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Plausible Analytics
What Plausible Analytics is
Plausible Analytics is a paid web analytics service from Plausible Analytics, founded in 2018. It tracks events, conversion funnels, ecommerce activity, journeys, automatic scrolling, real-time updates, and bots, with API access and extended data retention. Session recordings are not included. Starter costs $9 a month, billed monthly, for one site, up to 10k monthly pageviews, and three years of data retention. Growth costs $14 a month for up to three sites and three team members. Business costs $19 a month for up to 10 sites and 10 team members, five years of retention, and 600 Stats API requests per hour. Enterprise uses custom terms. A 30-day trial requires no credit card. Plausible says it does not process personal data or track individual users, uses no cookies, and keeps visitor data on European-company servers within the EU. Its public code can be audited or run independently.
Who it suits
Plausible suits site owners and teams needing event, funnel, ecommerce, and API analytics without cookies or individual-user tracking. Growth and Business add multiple sites and team management.
What it does well
- 30-day trial without a credit card
- No cookies or cookie banner requirement
- EU-based visitor-data processing
- Public, auditable open-source code
- Event, funnel, and ecommerce tracking
What to know first
- No free plan
- Session recordings are not included
- Starter is limited to one site
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Starter | billed monthly · 1 site · 3 years of data retention | $9 a month |
| Growth | billed monthly · 3 sites · 3 team members | $14 a month |
| Business | billed monthly · 10 sites · 10 team members · 5 years of data retention · 600 Stats API requests per hour | $19 a month |
| Enterprise | 10+ sites · 10+ team members · 600+ Stats API requests per hour · 5+ years of data retention | On request |
As plausible.io lists them, read 28 Sept 2026. The maker's own page has the final word.
Verdict
Plausible Analytics focuses on privacy-oriented web measurement with funnels, ecommerce tracking, integrations, and API access. Its paid plans scale site and team limits, while the trial allows evaluation before subscribing.
Facts from Plausible Analytics's own pages
- API access
- Business includes Stats API access, while Enterprise adds Sites API access. · plausible.io, 28 Sept 2026
- Company profile
- Plausible is independent, self-funded, bootstrapped, profitable, and has 10 people since 2018. · plausible.io, 28 Sept 2026
- Conversion funnels
- Yes · plausible.io, 21 Sept 2026
- Cookies and consent
- It uses no cookies and says no cookie banner or GDPR consent is required. · plausible.io, 28 Sept 2026
- Customer scale
- The page reports 21k paying subscribers, 313B tracked pageviews, and 99.99% uptime over 90 days. · plausible.io, 28 Sept 2026
- Data retention
- Retention is 3 years on Starter, 5 years on Business, and 5+ years on Enterprise. · plausible.io, 28 Sept 2026
- Ecommerce tracking
- Yes · plausible.io, 21 Sept 2026
- EU hosting
- Visitor data is processed on European-company servers and never leaves the EU. · plausible.io, 28 Sept 2026
- Event tracking
- Yes · plausible.io, 21 Sept 2026
- Founded
- 2018 · plausible.io, 28 Sept 2026
- Free plan
- No · plausible.io, 21 Sept 2026
- Integrations
- Integrations include Google Analytics import, Search Console, Data Studio, Slack, and email reports. · plausible.io, 28 Sept 2026
- Notable features
- Features include automatic scroll tracking, real-time updates, funnels, journeys, and bot filtering. · plausible.io, 28 Sept 2026
- Open source
- The code is public, auditable, and available to run independently. · plausible.io, 28 Sept 2026
- Platforms and apps
- The page lists WordPress plugin, Google Tag Manager, Data Studio, and an NPM package. · plausible.io, 28 Sept 2026
- Privacy processing
- Plausible says it does not process personal data or track individual users. · plausible.io, 28 Sept 2026
- Session recordings
- No · plausible.io, 21 Sept 2026
- Starter limits
- Starter includes one site and supports up to 10k monthly pageviews. · plausible.io, 28 Sept 2026
- Starting price
- Paid plans start at $9 per month for Starter. · plausible.io, 28 Sept 2026
- Support options
- Plans include email/Slack reports, while Enterprise includes priority support. · plausible.io, 28 Sept 2026
- Team features
- Growth includes team management, shared links, embedded dashboards, and shared segments. · plausible.io, 28 Sept 2026
- Trial period
- The trial lasts 30 days and does not require a credit card. · plausible.io, 28 Sept 2026
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