Freedom251 › Social Media Management - Enterprise Software
Loomly
by Loomly
What Loomly is
Loomly is a paid social media management platform from Loomly, a maker founded in 2015. It runs on the web, iOS, and Android and supports Instagram, LinkedIn, Facebook, TikTok, YouTube, Threads, Google Business Profile, Pinterest, and Snapchat. Accounts can connect up to 12 social accounts. A social inbox gathers conversations, while approval workflows support content review. Advanced analytics helps track social performance. Loomly offers plans for different team and account sizes. Starter provides 12 social accounts, three users, and unlimited calendars for $65 a month, billed monthly. Beyond costs $332 a month, billed monthly, with 60 social accounts, unlimited users, and unlimited calendars. Loomly lists a starting price of $49/mo when billed annually and offers a 7-day trial. There is no free plan.
Who it suits
Loomly suits social media managers and teams coordinating publishing, approvals, inbox work, and analytics across multiple networks. Its plans support three users or unlimited users, depending on the plan.
What it does well
- Supports nine listed social networks
- Social inbox centralizes conversations
- Approval workflow supports content review
- Advanced analytics included
- Available on web, iOS, and Android
What to know first
- No free plan
- Starter limits teams to three users
- Annual starting price differs from monthly plans
Limits
The 7-day trial is time-limited, and no free plan is offered. Starter includes 12 social accounts and three users; Beyond includes 60 accounts and unlimited users, while Enterprise is for 61 or more accounts.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Starter | Per month, billed monthly · 12 social accounts · 3 users · unlimited calendars · limited monthly AI usage · 2 social-listening uses per month | $65 a month |
| Beyond | Per month, billed monthly · 60 social accounts · unlimited users · unlimited calendars · extended monthly AI usage · 5 social-listening uses per month · custom branding · custom roles and workflows | $332 a month |
| Beyond (annual billing) | Per month, billed yearly ($2,988 per year) · 60 social accounts · unlimited users · unlimited calendars · extended monthly AI usage · 5 social-listening uses per month · custom branding · custom roles and workflows | $249 a month |
| Starter (annual billing) | Per month, billed yearly ($588 per year) · 12 social accounts · 3 users · unlimited calendars · limited monthly AI usage · 2 social-listening uses per month | $49 a month |
| Enterprise | Price tailored to your business · 61+ social accounts · unlimited users · unlimited calendars · priority support · pricing at scale | On request |
As loomly.com lists them, read 15 Oct 2026. The maker's own page has the final word.
Getting started
- Visit the Loomly website.
- Choose the web, iOS, or Android platform.
- Start the 7-day trial or select a paid plan.
- Connect the social accounts you want to manage.
- Set up calendars, inbox use, and approval workflows for your team.
Verdict
Loomly combines multi-network publishing support with inbox, approvals, and advanced analytics. Check the account, user, and billing limits against your team before choosing a plan.
Questions
Does Loomly have a free plan or trial?
There is no free plan. Loomly offers a 7-day trial.
Which social networks does Loomly support?
It supports Instagram, LinkedIn, Facebook, TikTok, YouTube, Threads, Google Business Profile, Pinterest, and Snapchat.
Which platforms can I use Loomly on?
Loomly is available on the web, iOS, and Android.
What are the Starter and Beyond limits?
Starter includes 12 social accounts, three users, and unlimited calendars. Beyond includes 60 social accounts, unlimited users, and unlimited calendars.
Who makes Loomly?
The maker is Loomly, founded in 2015.
Facts from Loomly's own pages
- AI functions
- The current plans include an AI Assistant, post generation, AI captions, social listening, AI replies and AI analytics, with usage limits varying by plan. · loomly.com, 15 Oct 2026
- Analytics and reporting
- The product provides audience and account insights, post-performance tracking, scheduled reports, PDF or CSV exports and link-click tracking. · loomly.com, 15 Oct 2026
- Analytics level
- advanced · loomly.com, 20 Sept 2026
- API availability
- An independent API directory reports that Loomly publishes no public product API reference or machine-readable specification; its programmable product surface is partner-gated through Zapier, while a read-only status API is public. · apis.io, 15 Oct 2026
- Approval workflow
- Yes · loomly.com, 20 Sept 2026
- Approval workflows
- Teams can define roles and permissions, comment in real time, use custom approval workflows, and retain post version history. · loomly.com, 15 Oct 2026
- Authentication security
- Two-factor authentication is included, and Beyond adds enforcement of two-factor authentication at calendar level. · loomly.com, 15 Oct 2026
- Campaign management
- Campaign tools include list and calendar views, labels, UTM parameters, hashtag management, templates and advanced analytics. · loomly.com, 15 Oct 2026
- Company founding and scale
- Loomly says it was founded in 2015, has more than 15 employees and serves over 50,000 customers. · loomly.com, 15 Oct 2026
- Company headquarters listing
- G2 lists Loomly's headquarters location as Los Angeles, California. · g2.com, 15 Oct 2026
- Creative integrations
- Content creation integrations include Canva export, Google Drive uploads, Giphy and Unsplash. · loomly.com, 15 Oct 2026
- Current legal operator
- The pricing page identifies Bending Spoons Operations S.p.A. as the company behind the service, with a registered Milan, Italy address. · loomly.com, 15 Oct 2026
- Custom channels
- Each calendar can have one custom channel for unsupported social, online or offline outlets, but publishing there requires a reminder and manual posting. · loomly.zendesk.com, 15 Oct 2026
- Documentation depth
- The Help Center is organized into new features, billing, channels, onboarding, calendar and creation, analytics, troubleshooting, collaboration, and engagement categories. · loomly.zendesk.com, 15 Oct 2026
- Founded
- 2015 · loomly.com, 28 Sept 2026
- Free plan
- No · loomly.com, 20 Sept 2026
- Headquarters
- Milan, Italy · loomly.com, 23 Oct 2026
- License
- The terms grant only a limited, non-exclusive, non-transferable and revocable right to use the service and prohibit copying, reverse engineering or redistribution, indicating proprietary software. · loomly.com, 15 Oct 2026
- Limit: analytics depth
- TrustRadius synthesis says some users want more comprehensive analytics and reports inefficiencies or technical issues during post creation. · trustradius.com, 15 Oct 2026
- Limit: media processing
- TrustRadius synthesis records complaints about blurry image uploads and slow video processing. · trustradius.com, 15 Oct 2026
- Limit: mobile reliability
- Google Play reviewers report that the mobile app is glitchy, difficult to use and less capable than the web version, including connection and editing problems. · play.google.com, 15 Oct 2026
- Limit: native-channel coverage
- The Help Center states that custom channels require manual publishing, and Threads currently lacks interactions and analytics because of API limitations. · loomly.zendesk.com, 15 Oct 2026
- Notable app update
- Google Play records an August 28, 2026 update that fixed a crash when opening the app on Android 14 devices. · play.google.com, 15 Oct 2026
- Notable dated update
- Loomly's terms page records a last update date of October 1, 2026. · loomly.com, 15 Oct 2026
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