Freedom251 › HR Workflow Automation Software
Drag
What Drag is
Drag is a shared inbox for teams handling customer email in Gmail, available inside Gmail or through the Drag web app. Teammates can organize messages on boards, assign work, add notes and shared drafts, and use collision detection to coordinate replies. Drag also brings email, WhatsApp, live chat in early access, and a help center into one queue. Its Varley AI features include Copilot, Agents, Intelligence, and email assists; AI is included in Plus and Pro, while Starter can add AI credits. Integrations include Google Workspace services and WhatsApp, more than 5,000 apps through Zapier, a REST API, and an MCP server. Plans allow unlimited users without a seat minimum. Starter includes up to 10 automation rules and a three-month reporting window; Plus and Pro provide unlimited rules and longer reporting windows. Pricing starts at $12/user/mo billed annually, and a seven-day trial includes Pro features without requiring a credit card.
Who it suits
Drag suits teams of up to 200 people working in Gmail and Google Workspace, including support, sales, operations, IT, and HR teams. It is for groups that need to coordinate customer conversations and work across several channels.
What it does well
- Shared boards, assignments, notes, and drafts
- Collision detection helps coordinate replies
- Email, WhatsApp, and help center in one queue
- Unlimited users with no seat minimum
- Seven-day trial includes Pro features
What to know first
- No free plan
- Live chat is in early access
- Starter has up to 10 automation rules
Limits
Starter includes up to 10 automation rules and a 3-month reporting window. AI features are included in Plus and Pro; Starter can add AI credits.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Starter | billed yearly; $16 billed monthly · Shared inboxes · Kanban/list/preview boards · assignments and @mentions · templates, notes, subtasks · Chrome, web, desktop and mobile apps · 10 automation rules · 3-month reporting | $12 a month |
| Plus | billed yearly; $22 billed monthly · Everything in Starter · six AI assists · Copilot · Intelligence · AI help-center search · advanced live chat · onboarding help · unlimited automation · email sequences · custom views · 6-month reporting | $18 a month |
| Pro | billed yearly; $30 billed monthly · Everything in Plus · WhatsApp · Drag Agent · API and MCP access · AI knowledge links, FAQs and files · business hours and SLA rules · round-robin assignment · custom fields and roles · priority support · 12-month reporting | $24 a month |
As dragapp.com lists them, read 15 Oct 2026. The maker's own page has the final word.
Getting started
- Visit the Drag website.
- Start the 7-day free trial; it includes Pro features and requires no credit card.
- Use Drag in Gmail or the Drag web app.
- Choose a plan: Starter, Plus, or Pro.
Verdict
Drag combines shared Gmail workflows with additional channels and AI features. Check the plan limits and pricing structure to see whether they fit your team.
Questions
Does Drag have a free plan?
No. Drag offers a 7-day free trial that includes every Pro feature and requires no credit card.
How much does Drag cost?
Listed monthly plan prices are 16.00 USD for Starter, 22.00 USD for Plus, and 30.00 USD for Pro. Annual pricing starts at $12/user/mo.
Which platforms does Drag support?
Drag lists Android, iOS, macOS, Windows, web, API, and extension platforms. It works with Gmail and is also available as a web app.
Which plan includes AI features?
AI features are included in Plus and Pro. Starter can add AI credits.
What integrations does Drag offer?
It connects natively with Google Workspace services and WhatsApp, supports 5,000+ apps through Zapier, and offers a REST API and MCP server.
Who makes Drag?
Drag is the product name given on its website, https://www.dragapp.com/.
