Rent Dynamics CRM is a web-based multifamily solution for marketing, leasing, and resident retention. Its business intelligence features give teams visibility into the path from lead to lease. The Leasing Dashboard organizes daily work, including phone, email, and SMS requests, follow-ups, appointments, and agent assignments. Teams can track prospects and residents and view each contact’s follow-up history. Rent Dynamics describes its Contact Center as an extension of a property's team. Its Voice of Customer service can be paired with the multifamily CRM or used independently. Entrata says it continues to maintain Rent Dynamics CRM and Contact Center for communities. The product is paid, with pricing available on request; the official site directs visitors to request a demo. Property managers can reach support at [email protected] or 877-206-0179. The company says it monitors systems that handle production or sensitive data, including personally identifiable information.
Who it is for
It suits multifamily property teams managing prospect and resident communications across marketing, leasing, and retention. Property managers can contact support by email or phone.
What is good
- Tracks lead-to-lease pipeline with business intelligence
- Dashboard groups calls, email, SMS, and follow-ups
- Shows contact-level follow-up history
- Contact Center can extend a property's team
What to know first
- Paid product; pricing is available on request
- Web platform only
Verdict
Rent Dynamics CRM brings prospect and resident tracking together with leasing communications and follow-ups. Pricing requires an inquiry, and its listed platform is web.
Rent Dynamics CRM plans and pricing
All plansCompared on property management CRM software
- Lead capture
- Yes
- Leasing pipeline
- Yes
- Applicant messaging
- Yes
- Contact history
- Yes
- SMS messaging
- Yes
- Property software sync
- Yes
