Freedom251 › Ecommerce Analytics Software
Conjura
What Conjura is
Conjura is a web-based analytics platform that brings eCommerce, marketplace, advertising, ERP, and OMS data together for product, marketing, and customer analysis. Its dashboards report product profitability and contribution profit by SKU, including ad spend, and users can create custom views and save metric-focused dashboards. Analysis includes performance trends, campaign detail, purchase patterns, customer lifetime value, product and order tables, and customer analysis. Owly AI accepts plain-English questions and can generate reports, recommendations, and forecasts. Listed connections span storefronts, marketplaces, advertising, and business systems, including Shopify, BigCommerce, WooCommerce, Magento, Google Ads, Meta Ads, NetSuite, and ShipStation. Shopify connects through OAuth and syncs orders, products, COGS, refunds, and stock. Data refreshes daily. Essentials costs $19.99 a month for 10 users; Growth costs $59.99 a month and Scale costs $129.99 a month. Owly AI is a $199 a month add-on. There is no free plan.
Who it suits
Conjura suits eCommerce teams that need product, campaign, and customer analysis across store, marketplace, advertising, ERP, or OMS data. The maker describes it as a business platform, not one intended for consumers.
What it does well
- Reports SKU profitability including ad spend.
- Supports customizable dashboards and saved views.
- Includes analysis of campaigns, purchases, and customer lifetime value.
- Lists many storefront, advertising, and business integrations.
- Shopify syncs orders, products, refunds, and stock.
What to know first
- No free plan.
- Data refresh frequency is daily.
- Owly AI costs $199 a month as an add-on.
- Essentials is limited to 10 users.
Limits
Essentials includes 10 users and core eCommerce and advertising platforms with daily synchronization. Growth and Scale provide unlimited users with broader connectors and reporting; Owly AI is a separate $199 a month add-on with 200 entry-level credits.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Scale | per month · Unlimited users · ERP and OMS connectors · bi-annual strategy reviews · custom dashboard and reporting | $129.99 a month |
| Owly AI (Plan Add-on) | starting from per month · 200 credits on entry level add-on · approximately 250 quick questions or 50 comprehensive reports | $199 a month |
| Essentials | per month · 10 users · core eCommerce and ads platforms · daily data sync · customizable dashboards · email support | $19.99 a month |
| Growth | per month · Unlimited users · multiple eCommerce stores · marketplace and Slack connectors · dedicated onboarding | $59.99 a month |
As conjura.com lists them, read 4 Oct 2026. The maker's own page has the final word.
Getting started
- Open the Conjura website
- Select Essentials, Growth or Scale, or add Owly AI
- Connect a supported storefront or service such as Shopify through OAuth
- Allow the platform to synchronize relevant commerce and advertising data
- Build customizable dashboards and save metric-focused views
- Use Owly AI questions when the add-on is enabled
Verdict
Conjura brings commerce and marketing data into one analytics platform, with SKU-level profitability and customer analysis. Consider the plan user limits, daily refresh, and separate AI add-on cost.
Questions
How much does Conjura cost?
Essentials is $19.99 a month, Growth is $59.99 a month and Scale is $129.99 a month. Owly AI costs $199 a month as an add-on; the listed pricing model is paid and there is no free plan.
Which platforms and integrations are supported?
Conjura is web-based and lists Shopify, BigCommerce, WooCommerce, Magento, marketplaces, advertising services, ERP systems and ShipStation among its integrations.
How often does data refresh?
The listed data refresh frequency is daily.
What does Owly AI do?
Owly AI accepts plain-English questions and can produce reports, recommendations and forecasts. Its entry-level add-on includes 200 credits, described as approximately 250 quick questions or 50 comprehensive reports.
How does Shopify connect?
The Shopify connection uses OAuth and synchronizes orders, products, cost of goods sold, refunds and stock data.
Who is Conjura for?
Conjura describes itself as eCommerce analytics for businesses, and its website is not intended for consumers.
Facts from Conjura's own pages
- AI assistant
- Owly AI accepts plain-English questions and can generate reports, recommendations, and forecasts. · conjura.com, 4 Oct 2026
- Analytics
- The platform includes performance trends, campaign deep dives, purchase patterns, LTV analysis, product and order tables, and customer analysis. · conjura.com, 4 Oct 2026
- Audience
- Conjura describes its platform as eCommerce analytics and says its website is not intended for consumers. · conjura.com, 4 Oct 2026
- Company update
- Conjura's June 2026 announcement says Wayflyer acquired the company and that Conjura was founded in 2018. · conjura.com, 4 Oct 2026
- Dashboards
- Users can create customizable views and save metrics-focused dashboards. · conjura.com, 4 Oct 2026
- Data processing
- Its sub-processor page lists AWS and Snowflake hosting and storage in the EEA, and says its AI providers Anthropic and OpenAI operate zero data retention policies for API inputs and outputs. · conjura.com, 4 Oct 2026
- Founded
- 2018 · conjura.com, 28 Sept 2026
- Integrations
- The integrations page lists Shopify, BigCommerce, Linnworks, Brightpearl, Cin7, GA4, Google Ads, Amazon Seller Partner, Meta Ads, TikTok Ads, eBay, Amazon Ads, Pinterest Ads, Bing Ads, Walmart, TikTok Shop, Magento, NetSuite, Awin, WooCommerce, and ShipStation. · conjura.com, 4 Oct 2026
- Privacy safeguards
- Conjura says sensitive fields are masked in session recordings, which are retained for a maximum of one calendar month. · conjura.com, 4 Oct 2026
- Purpose
- Conjura combines eCommerce, marketplace, advertising, ERP, and OMS data in an analytics platform for product, marketing, and customer insights. · conjura.com, 4 Oct 2026
- Setup
- Conjura says connected data can yield insights within a few hours and does not require complex setup. · conjura.com, 4 Oct 2026
- Shopify connection
- The Shopify integration uses OAuth and syncs orders, products, COGS, refunds, and stock data. · conjura.com, 4 Oct 2026
- SKU profitability
- Its dashboards report product profitability and contribution profit at SKU level, including ad spend. · conjura.com, 4 Oct 2026
- Support
- The Essentials plan includes email support; pricing comparison also lists Help Centre access and email support. · conjura.com, 4 Oct 2026
Where Conjura stands on Freedom251
- Ecommerce Analytics Software#36 of 43