Freedom251
For vendors
AdvertiseTop spots, featured rows, home sponsor Get listedAdd a product we don't cover yet Claim a listingFree: verify the domain, then correct your page Vendor dashboardNumbers, orders and placements
Vendor dashboard
No. 3 of 26 ·Mobile Marketing Automation Software

Reteno

Web · Android · iPhone · API · paid plans from $30/mo

Visit site Alternatives

Freedom report

Three barsScore 6.5

  • Free tierA free tier is on its own pricing page
  • Open codeNo open-source code on record
  • Runs widely3 of 6 device platforms
  • DocumentedPlans, terms and facts published

Reteno is an AI messaging platform designed specifically for mobile app retention. It uses user events to trigger campaigns and supports automated workflows and customer journeys across mobile push, email, in-app messages, App Inbox, web push, SMS, and messengers. Teams can create unlimited segments from contact data and complex conditions. Reteno describes AI recommendations that predict individual needs and personalize content across channels. Its AI agents can manage contacts, segments, events, workflows, and reports through Slack, Claude Cowork, or OpenAI Codex. Data integrations include Google Sheets, BigQuery, and HTTP request sources. SDKs are listed for iOS, Android, React Native, Flutter, Unity, Cordova, and Ionic. The free Startup plan includes unlimited mobile pushes, 1,000 sends in each channel per month, and 20,000 workflow launches per month, with email and chat support. Growth costs 30.00 USD per month for up to 10,000 user profiles; SMS delivery fees vary by country and provider. Reteno recommends Yespo CDP for businesses without an app.

Who it is for

Reteno suits mobile app teams that want event-triggered messaging, automated journeys, and segmentation across channels. Its own guidance points businesses without a mobile app to Yespo CDP instead.

What is good

  • Supports seven messaging channel types
  • Unlimited segments using contact data and complex conditions
  • Free Startup includes unlimited mobile pushes
  • SDKs listed for major mobile development frameworks
  • AI agents can manage workflows through named tools

What to know first

  • Free Startup allows 1,000 sends in each channel monthly
  • Free Startup allows 20,000 workflow launches monthly
  • SMS fees vary by country and provider
  • Designed specifically for mobile applications

Verdict

Reteno offers mobile-focused campaigns, segmentation, and automation across several messaging channels. The free Startup plan has monthly send and workflow limits; Growth costs 30.00 USD per month, with SMS fees varying.

Reteno plans and pricing

All plans
Startup Free Unlimited mobile pushes · 1,000 sends in each channel per month · 20,000 workflow launches/month · unlimited segments · email and chat support reteno.com · 30 Sept 2026
Growth $30/mo $30/mo; up to 10K user profiles Unlimited workflows · 8 channels included · dedicated Customer Success manager · SMS delivery fees vary by country and provider reteno.com · 30 Sept 2026
Enterprise Not published Custom Over 250K user profiles · custom machine learning algorithms · custom retention strategy reteno.com · 30 Sept 2026

Compared on mobile marketing automation software

Free plan
Yes
Mobile OS support
ios_and_android
Mobile analytics
Yes
Behavioral triggers
Yes
Visual journey builder
Yes
A/B testing
Yes
Data export
Yes

Best Reteno alternatives

See all 12
Two bars OneSignal Free tier No. 1$19/mo6.7 Two bars Pushwoosh Free tier No. 2$5/mo6.7 One bar EngageLab Paid plans No. 4—5.8 One bar Airship Experimentation Paid plans No. 5—5.5 One bar Batch Paid plans No. 6—5.5 One bar Iterable Paid plans No. 7—5.4