Attention

Paid Web

What Attention is

Attention is an AI-powered sales solution that records and transcribes conversations, links them to CRM records, and helps sales teams manage follow-up and coaching. Its AI extracts call details for CRM updates, and the sales reps page describes one-click updates. Attention can draft follow-up emails using the customer's words and provide live coaching and AI battlecards for responding to objections. Scorecards can use frameworks such as MEDDIC or BANT, or criteria supplied by the customer. Ask Attention Anything searches calls and connected knowledge sources, returns relevant call snippets, and can help identify win and loss trends. The integrations page lists more than 200 integrations, including HubSpot and Salesforce. Attention says it supports multilingual call recording and translation. The web-based product has custom pricing available by contacting the company. Attention was founded in 2021 and is headquartered in New York. It says data is encrypted in transit and at rest, with access limited to authorized employees and logged; it also states SOC 2 Type II and HIPAA compliance.

Who it suits

Attention suits sales teams seeking call capture, CRM updates, follow-up assistance, and real-time coaching. Its custom scorecards and enterprise onboarding options may also fit organizations with specific coaching or CRM setup needs.

What it does well

Links recorded calls to CRM records.
Generates follow-up emails from customer wording.
Supports MEDDIC, BANT, or custom scorecards.
Lists more than 200 integrations.
Supports multilingual recording and translation.

What to know first

Pricing is available only on request.
Enterprise onboarding and support details are described for enterprise customers.

Plans

Plan	Billed and limits	Price
Custom pricing	Contact Attention for a quote	On request

As attention.com lists them, read 11 Oct 2026. The maker's own page has the final word.

Getting started

Open https://www.attention.com/
Contact Attention for custom pricing
Use the web application
Connect a CRM such as HubSpot or Salesforce
Configure CRM and calendar synchronization
Set up task sequences and multichannel follow-up

Verdict

Attention combines call documentation, sales coaching, and CRM-oriented workflows in a web product. Prospective buyers need to request a quote and assess whether its listed workflows match their sales process.

Questions

How much does Attention cost?

Attention uses paid, custom pricing. Contact the company for a quote.

Which platforms does Attention support?

Attention is available on the web.

Does Attention integrate with CRMs?

Yes. Its integrations page lists more than 200 integrations, including HubSpot and Salesforce, and it supports CRM synchronization.

Can Attention record multilingual calls?

Attention says it supports multilingual call recording and translation.

What security and compliance does Attention provide?

Attention states that data is encrypted in transit and at rest, access is restricted and logged, and the service is SOC 2 Type II and HIPAA compliant.

What onboarding is available for enterprise customers?

Enterprise onboarding includes personalized onboarding, CRM setup, training, and a dedicated account manager.

Facts from Attention's own pages

Call capture: Attention records and transcribes sales conversations and links them to CRM records. · attention.com, 11 Oct 2026
Company: Attention says it was founded at the end of 2021 and is headquartered in New York. · attention.com, 11 Oct 2026
Compliance: Attention states that it is SOC 2 Type II and HIPAA compliant and maintains a Business Associate Agreement for healthcare and other regulated customers. · attention.com, 11 Oct 2026
CRM updates: Its AI extracts call data and syncs it with CRM systems, and the sales reps page describes one-click CRM updates. · attention.com, 11 Oct 2026
Cross-call search: Ask Attention Anything searches calls and connected knowledge sources, returns answers with relevant call snippets, and helps identify win and loss trends. · attention.com, 11 Oct 2026
Enterprise onboarding and support: The enterprise page describes personalized onboarding and CRM setup, training, and a dedicated account manager. · attention.com, 11 Oct 2026
Follow-ups: Attention can generate follow-up emails using the customer's words from calls. · attention.com, 11 Oct 2026
Founded: 2021 · attention.com, 28 Sept 2026
Headquarters: New York, United States · attention.com, 28 Sept 2026
Integrations: Attention's integrations page lists more than 200 integrations; it names HubSpot and Salesforce among its CRM integrations. · attention.com, 11 Oct 2026
Live coaching: Attention provides real-time coaching and AI battlecards to help sales reps respond to objections during calls. · attention.com, 11 Oct 2026
Multilingual support: Attention says it supports multilingual call recording and translation. · attention.com, 11 Oct 2026
Purpose: Attention is an AI-powered sales solution that automates CRM data entry, provides real-time sales coaching, and offers custom workflows. · attention.com, 11 Oct 2026
Scorecards: Its AI coaching scorecards can use frameworks such as MEDDIC and BANT, or criteria a customer supplies. · attention.com, 11 Oct 2026
Security: Attention says data is encrypted in transit using TLS 1.2 and TLS 1.3, encrypted at rest, and accessible only to authorized employees with access logged. · attention.com, 11 Oct 2026

Where Attention stands on Freedom251

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