Freedom251 › Automotive CRM Software
Keyloop enquiryMAX

What Keyloop enquiryMAX is
Keyloop enquiryMAX is showroom sales management software for car dealerships, covering online and offline activity across the consumer lifecycle. It tracks leads from walk-ins, website enquiries, phone interactions, and finance renewals. Sales teams can manage part-exchange appraisals, present new and used vehicles, and complete deals with Deal Builder. KPI tracking follows enquiries, appointments, test drives, orders, deliveries, and reasons for lost sales. Reports bring together sales activity and marketing data across manufacturers, dealer groups, and individual retailers. Keyloop describes the product as a SaaS web application with desktop and iPad access; the listed platforms are web and iOS. It integrates with Keyloop DMS and can include SMS capabilities, which are billed monthly according to usage calculated through the system. Pricing is available on request. The product specification includes support and maintenance, patches, upgrades, and bug fixes. Unless a quotation says otherwise, the minimum contract term is 36 months. Customers must use devices and browsers that meet Keyloop’s minimum specification; device provision and configuration are excluded from the described service.
Who it suits
enquiryMAX is intended for car dealerships that need to manage showroom sales activity, leads, appraisals, deals, and performance reporting. Its stated audience also includes car retailers and manufacturers.
What it does well
- Tracks leads from four listed sources
- Deal Builder supports deal completion
- KPI tracking includes deliveries and lost-sale reasons
- Integrated with Keyloop DMS
- Support, maintenance, patches, upgrades, and bug fixes included
What to know first
- Pricing is available on request
- Minimum contract term is 36 months unless quoted otherwise
- SMS capabilities incur usage-based monthly charges
- Device provision and configuration are excluded
Limits
SMS, when selected, incurs monthly charges based on usage calculated from the enquiryMAX system. Unless the quotation says otherwise, the minimum contract term is 36 months; device provision and configuration are excluded.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| enquiryMAX | base showroom management · configuration integration · provenance check · valuations-provider integration | On request |
| enquiryMAX Pro | base package · iDealfile · RapidRTC · applicable OEM leads · Treating Customers Fairly module · Deal Book · Demo Log · additional lead feed | On request |
| enquiryMAX Advanced | base package · iDealfile integration · RapidRTC integration | On request |
| enquiryMAX Corporate | corporate enquiry-management solution | On request |
| enquiryMAX NSC Reporting Portal | retailer showroom and lead-activity reporting | On request |
As keyloop.com lists them, read 21 Oct 2026. The maker's own page has the final word.
Getting started
- Visit the enquiryMAX product page on Keyloop’s website.
- Request pricing and a quotation from Keyloop.
- Choose an enquiryMAX plan suited to showroom, corporate enquiry, or reporting needs.
- Use desktop or iPad access through the SaaS web application.
- Use devices and browsers that meet Keyloop’s minimum specification.
Verdict
enquiryMAX combines lead handling, showroom sales workflows, and performance reporting for dealerships. Buyers should request a quotation and account for the stated contract term, device requirements, and any usage-based SMS charges.
Questions
How much does enquiryMAX cost?
Pricing is on request. SMS capabilities, if selected, are billed monthly based on usage calculated from enquiryMAX.
What platforms can I use?
The listed platforms are web and iOS. Keyloop describes desktop and iPad access to the SaaS web application.
Does enquiryMAX integrate with a DMS?
Yes. The product page says it is integrated with Keyloop DMS.
What plans are available?
Options include enquiryMAX, enquiryMAX Pro, enquiryMAX Advanced, enquiryMAX Corporate, and the enquiryMAX NSC Reporting Portal. Their listed components vary by plan.
Who makes enquiryMAX?
Keyloop provides enquiryMAX and describes its technology as serving car retailers and manufacturers.
What contract term applies?
Unless the quotation specifies otherwise, the minimum contract term is 36 months.
