Customer Journey App is a web workspace for mapping customer journeys and planning service improvements. Journey Builder helps teams identify friction, rank possible actions, create service blueprints and export CX reports. Maps can include emotional curves, effort-versus-impact priorities, pain-versus-opportunity balance and moments of truth. The app can generate personas, stages, insights and action plans with AI; review and document analysis are available on Pro and Enterprise. It accepts document and feedback imports in PDF, DOCX, text and CSV formats, and includes 10 industry templates spanning examples such as onboarding, ecommerce, B2B and healthcare. Reports can be exported as HTML, JSON, PDF or PowerPoint, with branded exports on Starter and above. Any journey can be changed into a service blueprint with fields for frontstage and backstage actors, support processes and physical evidence. The free plan allows three maps and one user. Starter is 29.00 EUR per month, billed €290/yr; Pro is 79.00 EUR per month, billed €790/yr. A 7-day trial is listed.
Who it is for
It suits CX and service design consultants, in-house CX or PX and insights teams, and healthcare or service-experience teams. The free plan is for a single user mapping up to three journeys.
What is good
- Includes 10 industry templates.
- Maps emotional curves and moments of truth.
- Exports HTML, JSON, PDF and PowerPoint.
- Any journey can become a service blueprint.
What to know first
- Free plan is limited to three maps and one user.
- Free workspaces have no AI access.
- No SOC 2 or ISO 27001 certification is claimed.
Verdict
Customer Journey App combines journey mapping, service blueprints and report exports in a web workspace. Check the plan limits and AI availability if those are central to your workflow.
Customer Journey App plans and pricing
All plansCompared on customer journey mapping software
- Free plan
- Yes
- Service blueprints
- Yes
- Emotion mapping
- Yes
- Persona profiles
- Yes
- Map limit
- 3 maps
- Collaborator limit
- 3 users
- Export formats