Facts from Drag's own pages
- AI
- Varley provides Copilot, Agents, Intelligence, and email assists; AI features are included in Plus and Pro, while Starter can add AI credits. · dragapp.com, 2 Oct 2026
- AI agents
- Drag Agent can classify incoming email, retrieve context, take actions and resolve or escalate conversations. · dragapp.com, 15 Oct 2026
- AI assists
- Varley provides drafting, compose assistance, thread summaries, classification, sentiment detection and knowledge-base answers. · dragapp.com, 15 Oct 2026
- AI Copilot
- Copilot answers plain-language questions over inbox data and can propose actions that require confirmation. · dragapp.com, 15 Oct 2026
- API
- The public REST API uses API keys and JSON over https://app.dragapp.com/v2/ to access boards, columns, cards, tags and email sequences. · dragapp.com, 15 Oct 2026
- Apple requirements
- The iOS app requires iOS 12 or later, while the Mac version requires macOS 11 or later and an Apple M1-or-newer Mac. · apps.apple.com, 15 Oct 2026
- Automation
- Automation rules support routing, tagging, autoresponders and SLA-related workflows. · dragapp.com, 15 Oct 2026
- Board views
- Workspaces provide Kanban, list and preview-pane views, with saved filtered views. · dragapp.com, 15 Oct 2026
- Channels
- The product combines email, WhatsApp, live chat, help-center conversations and Google Groups on shared boards. · dragapp.com, 15 Oct 2026
- Collaboration
- Teams get assignments, internal notes, shared drafts, mentions, shared tags and collision detection. · dragapp.com, 15 Oct 2026
- Company size
- LinkedIn lists DragApp as a privately held software company with 11–50 employees and a London headquarters. · linkedin.com, 15 Oct 2026
- Documentation and support
- Drag provides API and MCP references, a Help Center, Drag Academy tutorials and support by chat or email. · academy.dragapp.com, 15 Oct 2026
- Founded
- Drag states that it was founded in 2017 by Nick Timms and Duda Bardavid. · dragapp.com, 15 Oct 2026
- Integrations
- Drag connects natively with Google Workspace services and WhatsApp, supports 5,000+ apps through Zapier, and offers a REST API and MCP server. · dragapp.com, 2 Oct 2026
- Legal name and funding profile
- Crunchbase identifies the legal name as DragApp.com Ltd, classifies it as private seed-stage and lists three funding rounds with amounts hidden. · crunchbase.com, 15 Oct 2026
- Limit: integration coverage
- A Software Advice reviewer wanted integrations that Drag did not yet provide. · softwareadvice.com, 15 Oct 2026
- Limit: mobile app
- Apple reviewers reported crashes, limited bulk deletion and missing attachment actions in the mobile app. · apps.apple.com, 15 Oct 2026
- Limit: Outlook support
- A Software Advice reviewer said Drag did not support their Outlook accounts. · softwareadvice.com, 15 Oct 2026
- Limit: subscription renewal
- A Software Advice reviewer complained about an automatic annual renewal and refusal of a refund. · softwareadvice.com, 15 Oct 2026
- MCP licence
- The MCP server source is open source under the MIT licence and is distributed through GitHub and npm as @dragapp/mcp-server. · dragapp.com, 15 Oct 2026
- MCP server
- Drag publishes an MCP server with 47 read/write tools across 12 categories for compatible AI clients. · dragapp.com, 15 Oct 2026
- Native integrations
- Gmail, Google Groups, Google Calendar, Google Drive and WhatsApp connect natively. · dragapp.com, 15 Oct 2026
- Notable product update
- The changelog records the March 21, 2023 release of a Zapier integration connecting Drag to more than 5,000 apps. · br.dragapp.com, 15 Oct 2026
- Plan limits
- All plans allow unlimited users with no seat minimum; Starter has up to 10 automation rules and a 3-month reporting window, compared with unlimited rules and 6 months on Plus and 12 months on Pro. · dragapp.com, 2 Oct 2026
Where Drag stands on Freedom251
- HR Workflow Automation Software#9 of 28
- Email Collaboration Software#12 of 35
- Shared Inbox Software#12 of 30
- AI Email Assistants#22 of 46
- Google Workspace Productivity Tools#15 of 22