Advanced Renamer

Advanced Renamer is a desktop app for building configurable file and folder batches. It best suits people who need repeatable naming rules, especially for media collections that benefit from metadata. Its preview, undo, and broad method set make it a capable choice, while the free plan’s personal-use, file-count, and method limits narrow its appeal for regular work.

Overview

Thirteen methods cover everyday changes such as replacing text, changing case, renumbering, and adding timestamps, along with JavaScript scripting. Combining methods lets users shape a batch around a particular naming job; previewing results before applying it and undoing a completed batch provide useful safeguards when a rule affects many files.

Batches can rename, copy, or move files and folders. A command-line runner can automate saved configurations on Windows, making the app more useful for repeatable workflows there. Mac users can use the desktop app, but should choose another tool if command-line batch automation is essential.

Key features

Metadata support is a particular strength for people organizing media and document archives. Filenames can draw on image, video, audio, and document data, including EXIF, XMP, IPTC, and ID3. For files with embedded GPS data, the app can add a city, country, or state to the name. Those options can make large collections easier to organize by capture details or location without limiting batches to simple text rules.

Preview and undo help contain mistakes, and a portable version is offered for users who want a version they can carry between systems. The command-line runner adds automation for saved batches, but its Windows-only availability leaves macOS workflows without that option.

Pricing

Advanced Renamer uses a freemium model and offers a free trial. Its Free plan costs nothing and permits occasional personal use, up to 10,000 files per batch, and up to five methods per batch. That is a substantial allowance for one-off household or personal cleanup, but the method cap can constrain elaborate rules and the personal-use term excludes work use.

Personal and Commercial licenses both allow unlimited files and methods per batch. Their prices are custom pricing. The Personal license fits non-commercial use that outgrows the free caps; the Commercial license is for work, business, teaching, NGO, or government use. Licenses are one-time purchases with no subscription or upgrade fees, and include updates within the same major-version branch. Commercial license holders receive priority support; support is also available by email and user forum.

The maker says the software may send version, license, and operating-system details, GPS coordinates when geo features are used, and anonymous error or feature statistics. It says filenames, paths, and file contents are excluded from error reports and feature statistics. Paddle handles purchases; the maker says payment details are used only for the order and are not stored or shared.

Platforms

Advanced Renamer is available for Windows and macOS. Downloads support Windows 10 or later on 64-bit systems, and macOS 11 or later on both Apple silicon and Intel. The Windows-only command-line runner is the main platform distinction for buyers choosing between desktop workflows.

Who it's for

Choose Advanced Renamer for large or recurring batches where configurable rules, metadata, or GPS-derived filename details matter. Photographers, media archivists, and people managing mixed file collections can draw on a wider range of data than a basic text-renaming workflow allows. Occasional personal users can start on Free; people using it for work or needing unlimited batch size and methods need a paid license.

It is a weaker fit for anyone who requires command-line automation on macOS, or whose work depends on the free plan: commercial use requires a commercial license.

Pros and cons

• Thirteen methods, including JavaScript: gives users room to handle both common cleanup and more tailored naming rules.
• Metadata and GPS fields: can make media and document collections easier to sort by embedded details and location.
• Preview and undo: let users inspect intended names and reverse a completed batch.
• Free plan caps both files and methods: the 10,000-file and five-method ceilings may be restrictive for complex or larger jobs.
• Automation is Windows-only: macOS users cannot run saved configurations through the command-line batch runner.
• Paid license prices are custom: prospective Personal and Commercial buyers cannot compare a stated price here.

Alternatives

Renamer.ai is worth considering for a desktop batch-renaming workflow that includes Magic Folders and a free allowance of 25 renames per month; its Starter plan also includes normal support, while Pro costs $9.95 a month (billed $9.95/mo).

reNamerX is a free MIT-licensed desktop batch renamer for readers looking for a no-cost alternative across Linux, macOS, and Windows.

Bulk Renamer is another free, open-source MIT option for readers who want no account, trial, or watermark.

Filera is a free MIT-licensed option for readers who want a downloadable alternative.

Nomina is a free option with no paid plans or usage limits stated.

PBRenamer is a free GPL-3.0 option with no paid tiers or usage limits stated.

Ant Renamer is a free Windows program with source code available.

Batch File Renamer suits readers who prefer a web app with no installation or registration and exports renamed copies in ZIP files.

For more options, browse File Renaming Software or File Manager Software.

Verdict

Advanced Renamer is a strong choice for people who need configurable, repeatable batches and value metadata, GPS details, preview, and undo. The free plan works for occasional personal jobs within its caps; unlimited batches and any commercial use call for a paid license. Look elsewhere if macOS command-line automation is a requirement.