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MTK Attribution
What MTK Attribution is
MTK Attribution connects a lead’s marketing journey to its CRM record, including the originating ad and later paid interactions. It records 43 attribution data points per lead, covering first and last touch, click IDs, journey details, and ad influence. Return visits are recorded as separate touchpoints, while the original first touch is retained. Other fields include the latest paid touch, elapsed time since it, and the count of paid interactions in the journey. The web product works with on-page forms from services such as Webflow, Wix, Squarespace, Elementor, Gravity Forms, GoHighLevel, and Framer, as well as plain HTML and dynamically injected forms. Attribution values can be written to user-named hidden fields and the dataLayer; HubSpot and Salesforce are listed as examples. Setup uses a Google Tag Manager Custom HTML tag and a license key for each client site. Plans start with one site at $29 a month. The maker describes the product as agency-oriented, with per-client licensing and one dashboard for management.
Who it suits
It is aimed at agencies managing attribution across client sites. It may suit teams that use supported forms and want marketing journey details attached to CRM leads.
What it does well
- Records 43 attribution data points per lead.
- Preserves first touch across return visits.
- Works with several named form builders and plain HTML.
- Installation uses one Google Tag Manager tag.
What to know first
- No free plan.
- Single-site plan costs $29 a month.
- More than 50 sites requires contacting for pricing.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Attribution — Single site | Monthly · 1 site | $29 a month |
| Attribution — Up to 30 sites | Monthly · Up to 30 sites | $299 a month |
| Attribution — Up to 50 sites | Monthly · Up to 50 sites | $399 a month |
| Attribution — Additional pricing | Contact for additional pricing · More than 50 sites | On request |
As boggsmtk.com lists them, read 9 Oct 2026. The maker's own page has the final word.
Verdict
MTK Attribution focuses on carrying touchpoint and ad data from forms into CRM workflows. Its per-site licensing and supported form connections are especially relevant to agencies.
Facts from MTK Attribution's own pages
- Ad influence
- Fields include the most recent paid touch, time since that touch, and the number of paid touches in the journey. · boggsmtk.com, 9 Oct 2026
- Attribution data
- The product describes 43 attribution data points on each lead, including first and last touch, click IDs, journey information, and ad influence. · boggsmtk.com, 9 Oct 2026
- Click IDs
- The tag captures ad-platform cookies and click IDs including gclid, gbraid, wbraid, msclkid, fbclid, _fbc, and _fbp for server-side tracking workflows. · boggsmtk.com, 9 Oct 2026
- CRM and data delivery
- Attribution values can be written into hidden form fields with names the user chooses and into the dataLayer; the page names HubSpot and Salesforce as examples. · boggsmtk.com, 9 Oct 2026
- Forms
- It says it works with on-page forms including Webflow, Wix, Squarespace, Elementor, Gravity Forms, GoHighLevel, Framer, and plain HTML, including dynamically injected forms. · boggsmtk.com, 9 Oct 2026
- Installation
- The maker says installation uses one Google Tag Manager Custom HTML tag and a license key for each client site, with no build step or site rebuild. · boggsmtk.com, 9 Oct 2026
- Intended users
- The maker describes MTK as made for agencies, with licensing per client and management through one dashboard. · boggsmtk.com, 9 Oct 2026
- Privacy and consent
- The product says it sets no third-party cookies and does no cross-site tracking, and that the site operator is responsible for disclosure and collecting regionally required visitor consent. · boggsmtk.com, 9 Oct 2026
- Purpose
- MTK Attribution attaches a lead’s marketing journey, including the ad that created it and later paid touches, to the lead in a CRM. · boggsmtk.com, 9 Oct 2026
- Reliability
- The tag is served from Cloudflare’s edge and is described as fail-open, so a load failure should not prevent the form from submitting. · boggsmtk.com, 9 Oct 2026
- Support
- The site lists email support at [email protected] and a Discord support link. · boggsmtk.com, 9 Oct 2026
- Timezone and imports
- The product says it can render timestamps in the client’s GA4 or ad-platform timezone and provides payloads for Meta CAPI event_time and Google Ads offline import. · boggsmtk.com, 9 Oct 2026
- Touchpoints
- It records each return visit as a touchpoint and preserves the first touch instead of overwriting it when a visitor returns through another channel. · boggsmtk.com, 9 Oct 2026
Where MTK Attribution stands on Freedom251
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