Freedom251 › Complaint Management Software
CustomerSure
What CustomerSure is
CustomerSure is a Voice of Customer platform for regulated, service-driven organisations. It collects feedback through branded surveys for NPS, CSAT, CES and custom metrics, delivered by email or SMS. Analytics follow performance and highlight satisfaction drivers, themes and topics. AI analyzes feedback text for sentiment and risks, classifies themes, and creates summaries and recommendations. Teams can set real-time alerts, assign responses and monitor action through resolution. Integrations named by the product include Salesforce, Zendesk and Power BI, while a REST API supports feedback data integration and automated requests. Reports can be exported for regulatory use, with audit trails logged automatically. CustomerSure states that it is GDPR-compliant and UK-hosted, using access controls and encryption, and aligned with FCA, Ofwat, Ofgem, TSM and CQC standards. It supports omnichannel feedback, journey mapping, text analytics and closed-loop actions. Pricing starts at £1,999/mo, with no free plan and a free trial. SMS is billed separately, and VAT may apply.
Who it suits
It suits regulated organisations in financial services, housing, healthcare and utilities that need structured feedback programs and tracked follow-up. Teams needing CRM, service or BI integrations can use its named connections and REST API.
What it does well
- Branded NPS, CSAT, CES and custom surveys
- AI detects sentiment, risks and themes
- Real-time alerts support closed-loop action
- Regulator-ready exports and automatic audit trails
- GDPR-compliant, UK-hosted security controls
What to know first
- No free plan
- Starts at £1,999/mo
- SMS billed separately by volume
- VAT excluded where applicable
Limits
CX Starter costs £1,999 a month, billed monthly, and includes 30 users, 30 active surveys, 5,000 emails per month, 20 sites or teams, and one brand. SMS is billed separately by volume, and prices exclude VAT where applicable.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| CX Starter | £1999 / mo · 30 users · 30 active surveys · 5,000 emails per month · 20 sites or teams · 1 brand | £1,999 a month |
| CX Pro | £2000 – £7999 / mo · 30–200 users · 30–150 active surveys · 5,000–25,000 emails per month · 20–150 sites or teams · 1–5 brands · advanced AI insights · multilingual surveys · fine-grained permissions | On request |
| CX Platinum | Let’s tailor it together. · 200+ users · 150+ active surveys · 25,000+ emails per month · 150+ sites or teams · 5+ brands · advanced AI insights · multilingual surveys · fine-grained permissions · bespoke dashboards | On request |
As customersure.com lists them, read 2 Oct 2026. The maker's own page has the final word.
Getting started
- Open the CustomerSure website
- Arrange the risk-free pilot or choose a licence
- Use the web platform or REST API
- Configure branded surveys and feedback channels
- Connect Salesforce, Zendesk, Power BI, or other listed systems
- Set alerts and action-management workflows
Verdict
CustomerSure combines feedback collection, analysis and response management for regulated service organisations. Its paid plans include support, and a risk-free pilot usually lasts around one month.
Questions
How much does CustomerSure cost?
CX Starter is £1,999 a month, billed monthly. CX Pro and CX Platinum have pricing arrangements shown separately.
Is there a free plan or trial?
There is no free plan. CustomerSure offers a risk-free pilot that usually lasts around one month.
Which feedback channels are supported?
Branded surveys can be delivered by email or SMS, providing omnichannel feedback collection.
What integrations are listed?
The product page names Salesforce, Zendesk, and Power BI as example integrations. A REST API supports feedback data and automated requests.
Who is CustomerSure designed for?
It describes its audience as regulated, service-driven organisations, including financial services, housing, healthcare, and utilities.
What compliance and security statements are provided?
CustomerSure states that it is GDPR-compliant, UK-hosted, and uses access controls and encryption. It says it aligns with FCA, Ofwat, Ofgem, TSM, and CQC standards.
Facts from CustomerSure's own pages
- Action workflows
- Teams can use real-time alerts and action management to assign, track and monitor responses through resolution. · customersure.com, 2 Oct 2026
- AI
- AI features analyze feedback text, detect sentiment and risks, classify themes, and generate summaries and recommendations. · customersure.com, 2 Oct 2026
- Analysis
- Its analytics track performance metrics and identify satisfaction drivers, themes and topics. · customersure.com, 2 Oct 2026
- API
- CustomerSure provides a REST API for integrating feedback data and automating feedback requests. · customersure.com, 2 Oct 2026
- Compliance
- The product page says it is aligned with FCA, Ofwat, Ofgem, TSM and CQC standards. · customersure.com, 2 Oct 2026
- Feedback collection
- It supports branded surveys for NPS, CSAT, CES and custom metrics, with email and SMS delivery. · customersure.com, 2 Oct 2026
- Founded
- 2010 · customersure.com, 28 Sept 2026
- Headquarters
- Newcastle upon Tyne, United Kingdom · customersure.com, 28 Sept 2026
- Integrations
- The product page names Salesforce, Zendesk and Power BI as examples of CRM, service and BI integrations. · customersure.com, 2 Oct 2026
- Pilot
- CustomerSure says it offers a risk-free pilot that usually lasts around one month and focuses on one area of a business. · customersure.com, 2 Oct 2026
- Pricing limits
- SMS is billed separately based on volume, and prices exclude VAT where applicable. · customersure.com, 2 Oct 2026
- Purpose
- CustomerSure is a Voice of Customer platform that helps organisations collect feedback and turn it into action. · customersure.com, 2 Oct 2026
- Reporting
- The platform offers exportable regulator-ready reports and automatically logged audit trails. · customersure.com, 2 Oct 2026
- Security
- CustomerSure states that it is GDPR-compliant, UK-hosted, and uses access controls and encryption. · customersure.com, 2 Oct 2026
- Support
- Every licence includes ongoing support, best-practice guidance and expert help. · customersure.com, 2 Oct 2026
- Target users
- CustomerSure describes itself as a platform for regulated, service-driven organisations, including financial services, housing, healthcare and utilities. · customersure.com, 2 Oct 2026
Where CustomerSure stands on Freedom251
- Complaint Management Software#4 of 26
- Customer Experience Management Software#7 of 34
- Customer Feedback Software#26 of 59