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Samta

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What Samta is

Samta is a cloud-based hotel and property management platform combining a PMS, channel manager, booking engine, and operational modules. The PMS handles reservations, check-in and check-out, housekeeping, real-time room and guest management, and operational and financial reports. Its channel manager synchronizes rates and room availability across online travel agencies, properties, and channels, including Booking.com, Agoda, Traveloka, Tiket.com, Airbnb, Expedia, Trip.com, and Pegipegi. The booking engine connects to a property website and lists Midtrans, Xendit, and DOKU payment integrations. An AI chatbot handles bookings, guest questions, and payment processes through WhatsApp, websites, and Facebook. Revenue tools calculate occupancy, ADR, and RevPAR, and provide demand forecasts, revenue forecasts, and dynamic pricing recommendations. Additional modules include POS, HRIS, accounting, and SamtaGPT business intelligence. Basic starts at 149 IDR a month; Professional starts at 749 IDR a month. Enterprise uses a custom quote.

Who it suits

Samta targets homestays, guest houses, mid-sized hotels, resorts, and larger hotel groups. Its Android and web access suits properties needing cloud operations and staff attendance monitoring.

What it does well

  • Combines PMS, channel management, and booking engine
  • Connects with multiple named online travel agencies
  • Provides occupancy, ADR, and RevPAR insights
  • Includes AI chatbot for bookings and questions
  • Offers POS, HRIS, accounting, and business intelligence

What to know first

  • Basic covers only 1–15 rooms
  • Professional covers only 16–50 rooms
  • Channel manager is an add-on on Basic and Professional
  • Enterprise pricing requires a custom quote

Limits

Basic covers 1–15 rooms and up to five users, while Professional covers 16–50 rooms and up to 15 users. The channel manager is an add-on for both plans; Enterprise covers 50+ rooms with unlimited users and custom pricing.

Plans

PlanBilled and limitsPrice
BasicMulai dari Rp 149rb/bulan; harga disesuaikan dengan kebutuhan · 1–15 kamar · up to 5 users · channel manager available as add-on149 IDR a month
ProfessionalMulai dari Rp 749rb/bulan; harga disesuaikan dengan kebutuhan · 16–50 kamar · up to 15 users · channel manager available as add-on749 IDR a month
EnterpriseHarga Custom Quote; harga disesuaikan dengan kebutuhan · 50+ kamar · unlimited usersOn request

As samta.cloud lists them, read 11 Oct 2026. The maker's own page has the final word.

Getting started

  1. Open the Samta website
  2. Choose Basic, Professional, or Enterprise according to room count and users
  3. Start the available 14-day trial
  4. Use Samta through the web or Android
  5. Add the channel manager if selecting Basic or Professional

Verdict

Samta brings lodging operations, distribution, booking, analytics, and business modules into one platform. Plan scope is tied to room and user limits, with channel management listed separately on the two named lower plans.

Questions

Does Samta offer a free plan?

No. Samta has a paid pricing model and lists a 14-day trial.

What platforms support Samta?

Samta is available on the web and Android. The Samta Staff Android app can access location for attendance and work-location monitoring.

Which travel agencies connect to Samta?

Named connections include Booking.com, Agoda, Traveloka, Tiket.com, Airbnb, Expedia, Trip.com, and Pegipegi.

How much do the plans cost?

Basic is listed at 149 IDR a month, billed from Rp 149rb/bulan. Professional is listed at 749 IDR a month, billed from Rp 749rb/bulan; Enterprise uses a custom quote.

What payment gateways does the booking engine support?

The booking engine lists Midtrans, Xendit, and DOKU as payment gateway integrations.

Facts from Samta's own pages

AI assistant
The AI chatbot handles bookings, guest questions, and payment processes and is described as available through WhatsApp, websites, and Facebook. · samta.cloud, 11 Oct 2026
Analytics
AI revenue insights include occupancy, ADR, and RevPAR calculations, demand forecasts, revenue forecasts, and dynamic pricing recommendations. · samta.cloud, 11 Oct 2026
Android app
The privacy policy describes Samta Staff as an Android app that can access location for employee attendance and work-location monitoring. · samta.cloud, 11 Oct 2026
Booking engine
The booking engine integrates with a property website and lists Midtrans, Xendit, and DOKU as payment gateway integrations. · samta.cloud, 11 Oct 2026
Channel manager
The channel manager syncs rates and room availability with online travel agents and supports multiple properties and channels. · samta.cloud, 11 Oct 2026
Data handling
The privacy policy says Samta does not sell personal or location data and identifies AWS or Google Cloud as hosting providers. · samta.cloud, 11 Oct 2026
Headquarters
Medan, North Sumatra, Indonesia · samta.cloud, 28 Sept 2026
Integrations
The site names Booking.com, Agoda, Traveloka, Tiket.com, Airbnb, Expedia, Trip.com, and Pegipegi among its OTA connections. · samta.cloud, 11 Oct 2026
Intended customers
The listed plans target small lodging properties such as homestays and guest houses, mid-sized hotels and resorts, and larger hotel chains or property groups. · samta.cloud, 11 Oct 2026
Other modules
The platform also offers POS, HRIS, accounting, and SamtaGPT business intelligence features. · samta.cloud, 11 Oct 2026
PMS
The PMS supports reservations, check-in and check-out, housekeeping, real-time room and guest management, and operational and financial reports. · samta.cloud, 11 Oct 2026
Product
Samta is a cloud-based, all-in-one hotel and property management platform combining PMS, channel management, booking engine, and other operations tools. · samta.cloud, 11 Oct 2026
Security
Samta's privacy policy says data is encrypted in transit and at rest, protected by firewalls, and monitored for security 24/7. · samta.cloud, 11 Oct 2026
Support
Basic includes email support, while Professional lists phone and email support and priority support; Enterprise lists priority 24/7 support. · samta.cloud, 11 Oct 2026

Where Samta stands on Freedom251

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