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MTK Attribution vs Windsor.ai

Both stand on conversion tracking. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

MTK Attribution

Free trial Web

MTK Attribution focuses on carrying touchpoint and ad data from forms into CRM workflows. Its per-site licensing and supported form connections are especially relevant to agencies.

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Windsor.ai

Free plan APIWeb

Windsor.ai connects a large range of data sources to analytics, storage, spreadsheet, and AI destinations, with scheduled and incremental transfer options. The lasting free tier is tightly limited, so review source, account, and sync needs before choosing a plan.

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The facts

MTK AttributionWindsor.ai
Free planA free trialYes
Open sourceNot publishedNo
Runs onWebAPI, Web
Lowest paid planAttribution — Single site: $29 a monthBasic annual: $19 a month
Plans published412
MakerNot publishedNot published
Websiteboggsmtk.comwindsor.ai
On conversion tracking#12 of 24#8 of 24

MTK Attribution: what it does well

  • Records 43 attribution data points per lead.
  • Preserves first touch across return visits.
  • Works with several named form builders and plain HTML.
  • Installation uses one Google Tag Manager tag.

What to know first

  • No free plan.
  • Single-site plan costs $29 a month.
  • More than 50 sites requires contacting for pricing.

Windsor.ai: what it does well

  • Connectors cover more than 350 sources.
  • Supports scheduled syncs, schema matching, and incremental loading.
  • Windsor MCP connects data with ChatGPT, Claude, and Copilot.
  • Free plan and 30-day trial are listed.
  • All plans include live chat support.

What to know first

  • Forever Free is limited to one user, one source, and one account.
  • Forever Free excludes scheduled sync backfills.
  • API requests are capped at 600 per minute and 10,000 per day.

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