SegMetrics

What SegMetrics is
SegMetrics is a multi-touch marketing attribution platform that connects activity across ads, email, funnels, and AI search engines with conversions, revenue, and lifetime value. It tracks the customer journey from first touch through purchase and lifetime value, with contact journey reports, real-time data exploration, and multi-segment analysis. Its integrations directory lists 139 integrations across email marketing, courses, e-commerce, PPC, and web tracking, including Stripe, ActiveCampaign, Google Ads, HubSpot, Kajabi, and Shopify. The Chrome Extension displays true ROAS data in Facebook and Google ad reports. Grow includes an Ad Conversion Feeder that sends purchase conversions back to ad platforms. Plans start at $57 a month for 10,000 active contacts, billed monthly; a 14-day trial is available, but there is no free plan. Customer data is processed and stored in the United States. SegMetrics says it is not currently configured for protected health information and has no active HIPAA business associate agreements.
Who it suits
SegMetrics may suit agencies, coaches, e-commerce businesses, SaaS companies, and information-product businesses seeking multi-touch attribution. Its contact-based pricing and U.S. data storage are relevant considerations for buyers.
What it does well
- Tracks journeys from first touch through lifetime value
- 139 integrations are listed
- Grow sends purchase conversions to ad platforms
- Chrome Extension shows ROAS in Facebook and Google reports
- Monthly or annual billing options
What to know first
- No free plan
- Launch starts at $57 a month
- Not configured to process protected health information
Limits
Launch is priced for 10,000 active contacts and includes the listed Launch features. Grow and Scale retain that displayed 10,000-contact allowance while adding their own feature sets; Enterprise uses a Book a Demo billing path.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Launch | $57/mo; price shown for 10,000 active contacts, billed monthly · 10,000 active contacts at displayed price · unlimited users · full funnel analytics · essentials reporting · full LTV tracking · 100+ integrations | $57 a month |
| Grow | $197/mo; price shown for 10,000 active contacts, billed monthly · 10,000 active contacts at displayed price · Launch features · advanced reporting · customer journey tracking · ad conversion feeder · advanced segmentation · 1-on-1 onboarding | $197 a month |
| Scale | $397/mo; price shown for 10,000 active contacts, billed monthly · 10,000 active contacts at displayed price · Grow features · advanced data APIs · unlimited custom dashboards · server-side tracking · multi-currency conversion · dedicated account manager | $397 a month |
| Enterprise | Book a Demo · Complete analytics, reporting and support for companies over $10M/year in revenue | On request |
As segmetrics.io lists them, read 9 Oct 2026. The maker's own page has the final word.
Getting started
- Open the SegMetrics website
- Choose monthly or annual billing
- Start the 14-day trial
- Select a plan based on active contacts and required features
- Connect services through the integrations directory
- Use the web app, API or Chrome extension
Verdict
SegMetrics focuses on connecting customer activity to revenue and lifetime value, with reporting and integrations for several marketing and commerce categories. Review plan pricing against active-contact volume and consider its stated limits for protected health information.
Questions
Does SegMetrics offer a free plan?
No. SegMetrics offers a 14-day trial, while its plans are paid.
What is the starting price?
Launch is $57 a month, billed monthly, for 10,000 active contacts.
Which platforms are supported?
The listed platforms are API, extension and web.
Can plans be changed or canceled?
Customers can choose monthly or annual billing, change plans and cancel at any time without a long-term contract.
What integrations are available?
The directory lists 139 integrations, including Stripe, ActiveCampaign, Google Ads, HubSpot, Kajabi and Shopify.
Does SegMetrics support HIPAA processing?
The platform is not currently configured to process protected health information and has no active HIPAA business associate agreements.
Facts from SegMetrics's own pages
- Active contacts
- The pricing page defines active contacts as ESP contacts marked active, website visitors, or contacts with a purchase, subscription or deal in the last 30 days; anonymous website visitors do not count. · segmetrics.io, 9 Oct 2026
- Ad conversion
- The Grow plan includes an Ad Conversion Feeder that sends purchase conversions back to ad platforms. · segmetrics.io, 9 Oct 2026
- Attribution
- The product tracks the customer journey from first touch through purchase and lifetime value. · segmetrics.io, 9 Oct 2026
- Audience
- The company identifies agencies, coaches, e-commerce businesses, SaaS companies and information-product businesses among its audiences. · segmetrics.io, 9 Oct 2026
- Billing
- The company says customers can choose monthly or annual billing, change plans, and cancel at any time without a long-term contract. · segmetrics.io, 9 Oct 2026
- Browser extension
- The pricing comparison lists a Chrome Extension that displays true ROAS data in Facebook and Google ad reports. · segmetrics.io, 9 Oct 2026
- Compliance
- SegMetrics says the platform is not currently configured to process protected health information and it has no active HIPAA business associate agreements. · segmetrics.io, 9 Oct 2026
- Data location
- SegMetrics says customer data is processed and stored in the United States. · segmetrics.io, 9 Oct 2026
- Examples
- Listed integrations include Stripe, ActiveCampaign, Google Ads, HubSpot, Kajabi and Shopify. · segmetrics.io, 9 Oct 2026
- Headquarters
- United States · segmetrics.io, 28 Sept 2026
- Integrations
- The integrations directory lists 139 integrations, across categories including email marketing, courses, e-commerce, PPC and web tracking. · segmetrics.io, 9 Oct 2026
- Product
- SegMetrics describes itself as a multi-touch marketing attribution platform connecting conversions to revenue and lifetime value across ads, email, funnels and AI search engines. · segmetrics.io, 9 Oct 2026
- Reporting
- Its reporting includes contact journey reports, real-time data exploration and multi-segment analysis. · segmetrics.io, 9 Oct 2026
- Security
- The security page says customer data is encrypted at rest with AES-256 and external connections use TLS 1.2 or higher. · segmetrics.io, 9 Oct 2026
- Support
- Customers can contact support by email or in-app chat, and the Scale plan lists a dedicated account manager. · segmetrics.io, 9 Oct 2026
Where SegMetrics stands on Freedom251
- Ad Analytics#11 of 21
- Ecommerce Analytics Software#24 of 43
- Email Marketing Analytics Software#27 of 47
- Marketing Attribution Software#23 of 38