Facts from Keyloop enquiryMAX's own pages
- API authentication
- The API documentation describes OAuth client-credentials access tokens using a client ID and secret. · developer.keyloop.io, 21 Oct 2026
- API identifiers
- API calls require enterpriseId and storeId path identifiers supplied during pilot or dealership activation. · developer.keyloop.io, 21 Oct 2026
- API scope
- The developer portal lists customer, privacy, inventory, vehicle sales-order, payments, service-history, inspection and parts-order API products. · developer.keyloop.io, 21 Oct 2026
- Appraisal and deals
- It supports part-exchange appraisals, presentation of new and used vehicles, and deal completion with its Deal Builder feature. · keyloop.com, 9 Oct 2026
- Claimed outcome
- Keyloop claims an average 25% increase in enquiry capture after switching from a competing solution. · keyloop.com, 21 Oct 2026
- Company headquarters and size
- LinkedIn lists Reading, England as headquarters and a 1,001–5,000 employee size range. · linkedin.com, 21 Oct 2026
- Company history
- Keyloop says it emerged under the Keyloop name in 2021 after its acquisition by Francisco Partners. · keyloop.com, 9 Oct 2026
- Company legal name
- Crunchbase identifies the active private company legal name as Keyloop UK Ltd. · crunchbase.com, 21 Oct 2026
- Company ownership history
- Keyloop says Francisco Partners acquired the business in 2021, after which it operated under the Keyloop name. · keyloop.com, 21 Oct 2026
- Deal Builder
- Deal Builder is designed to let showroom staff configure and complete transactions with customers immediately. · keyloop.com, 21 Oct 2026
- Delivery model
- The contractual specification describes enquiryMAX as a standalone SaaS web application with desktop and iPad access. · keyloop.com, 21 Oct 2026
- Extensibility limit
- Keyloop says endpoint and parameter availability varies by dealer-management system and country, with rollout prioritized by demand. · developer.keyloop.io, 21 Oct 2026
- Headquarters
- Reading, England, UK · keyloop.com, 28 Sept 2026
- Independent listing status
- Clutch lists enquiryMAX Ltd as not yet reviewed and shows undisclosed project pricing and hourly rates. · clutch.co, 21 Oct 2026
- Integration
- The product page says enquiryMAX is integrated with Keyloop DMS. · keyloop.com, 9 Oct 2026
- Integrations
- Package options list valuations-provider, iDealfile, RapidRTC and applicable OEM-lead integrations. · keyloop.com, 21 Oct 2026
- Integration: Vehicle Vision Assist
- Vehicle Vision Assist sends visual-appraisal assets and status changes into enquiryMAX leads with links to videos and photos. · keyloop.com, 21 Oct 2026
- Intended customers
- Keyloop describes its technology as serving car retailers and manufacturers, and enquiryMAX as showroom sales management software for car dealerships. · keyloop.com, 9 Oct 2026
- KPI tracking
- Reported metrics include captured enquiries, appointments, test drives, orders, deliveries and reasons for lost sales. · keyloop.com, 21 Oct 2026
- Lead capture
- The product collects and manages leads from dealership walk-ins, websites, telephone contacts and finance renewals. · keyloop.com, 21 Oct 2026
- Lead management
- It monitors leads from retailer walk-ins, website enquiries, telephone interactions and finance renewals. · keyloop.com, 9 Oct 2026
- Licence
- The product specification grants a term-based licence to use Keyloop software; no open-source licence is stated. · keyloop.com, 21 Oct 2026
- Limit: customer devices
- Customers must provide devices and browsers meeting Keyloop’s changing minimum specifications. · keyloop.com, 21 Oct 2026
- Limit: ecosystem dependence
- VendorMotive says tight Keyloop DMS integration may appeal to Keyloop dealers but can reduce flexibility across other DMS platforms. · vendormotive.com, 21 Oct 2026
Where Keyloop enquiryMAX stands on Freedom251
- Automotive CRM Software#19 of 33