. No free plan is available.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Standard | 15 users minimum | On request |
| Advanced | 15 users minimum | On request |
| Premier | 15 users minimum | On request |
| Market | 10,000 contacts · Unlimited users | On request |
| Advisor | 20 hours per year maximum | On request |
| Partnership | 40 hours per year maximum | On request |
| Strategic | Everything in Partnership · One-to-one coaching · Web and platform integration audits · Monthly KPI audits · Documentation templates · Marketing use-case creation | On request |
| Serve | Case management · Omnichannel engagement · Service Agent Workplace · SLA management · Sentiment analysis · Reports and dashboards | On request |
The first 8 of 16 plans, as sugarcrm.com lists them, read 20 Sept 2026. The maker's own page has the final word. Every plan
Getting started
- Visit the SugarCRM website.
- Choose between SugarCloud and the on-premises Sugar Enterprise solution.
- Select a product or plan for your sales, marketing, service, or advisory needs.
- For Sugar Sell plans, account for the 15-user minimum on Standard, Advanced, and Premier.
- Consider Sugar Connect+ as an add-on, or review Standard+ and Advanced+ pricing.
Verdict
SugarCRM combines sales guidance with marketing, service, mobile, and integration capabilities across its product suite. Organizations weighing it should account for the lack of a free plan and the stated minimums on several plans.
Questions
Does SugarCRM have a free plan?
No. Its pricing model is paid, and the free plan field is no.
Which platforms does SugarCRM support?
The listed platforms are Android, API, iOS, self-hosted, and web. Sugar also offers SugarCloud and an on-premises Sugar Enterprise solution.
How much do the listed priced plans cost?
Sugar Connect+ is $20 a year, billed per user per month, billed annually, and is listed as an add-on. Standard+ is $68 a year and Advanced+ is $98 a year; both are billed per user per month, billed annually.
What is included with Standard+ and Advanced+?
Standard+ lists complete sales cycle management, business process management, analytics, and mobile. Advanced+ includes those features plus forecasting, mail and calendar integration, geo mapping, AI summaries, Sugar Cube AI Assistant, AI analytics, and Smart Prompts.
Can SugarCRM connect to other systems?
Named integrations include Dropbox, DocuSign, Office, SharePoint, ZoomInfo, and ERP systems including Epicor, NetSuite, Sage, and SYSPRO. Sugar also says it supports REST and SOAP APIs.
What are the user minimums for the sales plans?
Standard, Advanced, and Premier each have a 15-user minimum. Their prices are not provided here.
Facts from SugarCRM's own pages
- AI features
- Sugar says its AI features include content creation, summarization, meeting sentiment analysis, and predictive lead scoring. · sugarai.com, 9 Oct 2026
- APIs
- Sugar says it supports REST and SOAP APIs for connecting with other systems. · sugarai.com, 9 Oct 2026
- Customization
- Sugar says its platform offers no-code configuration capabilities for features, workflows, and integrations. · sugarai.com, 9 Oct 2026
- Data residency
- SugarCloud customers can choose a data region, and the company says data stays within that region; listed regions include Australia, Germany, the United Kingdom, and the United States. · sugarai.com, 9 Oct 2026
- Data retention
- Sugar says departing customers can access their data for up to 120 days, after which customer data will be permanently deleted unless otherwise requested. · sugarai.com, 9 Oct 2026
- Deployment
- Sugar offers SugarCloud and an on-premises Sugar Enterprise solution. · sugarai.com, 9 Oct 2026
- Email sync
- Yes · sugarcrm.com, 20 Sept 2026
- Free plan
- No · sugarcrm.com, 20 Sept 2026
- Headquarters
- Silicon Valley, United States · sugarcrm.com, 28 Sept 2026
- Integrations
- The integrations page names Dropbox, DocuSign, Office, SharePoint, ZoomInfo, and ERP systems including Epicor, NetSuite, Sage, and SYSPRO. · sugarai.com, 9 Oct 2026
- Intended customers
- Sugar says it is suited to mid- to large-size organizations with complex account management needs, particularly businesses relying on repeat sales to existing customers. · sugarai.com, 9 Oct 2026
- Marketing automation
- Yes · sugarcrm.com, 20 Sept 2026
- Mobile app
- Yes · sugarcrm.com, 20 Sept 2026
- Product suite
- The company lists Sugar Sell, Sugar Predict, Sugar Market, and Sugar Serve among its software products. · sugarai.com, 9 Oct 2026
- Purpose
- Sugar describes its platform as a precision-selling CRM for B2B growth that helps teams find opportunities and act on recommended next steps. · sugarcrm.com, 9 Oct 2026
- Sales guidance
- Sugar Sell surfaces priority accounts and opportunities, preparation context, early warning signs, and guidance for stalled deals. · sugarai.com, 9 Oct 2026
- Visual sales pipeline
- Yes · sugarcrm.com, 20 Sept 2026
- Security
- Sugar lists ISO/IEC 27001:2022, SOC 2 Type II, GDPR, CCPA, and Data Privacy Framework among its compliance credentials or standards. · sugarai.com, 9 Oct 2026
- Support
- Support options range from online-only to 24/7 global response, depending on the Sugar solution and customer needs. · sugarai.com, 9 Oct 2026
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