Freedom251 › Marketing Automation Software

Sailthru

Name: Sailthru
Author: Sailthru

Paid AndroidAPIiPhoneWeb

What Sailthru is

Sailthru is a paid cross-channel marketing platform for creating personalized customer experiences across email, web, and mobile. Campaigns can run through email, SMS, mobile push, in-app, and web channels. Email automation, audience segmentation, and A/B testing are included. Sailthru uses AI and machine learning to build unified customer profiles, then applies those profiles to messaging, content creation, recommendations, and predictive insights. Lifecycle Optimizer coordinates customer journeys, while a central workspace stores content, templates, and journeys. Analytics include configurable dashboards, alert monitoring, scheduled reports, and data streaming to customer data platforms, business-intelligence tools, and advertising technology. Zeta describes Sailthru as intended for media, publishing, and retail brands. Google Product Sync, the Content API, and content-management integrations can populate content feeds. Developer libraries cover Java, JavaScript, Node.js, .NET, Perl, PHP5, Python, and Ruby. The Mobile REST API supports analytics, messages, notifications, and device updates. Sailthru runs on Android, iOS, web, and API platforms. Pricing is available on request.

Who it suits

Sailthru suits media, publishing, and retail brands needing coordinated personalized campaigns across several channels. It also fits teams that need journey automation, audience analysis, and content-feed integrations.

What it does well

Supports email, SMS, push, in-app, and web campaigns
Includes audience segmentation, automation, and A/B testing
AI creates unified profiles and personalization insights
Offers dashboards, alerts, reports, and data streaming
Developer libraries cover eight listed programming languages

What to know first

Paid service with pricing available only on request
Content API requests cannot exceed 20,000 content items

Limits

The Content API does not support requests for more than 20,000 content items. Sailthru is offered through a custom plan with pricing available on request.

Plans

Plan	Billed and limits	Price
Custom	Pricing not listed; request a demo	On request

As zetaglobal.com lists them, read 12 Oct 2026. The maker's own page has the final word.

Getting started

Open the Sailthru product website
Request a demo for the Custom plan
Connect content through Google Product Sync, the Content API, or a content-management integration
Choose campaign channels such as email, SMS, push, in-app, or web
Configure API clients with IP restrictions and analytics or push permissions

Verdict

Sailthru brings multichannel campaigns, customer profiles, journey automation, and analytics into one platform. Its listed integrations and APIs support teams with technical content and data workflows, while pricing requires a request.

Questions

What channels does Sailthru support?

Email, SMS, mobile push, in-app, and web campaigns are listed.

Which platforms are available?

Sailthru supports Android, iOS, web, and API access.

How is Sailthru priced?

It is a paid Custom plan with pricing available on request.

What does the Mobile REST API provide?

It supports analytics, messages and notifications, and device updates. API clients can be restricted by IP address and granted analytics or push permissions.

Which programming languages have client libraries?

Libraries are listed for Java, JavaScript, Node.js, .NET, Perl, PHP5, Python, and Ruby.

What is the Content API limit?

The Content API does not support requests for more than 20,000 content items.

Facts from Sailthru's own pages

A/B testing: Yes · zetaglobal.com, 20 Sept 2026
Analytics: The product page lists analytics, configurable dashboards, alert-based monitoring, scheduled reports, and data streaming to CDPs, BI tools, and adtech. · zetaglobal.com, 12 Oct 2026
API access: Sailthru’s Mobile REST API supports analytics, messages and notifications, and device updates; API clients can be restricted by IP address and granted analytics or push notification permissions. · products.zetaglobal.com, 12 Oct 2026
Audience: Zeta describes Sailthru as built for media, publishing, and retail brands. · zetaglobal.com, 12 Oct 2026
Channels: The product page lists email, SMS, mobile push, in-app, and web campaigns. · zetaglobal.com, 12 Oct 2026
Customer profiles: Sailthru uses AI and machine learning to create unified customer profiles for personalized messaging. · zetaglobal.com, 12 Oct 2026
Developer libraries: API client libraries are listed for Java, JavaScript, Node.js, .NET, Perl, PHP5, Python, and Ruby. · products.zetaglobal.com, 12 Oct 2026
Email automation: Yes · zetaglobal.com, 20 Sept 2026
Headquarters: New York City, New York, United States · zetaglobal.com, 28 Sept 2026
Integrations: Sailthru documentation describes Google Product Sync, the Content API, and content management system integrations for populating content feeds. · products.zetaglobal.com, 12 Oct 2026
Journey automation: Lifecycle Optimizer orchestrates customer journeys, and the platform centralizes content, templates, and journeys. · zetaglobal.com, 12 Oct 2026
Notable limit: The Content API does not support requests for more than 20,000 content items. · products.zetaglobal.com, 12 Oct 2026
Personalization: The page describes AI-powered content creation, recommendations, and predictive insights for one-to-one personalization. · zetaglobal.com, 12 Oct 2026
Product: Sailthru is a cross-channel marketing platform for personalized customer experiences across email, web, and mobile. · knowledgebase.zetaglobal.com, 12 Oct 2026
Security: For Connect exports to Amazon S3, Sailthru says data is encrypted in transit with SSL and supports S3 default encryption at rest; it advises blocking public access to the bucket. · products.zetaglobal.com, 12 Oct 2026
Audience segmentation: Yes · zetaglobal.com, 20 Sept 2026
Support: Sailthru documentation directs users to create a support ticket in the support portal, or contact their Zeta representative if they lack portal access. · products.zetaglobal.com, 12 Oct 2026