Zeotap CDP

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What Zeotap CDP is

Zeotap CDP is an enterprise customer data platform for collecting information from multiple sources, resolving identifiers, and building unified customer profiles. It cleans raw data and supports audience segmentation, activation, and cross-channel customer journeys. Audience Boost adds identifiers to profiles to improve reach and matching in paid media. ZeoAI offers a conversational agent for creating segments and examining data, along with decisioning for targeting and personalised delivery. Real-time personalisation can respond to customer interactions and attribute changes. Deployment options include packaged SaaS, composable setups on data warehouses, client-hosted environments, and hybrid combinations. Integrations cover advertising, CRM, marketing automation, analytics, warehouses, cloud storage, and other categories. Listed warehouse options include Snowflake, BigQuery, Databricks, ClickHouse, and Redshift, although Redshift is not yet supported for prepared tables. Zeotap describes zero-copy architecture, privacy controls, consent management, encryption, hashing, and compliance support. The platform provides a REST API and is available through web, API, and self-hosted deployments. Pricing is on request.

Who it suits

Zeotap presents CDP solutions for marketing teams and IT or data teams. It also lists uses for retail, telecoms and media, sports and entertainment, and financial services.

What it does well

Unifies identifiers into customer profiles
Supports real-time personalisation
Audience Boost improves paid-media matching
Multiple deployment models available
REST API manages platform resources

What to know first

Pricing is available only on request
Redshift lacks prepared-table support
Premium support terms vary by agreement

Plans

Plan	Billed and limits	Price
Zeotap CDP	Pricing not publicly stated; request a demo	On request

As zeotap.com lists them, read 9 Oct 2026. The maker's own page has the final word.

Verdict

Zeotap CDP combines profile unification, audience activation, personalisation, and data-warehouse deployment choices. Buyers should request a demo and pricing details to assess fit and support coverage.

Facts from Zeotap CDP's own pages

Activation: Zeotap supports cross-channel customer journeys and real-time personalisation based on customer interactions and attribute changes. · zeotap.com, 9 Oct 2026
AI features: ZeoAI includes a conversational agent for creating segments and analyzing data, as well as decisioning for targeting and personalized delivery. · zeotap.com, 9 Oct 2026
API: Zeotap provides a REST API for managing warehouses, models, destinations, audiences, orchestrations, and other platform resources. · agentic-docs.zeotap.com, 9 Oct 2026
Audience Boost: Audience Boost enriches customer profiles with identifiers to improve audience reach and match rates in paid media. · zeotap.com, 9 Oct 2026
Audience enrichment: Audience Boost enriches customer profiles with additional identifiers to improve audience matching. · zeotap.com, 9 Oct 2026
Customer profiles: The platform cleanses and unifies raw data to provide customer profiles. · zeotap.com, 9 Oct 2026
Customer view: The platform cleanses and unifies raw data to provide panoramic customer profiles. · zeotap.com, 9 Oct 2026
Deployment: InfraFlex supports packaged SaaS, composable deployments on data warehouses, client-hosted deployments, and hybrid combinations. · zeotap.com, 9 Oct 2026
Founded: 2014 · zeotap.com, 28 Sept 2026
Headquarters: Berlin, Germany · zeotap.com, 28 Sept 2026
Integrations: The integration library lists connectors across advertising, CRM, marketing automation, analytics, data warehouses, cloud storage, and other categories. · zeotap.com, 9 Oct 2026
Intended users: Zeotap presents its solutions for marketing teams and IT and data teams, with industry pages for retail, telecoms and media, sports and entertainment, and financial services. · zeotap.com, 9 Oct 2026
Personalization: The platform supports cross-channel customer journeys and real-time personalization triggered by customer interactions and attribute changes. · zeotap.com, 9 Oct 2026
Pricing: The Snowflake Native App subscription tier depends on event volume, audience size, and feature set, and the current rate card is available from the account team. · agentic-docs.zeotap.com, 9 Oct 2026
Pricing availability: The pages reviewed direct prospects to book or schedule a demo and do not state a product price. · zeotap.com, 9 Oct 2026
Privacy: The platform incorporates consent choices into customer profiles and describes its privacy approach as German-grade. · zeotap.com, 9 Oct 2026
Privacy and compliance: Zeotap says it provides privacy tools, consent management, access controls, and support for GDPR, SOC 2, ISO 27001, ISO 27701, and CSA STAR Level Two. · zeotap.com, 9 Oct 2026
Product: Zeotap describes its product as an enterprise Customer Data Platform for unifying and activating customer data. · zeotap.com, 9 Oct 2026
Security: Zeotap describes zero-copy architecture, raw PII encryption, hashing, and data controls as parts of its security approach. · zeotap.com, 9 Oct 2026
Security architecture: Zeotap describes a zero-copy architecture intended to avoid unnecessary data duplication or transfer. · zeotap.com, 9 Oct 2026
Support: The public site invites prospective customers to book a demo and directs existing clients to their Zeotap team for help setting up integrations. · zeotap.com, 9 Oct 2026
Warehouse options: Zeotap documentation lists Snowflake, BigQuery, Databricks, ClickHouse, and Redshift among its warehouse options, while noting Redshift is not yet supported for prepared tables. · agentic-docs.zeotap.com, 9 Oct 2026
What it does: Zeotap CDP collects customer data from multiple sources, unifies identifiers into customer profiles, and supports audience segmentation and activation across marketing channels. · zeotap.com, 9 Oct 2026