SVARA is a web-based unified inbox that brings social messages and email into team chat. It connects Instagram, Facebook, LinkedIn, YouTube, and email, then sends drafted replies into Slack for approval, editing, or skipping. Drafts follow a brand tone supplied through terms, FAQs, and other guidance, and SVARA learns from approved replies. Teams can enable automatic answers for approved repeat questions and turn them off anytime. New or sensitive messages remain drafts, while conversations needing judgment are flagged for human review. SVARA says most teams can connect accounts and start receiving Slack drafts in under 20 minutes without developer work. It targets small teams and creator-led brands. TikTok DMs are unsupported because TikTok has no public messaging API; WhatsApp, Microsoft Teams, and Discord are marked coming soon. The SVARA plan costs 89.00 USD per month for one social account, a unified inbox, comment management, and reply automation. Annual billing is shown as 20% off, prices exclude VAT, and a seven-day refund is offered.
Who it is for
SVARA suits small teams and creator-led brands handling social comments, direct messages, and email. It is especially relevant when Slack review and brand-guided reply drafts are part of the workflow.
What is good
- Connects five listed channels
- Drafts replies in a brand tone
- Routes drafts to Slack
- Supports automatic repeat-question answers
- Offers human review flags
What to know first
- TikTok DMs are unsupported
- Several integrations are coming soon
- No free plan
- Prices exclude VAT
Verdict
SVARA combines a multichannel inbox with Slack-based drafting and review. Its channel limits, coming-soon integrations, and single-account listed plan are important considerations before choosing it.
SVARA plans and pricing
All plansCompared on social customer service software
- Free plan
- No
- Social accounts
- 1
- Unified social inbox
- Yes
- Comment management
- Yes
- Reply automation
- Yes
